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Yazo · 16 June 2010, 10:36 AM

Not sure there are many (if any) Hip Hop fans that post here, but I was listening to some of Jay Z's old music from the late 90's the other day, and he says the line in the thread title.... so I did a bit of digging and it turns out Jay Z is a huge WIS. He has quite a few other references to Rolex's in his rhymes - "traded in the gold for the platinum Rolex's" etc - I just found that quite interesting. Also it turns out he's a big fan of AP, so much so, he created a line of watches with them:

Quote:

We mentioned a couple of months ago that Damon Dash was starting his own watch line. Now ex-partner Jay-Z has partnered up with Swiss watchmaker Audemars Piguet. The watches will cost between $24,000 and $100,000. There is a limited edition of 100: 50 in stainless steel; 30 in rose gold; and 20 in platinum. Jay-Z has long been a fan of the brand, even including the name of the watch in the lyrics to one of his songs. Each watch also comes with a specially engraved iPod with Jay-Z's albums already uploaded to celebrate Jay-Z's ten years in the music business.

http://www.luxist.com/2005/04/19/jay...e-new-watches/

Here are a couple of pix:

Pretty cool!!

andrew79 · 16 June 2010, 10:41 AM

Looks nice but do you know what's the difference between this AP and other ROO models ?

Yazo · 16 June 2010, 10:52 AM

Quote:

Originally Posted by andrew79

Looks nice but do you know what's the difference between this AP and other ROO models ?

No clue man.. sorry :(

Yazo · 16 June 2010, 10:54 AM

Whoa.. apparently he was on the cover of WatchTime:

Here's the article:

FremStar · 19 June 2010, 06:32 AM

Quote:

Originally Posted by Yazo

Whoa.. apparently he was on the cover of WatchTime:

Here's the article:

October 2005! This was the issue that started my Rolex binge. I used to wear Movado's when I stumbled across this issue at Barnes & Noble. Yazo thanks for posting this and having a kid reminiscence on how the Rolex craze started for me. Feels like I am reliving my youth at the time all I had was a dollar and a dream ala lotto... I love this effing site!

Yazo · 19 June 2010, 06:34 AM

Quote:

Originally Posted by sfirempong

October 2005! This was the issue that started my Rolex binge. I used to wear Movado's when I stumbled across this issue at Barnes & Noble. Yazo thanks for posting this and having a kid reminiscence on how the Rolex craze started for me. Feels like I am reliving my youth at the time all I had was a dollar and a dream ala lotto... I love this effing site!

!!!!

andrew79 · 16 June 2010, 11:11 AM

ow.. it's 2005 ... i didn't realize it since I am not that familiar with AP brand.... cool... I know AP has Shaq edition, but not this... nice info for beginner like me :)

Yazo · 16 June 2010, 11:22 AM

Quote:

Originally Posted by andrew79

ow.. it's 2005 ... i didn't realize it since I am not that familiar with AP brand.... cool... I know AP has Shaq edition, but not this... nice info for beginner like me :)

Mockingbird · 16 June 2010, 11:53 AM

Wow, I never knew that about him!

Yazo · 16 June 2010, 01:41 PM

Quote:

Originally Posted by Mockingbird

Wow, I never knew that about him!

Yeah I thought it was pretty random... but cool nonetheless!

chris russell · 16 June 2010, 02:24 PM

Forget the diamonds. >:^D

tifosi · 16 June 2010, 09:44 PM

I've always been a huge Jay-Z fan. I didn't know he was so into watches until I read the WatchTime article. Pretty cool. Obviously he can buy any watch he wants, but its interesting that he is actually into watches.

Yazo · 17 June 2010, 06:44 AM

Quote:

Originally Posted by tifosi

I've always been a huge Jay-Z fan. I didn't know he was so into watches until I read the WatchTime article. Pretty cool. Obviously he can buy any watch he wants, but its interesting that he is actually into watches.

Me neither! Plus the fact that AP made him his own one of one watch is pretty crazy!

rolexnovice · 17 June 2010, 06:52 AM

Yazo,

Like he said in the lyric of his hit jam '30 Something', "I don't got the bright watch, I got the right watch". He means what he spits.

tkc324 · 17 June 2010, 08:27 AM

This was an awesome tread...

Skullring · 17 June 2010, 08:53 AM

Pretty neat. I heard him say something about a platinum Rolex on SNL. Thanks for the article Yazo.

veidtadrian · 17 June 2010, 01:55 PM

Off the top of my head...
On the "American Gangster" album he spits a line about "I got watches I ain't even seen in weeks" (forgot the song and maybe the lyrics are wrong).

Maybe I am misinterpreting, but on the track "Hello Brooklyn", Jay raps "I only rolexus" which I understood to mean I only roll lexus" [ie, cleverly combining rolex and lexus into a single pairing with the same meaning]

Viral · 17 June 2010, 02:01 PM

I'm a huge hip-hop head...........Guru said it best in a line from "Just To Get A Rep":

".........give up the Rolex watch or you won't see another day."

That's from 1990!!

Yazo · 18 June 2010, 08:02 AM

Glad to see we have a few of us here...

chebert · 18 June 2010, 11:48 PM

dude i was in a vip party with jayz in 2008 in new orleans and he was wearing a radiomir panerai and everyone was saying that his watch was "whack" because he wasnt wearing bling. But it WAS new orleans the originators of the term "Bling Bling" LOL . I then talked to him about watches and he said the only jewelry he really likes for himself was a watch. everything else he wears is just "for the show" I am from New Orleans and i have to say this guy is really an intelligent fellow and a real watch purist.

tifosi · 19 June 2010, 01:41 AM

I'm surprised at the amount of people on here able to repeat Jay-Z lyrics from memory!! haha. I thought I'd be the only one...

Yazo · 19 June 2010, 05:55 AM

Quote:

Originally Posted by chebert

dude i was in a vip party with jayz in 2008 in new orleans and he was wearing a radiomir panerai and everyone was saying that his watch was "whack" because he wasnt wearing bling. But it WAS new orleans the originators of the term "Bling Bling" LOL . I then talked to him about watches and he said the only jewelry he really likes for himself was a watch. everything else he wears is just "for the show" I am from New Orleans and i have to say this guy is really an intelligent fellow and a real watch purist.

Cool story bro! Thanks for sharing!

PhilM · 19 June 2010, 03:41 AM

His wife isn't bad either

Yazo · 19 June 2010, 05:59 AM

Quote:

Originally Posted by PhilM

His wife isn't bad either

Ha! INDEED!!!!!

brady · 19 June 2010, 07:31 AM

One of my favorites if from Can I Live on his first album, Reasonable Doubt.

You guessed it, manifest it in tangible goods
Platinum Rolexed it, we don't lease
we buy the whole car, as you should

I saw some picture of him once wearing that Day-Date Masterpiece w/ meteorite dial, diamond bracelet, etc. Nice to see a rapper with his real teeth and a non-Jacob-the-Jeweler watch.

Submarino · 20 June 2010, 12:46 AM

Jay Z is a huge watch guy and very involved with APs, Vacheron and Breguets. He has a very close relationship with Audemars Piguet and the limited edition Jay Z comes with a signed back, a personalized iPod loaded with his top tracks up to 2005 and a special limited edition box. If I am not mistaken they made 20 in platinum, 50 in SS and 30 in Rose Gold. If you pay attention to the lyrics on "Off That" he talks about Audemars Piguet been so yesterday because he has been wearing APs since the 90s. Also on one of Beyonce's videos she's laying in bed with 10 to 15 APs on her arms and around her.

Yazo · 20 June 2010, 03:07 AM

Quote:

Originally Posted by Submarino

Jay Z is a huge watch guy and very involved with APs, Vacheron and Breguets. He has a very close relationship with Audemars Piguet and the limited edition Jay Z comes with a signed back, a personalized iPod loaded with his top tracks up to 2005 and a special limited edition box. If I am not mistaken they made 20 in platinum, 50 in SS and 30 in Rose Gold. If you pay attention to the lyrics on "Off That" he talks about Audemars Piguet been so yesterday because he has been wearing APs since the 90s. Also on one of Beyonce's videos she's laying in bed with 10 to 15 APs on her arms and around her.

What video is that?! I want to see it!!

Yazo · 20 June 2010, 03:07 AM

Quote:

Originally Posted by Submarino

Jay Z is a huge watch guy and very involved with APs, Vacheron and Breguets. He has a very close relationship with Audemars Piguet and the limited edition Jay Z comes with a signed back, a personalized iPod loaded with his top tracks up to 2005 and a special limited edition box. If I am not mistaken they made 20 in platinum, 50 in SS and 30 in Rose Gold. If you pay attention to the lyrics on "Off That" he talks about Audemars Piguet been so yesterday because he has been wearing APs since the 90s. Also on one of Beyonce's videos she's laying in bed with 10 to 15 APs on her arms and around her.

What video is that?! I want to see it!!

chef19 · 1 July 2010, 03:31 AM

I'm so tomorrow,
The Audemars says yesterday,
Which means your'e on time delay,

BDSmith · 1 July 2010, 04:26 AM

I've always been more of a Pac fan. Jay-Z never did it for me. It's cool that he's into watches though.

16 June 2010, 10:41 AM	#2
andrew79 "TRF" Member Join Date: Apr 2010 Real Name: Andrew Location: Indonesia Watch: Rolex Posts: 2,277	Looks nice but do you know what's the difference between this AP and other ROO models ? __________________ Baume & Mercier Riviera Rolex GMT II c, DJ 116234, Sub 16610, EXP 2 16570 Panerai 111 , 232

16 June 2010, 11:11 AM	#7
andrew79 "TRF" Member Join Date: Apr 2010 Real Name: Andrew Location: Indonesia Watch: Rolex Posts: 2,277	ow.. it's 2005 ... i didn't realize it since I am not that familiar with AP brand.... cool... I know AP has Shaq edition, but not this... nice info for beginner like me :) __________________ Baume & Mercier Riviera Rolex GMT II c, DJ 116234, Sub 16610, EXP 2 16570 Panerai 111 , 232

16 June 2010, 02:24 PM	#11
chris russell Banned Join Date: Oct 2008 Location: Peterborough, ON Watch: your mouth. Posts: 1,023	Supercalifragilistic Expial-Audacious. I want that triple-complication. Forget the diamonds. >:^D

16 June 2010, 09:44 PM	#12
tifosi "TRF" Member Join Date: Feb 2009 Real Name: Russ Location: Southern NJ Posts: 5,760	I've always been a huge Jay-Z fan. I didn't know he was so into watches until I read the WatchTime article. Pretty cool. Obviously he can buy any watch he wants, but its interesting that he is actually into watches. __________________ Russ

17 June 2010, 08:53 AM	#16
Skullring "TRF" Member Join Date: Mar 2009 Real Name: Phillip Location: Alabama Watch: Triple 6 SD Posts: 1,720	Pretty neat. I heard him say something about a platinum Rolex on SNL. Thanks for the article Yazo. __________________ It is only with the heart that one can see rightly; what is essential is invisible to the eye. - Antoine de Saint Exupéry

16 June 2010, 10:54 AM	#4
Yazo "TRF" Member Join Date: Dec 2009 Location: Dallas TX Watch: Rolex Posts: 2,812	Whoa.. apparently he was on the cover of WatchTime: Here's the article:

16 June 2010, 11:53 AM	#9
Mockingbird "TRF" Member Join Date: Nov 2009 Location: -- Posts: 2,097	Wow, I never knew that about him!

17 June 2010, 06:52 AM	#14
rolexnovice Member Join Date: Jul 2009 Location: USA Watch: 16610 Posts: 366	Yazo, Like he said in the lyric of his hit jam '30 Something', "I don't got the bright watch, I got the right watch". He means what he spits.

17 June 2010, 08:27 AM	#15
tkc324 "TRF" Member Join Date: Sep 2009 Real Name: Tom Location: Chi town Watch: Daytona AP DD Sub Posts: 3,717	This was an awesome tread...

17 June 2010, 01:55 PM	#17
veidtadrian "TRF" Member Join Date: Apr 2010 Real Name: Ozymandias Location: BKK/NO/LDN/MPLS Watch: (2) SS DJ + SS Sub Posts: 311	Off the top of my head... On the "American Gangster" album he spits a line about "I got watches I ain't even seen in weeks" (forgot the song and maybe the lyrics are wrong). Maybe I am misinterpreting, but on the track "Hello Brooklyn", Jay raps "I only rolexus" which I understood to mean I only roll lexus" [ie, cleverly combining rolex and lexus into a single pairing with the same meaning]

17 June 2010, 02:01 PM	#18
Viral "TRF" Member Join Date: Apr 2008 Location: NYC Posts: 109	I'm a huge hip-hop head...........Guru said it best in a line from "Just To Get A Rep": ".........give up the Rolex watch or you won't see another day." That's from 1990!!

18 June 2010, 08:02 AM	#19
Yazo "TRF" Member Join Date: Dec 2009 Location: Dallas TX Watch: Rolex Posts: 2,812	Glad to see we have a few of us here...

18 June 2010, 11:48 PM	#20
chebert Member Join Date: Dec 2009 Location: New Orleans Watch: TT GMT IIC Posts: 299	dude i was in a vip party with jayz in 2008 in new orleans and he was wearing a radiomir panerai and everyone was saying that his watch was "whack" because he wasnt wearing bling. But it WAS new orleans the originators of the term "Bling Bling" LOL . I then talked to him about watches and he said the only jewelry he really likes for himself was a watch. everything else he wears is just "for the show" I am from New Orleans and i have to say this guy is really an intelligent fellow and a real watch purist.

19 June 2010, 01:41 AM	#21
tifosi "TRF" Member Join Date: Feb 2009 Real Name: Russ Location: Southern NJ Posts: 5,760	I'm surprised at the amount of people on here able to repeat Jay-Z lyrics from memory!! haha. I thought I'd be the only one... __________________ Russ

19 June 2010, 03:41 AM	#23
PhilM "TRF" Member Join Date: Nov 2007 Real Name: Phil Location: London Watch: Sea-Dweller Posts: 1,765	His wife isn't bad either

19 June 2010, 07:31 AM	#25
brady "TRF" Member Join Date: Jul 2009 Real Name: Brady Location: San Antonio Watch: yes please Posts: 525	One of my favorites if from Can I Live on his first album, Reasonable Doubt. You guessed it, manifest it in tangible goods Platinum Rolexed it, we don't lease we buy the whole car, as you should I saw some picture of him once wearing that Day-Date Masterpiece w/ meteorite dial, diamond bracelet, etc. Nice to see a rapper with his real teeth and a non-Jacob-the-Jeweler watch.

20 June 2010, 12:46 AM	#26
Submarino "TRF" Member Join Date: Aug 2009 Real Name: Mr. H Location: Dallas Watch: them for me! Posts: 7,180	Jay Z is a huge watch guy and very involved with APs, Vacheron and Breguets. He has a very close relationship with Audemars Piguet and the limited edition Jay Z comes with a signed back, a personalized iPod loaded with his top tracks up to 2005 and a special limited edition box. If I am not mistaken they made 20 in platinum, 50 in SS and 30 in Rose Gold. If you pay attention to the lyrics on "Off That" he talks about Audemars Piguet been so yesterday because he has been wearing APs since the 90s. Also on one of Beyonce's videos she's laying in bed with 10 to 15 APs on her arms and around her. __________________ WATCHES ARE THE NEW CURRENCY!/ MEMBER 27491/OFFICIALLY DESIGNATED OLD TIMER /AP OWNERS CLUB MEMBER Instagram @watchcollectinglifestyle

1 July 2010, 03:31 AM	#29
chef19 "TRF" Member Join Date: Jan 2008 Location: florida Posts: 72	I'm so tomorrow, The Audemars says yesterday, Which means your'e on time delay,

1 July 2010, 04:26 AM	#30
BDSmith Member Join Date: Jun 2010 Real Name: Brett Location: Southern Pines NC Posts: 24	I've always been more of a Pac fan. Jay-Z never did it for me. It's cool that he's into watches though.

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