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28 August 2018, 05:36 PM | #1 |
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Why are DJ's so widely available
Hi All,
Very new to the Rolex world and trying to understand why there seems to be an abundance of DJ's available and no sub's GMT's |
28 August 2018, 05:37 PM | #2 |
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Datejust is rolex’s bread and butter
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28 August 2018, 05:58 PM | #3 |
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Higher profit margins than WIS typical SS.
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28 August 2018, 06:00 PM | #4 |
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Because thats Rolex biggest volume seller world wide.
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ICom Pro3 All posts are my own opinion and my opinion only. "The clock of life is wound but once, and no man has the power to tell just when the hands will stop. Now is the only time you actually own the time, Place no faith in time, for the clock may soon be still for ever." Good Judgement comes from experience,experience comes from Bad Judgement,.Buy quality, cry once; buy cheap, cry again and again. www.mc0yad.club Second in command CEO and left handed watch winder |
28 August 2018, 11:38 PM | #5 |
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28 August 2018, 06:10 PM | #6 |
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It's economics you go in to get a subc
You realise they will never be one available so you buy a DJ instead....if you buy 4 you may be able to get on the list for a subc |
28 August 2018, 06:46 PM | #7 |
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Also worth remembering just how many variations there are, size through to dials and bracelets. You’ll see a ton in an AD, but it’s not likely they have more than one of each and from experience usually not the exact one you want if you planned to see one in advance at all :) it’s far more of a “personal” watch than anything in the SS professional lineup in this regard.
Remember - we get so caught up on 1-3mm changes in case width, “over polishing” and fat/thin lugs, as my Mrs puts it we “seem to find ways to distinguish the indistinguishable” Imagine every large AD showcase was consistently “FULL” of SS models, row upon row (yes we’d all love it I know!) but just talking about to the general watch buyer, could they ever fathom having 40 of the same sub in the window looking back at them... It’s all so fun to imagine :) |
28 August 2018, 11:41 PM | #8 |
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Because Rolex will not survive with the low supply of professional models
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28 August 2018, 11:44 PM | #9 |
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Higher margins and higher sales.
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214270 | 116710BLNR |
29 August 2018, 05:54 AM | #10 |
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Supply and Demand
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29 August 2018, 07:19 AM | #11 |
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would be interesting to see if Rolex adjust the SS sports to have the same profit margin as the DJs and make the SSS their bread and butter while making DJs scarce and hard to come by.
what would happen then? will DJ prices all the sudden shoot up in grey markets? |
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