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Old 22 October 2012, 12:20 PM   #1
Culley22
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anniversary, or not really

I see a lot of people (in the for sale forum) talking about selling the "anniversary" Sub, and label it "LV", when infact it isn't an "LV". It's just a "V".

So, is it just because its got the green bezel, they call it the anniversary, and put "LV"??

I don't know, i'd think that its almost false advertisement to say it that way (especially saying "LV"). You'd think on this forum it wouldn't last long when people call it "anniversary" and "LV" when it isn't.

Anniversary: 16610 LV

Not: 116610 V

However, what about "16610V"???

Then again maybe I'm way off.

Maybe its just that I'm ultra sensitive after Eli hitting Cruz and crushing my 'Skins... :)
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Old 22 October 2012, 12:44 PM   #2
joe100
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The anniversary Sub is the 16610LV

LV stands for Lunette Verde
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Old 22 October 2012, 12:50 PM   #3
Tools
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There is only one green 16610. All cases are stamped the same 16610, just like the black one. There are some minor font and cosmetic changes since it's introduction in 2003.

The paperwork tells the build.. Either 16610LVxxxx, for Lunette Verti (green bezel), or 16610LNxxxx, Lunette Noir (black bezel)

Recent warranty cards are only showing 16610V (green), but they are identical watches..

All of the green 16610 Subs are referred to as "Anniversary Subs" for marketing..
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Old 22 October 2012, 12:53 PM   #4
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Quote:
Originally Posted by Tools View Post
There is only one green 16610. All cases are stamped the same 16610, just like the black one. There are some minor font and cosmetic changes since it's introduction in 2003.

The paperwork tells the build.. Either 16610LVxxxx, for Lunette Verti (green bezel), or 16610LNxxxx, Lunette Noir (black bezel)

Recent warranty cards are only showing 16610V (green), but they are identical watches..

All of the green 16610 Subs are referred to as "Anniversary Subs" for marketing..
Nice
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Old 23 October 2012, 08:41 AM   #5
moviefreak
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More like Lunette Verte or vert or something like it

Quote:
Originally Posted by joe100 View Post
The anniversary Sub is the 16610LV

LV stands for Lunette Verde
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Old 22 October 2012, 01:19 PM   #6
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With the popularity of the anniversary Sub, I wonder if Basel 2013 will bring us a 50th anniversary Cosmograph?
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Old 22 October 2012, 01:52 PM   #7
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Thats what I figured...damn that Eli Manning. :)

Seriously, thanks for the info.
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Old 22 October 2012, 01:56 PM   #8
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It was never actually described as an 'anniversary Sub' by Rolex in the catalogue, so I would not get too caught up in this. Several other Rolex models also use green elements to indicate that they are 50+ years old. This does not even mean continuous production (Milgauss for example)

The 16610 LV was a regular production model for 7-ish years, and now the 116610 LV is a regular production model
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Old 22 October 2012, 01:58 PM   #9
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nice clarification...

Quote:
Originally Posted by Psmith View Post
It was never actually described as an 'anniversary Sub' by Rolex in the catalogue, so I would not get too caught up in this. Several other Rolex models also use green elements to indicate that they are 50+ years old. This does not even mean continuous production (Milgauss for example)

The 16610 LV was a regular production model for 7-ish years, and now the 116610 LV is a regular production model
I have wondered about this as well....Thanks Clive and other posters for providing this information...

There, I have learned something this evening.... Time for me to log off...
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Old 22 October 2012, 11:21 PM   #10
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Quote:
Originally Posted by Psmith View Post
It was never actually described as an 'anniversary Sub' by Rolex in the catalogue, so I would not get too caught up in this. Several other Rolex models also use green elements to indicate that they are 50+ years old. This does not even mean continuous production (Milgauss for example)

The 16610 LV was a regular production model for 7-ish years, and now the 116610 LV is a regular production model
this interesting official rolex letter is in the for sale section at the moment.

to the OP....my warranty card states 16610lv.
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Old 23 October 2012, 01:11 AM   #11
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this interesting official rolex letter is in the for sale section at the moment.

to the OP....my warranty card states 16610lv.

Yes, other Rolex models 50+ years old could be termed 'anniversary' models. For example, the Milgauss GV or even the GMT II C. The LV Sub was not marked or catalogued differently from other production models, and was not a numbered LE or SE. The press kit is a nice collectable. I suppose the Sub was always going to get a lot of attention at the 50 year point, being such an iconic and popular design. I expect that the Daytona will receive similar treatment when it hits the 50 year point. There is usually talk of rarity, limited numbers and suchlike - witness the unfounded speculation when the GV was released - which enevitably turns out to be false. ~7 years production of the 16610 LV is not long by Rolex standards, but other Subs such as the 16800 and 168000 had very short production lives being transitional models

The parallel I'm trying to draw is between the LV (or GV, etc) and specific editions such as the Fifty Fathoms 50th Anniversary, which was released in three series of 50 watches, with special packaging and accessories. Sorry if this sounds like nit-picking, but the Sub LV was - and still is - a regular production model. Collectors are entitled to analyse bezel fonts and minor dial font variations as they see fit, but this is nothing really different from other production models. Rolex have been doing this for decades
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Old 23 October 2012, 01:28 AM   #12
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Quote:
Originally Posted by Psmith View Post
Yes, other Rolex models 50+ years old could be termed 'anniversary' models. For example, the Milgauss GV or even the GMT II C. The LV Sub was not marked or catalogued differently from other production models, and was not a numbered LE or SE. The press kit is a nice collectable. I suppose the Sub was always going to get a lot of attention at the 50 year point, being such an iconic and popular design. I expect that the Daytona will receive similar treatment when it hits the 50 year point. There is usually talk of rarity, limited numbers and suchlike - witness the unfounded speculation when the GV was released - which enevitably turns out to be false. ~7 years production of the 16610 LV is not long by Rolex standards, but other Subs such as the 16800 and 168000 had very short production lives being transitional models

The parallel I'm trying to draw is between the LV (or GV, etc) and specific editions such as the Fifty Fathoms 50th Anniversary, which was released in three series of 50 watches, with special packaging and accessories. Sorry if this sounds like nit-picking, but the Sub LV was - and still is - a regular production model. Collectors are entitled to analyse bezel fonts and minor dial font variations as they see fit, but this is nothing really different from other production models. Rolex have been doing this for decades
i like the parts in paragraph three of the offical letter where rolex describe it as both an anniversary model and a commemorative submariner.

for the OP...a pic of my warranty card which states 16610lv.
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Old 23 October 2012, 04:51 PM   #13
Culley22
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Thanks all for the comments!!!

Like I said, I just thought seeing someone with just the "V" designation and saying "anniversary" wasn't accurate. But I guess if its the 'standard' for the green sub...then so be it.
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