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22 October 2019, 12:34 AM | #1 |
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Recent Rolex trademark: "MILSUB"
wondering....
can anyone look into it further? Mark Image Word Mark MILSUB Goods and Services IC 014. US 002 027 028 050. G & S: Watches and parts thereof Standard Characters Claimed Mark Drawing Code (4) STANDARD CHARACTER MARK Serial Number 88408841 Filing Date April 30, 2019 Current Basis 1B Original Filing Basis 1B Owner (APPLICANT) Rolex Watch U.S.A., Inc. CORPORATION NEW YORK 665 Fifth Avenue New York NEW YORK 10022 Attorney of Record Peter Cousins Type of Mark TRADEMARK Register PRINCIPAL Live/Dead Indicator LIVE http://tmsearch.uspto.gov/bin/showfi...804:90j4q6.3.9 |
22 October 2019, 12:41 AM | #2 |
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They may have noticed other companies starting to use the word and they wanted to make sure that they owned the rights to it. Possibly for a future release. If not Rolex then possibly in the Tudor line.
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22 October 2019, 12:41 AM | #3 |
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please please please be a 5517 re-release.
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22 October 2019, 01:38 AM | #4 |
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26 August 2020, 01:37 AM | #5 |
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You're place to sign is way waaaaaaaaaaay
waaaaaaaaaaaaaaaaaaaaaaaaaaaayyyyyyyyyyyyyyyyyy down on the list at around spot number 126,769 as of this writing. You are one of the lucky ones as the list is already in the seven digits. All jokes aside(not really), just because of the name this will be harder to get than a Daytona. Knowing Rolex and how it looks forward, it won't look anything like the original except for just having sword hands, if that. It will have a maxi dial, super case, white gold hour markers, ceramic bezel in a satin matte dial. I would love it, but a whole bunch of people that were never even into Rolex when the original was out will cry like babies that it isn't like the original. *Or Rolex will give it over to Tudor to make something nostalgic as seems to be the norm. |
26 August 2020, 01:47 AM | #6 |
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Do we think this is a serious contender for the 2020 Rolex release
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26 August 2020, 02:13 AM | #7 |
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22 October 2019, 01:40 AM | #8 |
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22 October 2019, 03:24 AM | #9 |
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18 December 2019, 08:00 AM | #10 |
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That would be super awesome.
Not my picture:
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22 October 2019, 12:44 AM | #11 |
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Maybe it is used for a new milsub as the anniversary of the Submariner next year.
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114060 - 116520 - 126334 |
22 October 2019, 01:25 AM | #12 |
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22 October 2019, 04:25 AM | #13 |
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22 October 2019, 05:52 AM | #14 |
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22 October 2019, 09:55 AM | #15 |
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22 October 2019, 12:55 AM | #16 |
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I was hoping to keep the lid on this until Basel, but since the cat’s out of the bag already..
This is the Milgauss-Submariner. Syloxi anti magnetic movement, sub super case and the iconic lightning bolt hand. Sent from my iPhone using Tapatalk |
22 October 2019, 01:27 AM | #17 |
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22 October 2019, 01:43 AM | #18 |
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That would be incredible. Currently the application stands rejected over us 4736630 for the identical mark for watches. Perhaps this was intended to provoke a dispute with the owner of that mark? Or not.
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22 October 2019, 03:52 AM | #19 | |
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Quote:
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17 December 2019, 03:17 PM | #20 |
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Note this application was suspended on 12/10/2019 due to the pending cancellation proceeding against the current MILSUB mark, US 4736630.
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17 December 2019, 03:26 PM | #21 |
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The search was expired for the link posted and my search for "MILSUB" turned up nothing.
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17 December 2019, 11:58 PM | #22 | |
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Quote:
Click on TTAB status button to see the cancellation proceeding or the TSDR button to see the application status. Link to Tess http://tmsearch.uspto.gov/bin/showfi...801:3lzn9w.2.1 |
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22 October 2019, 02:23 AM | #23 |
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Interesting hobby
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22 October 2019, 04:29 AM | #24 |
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It’s for one numbered watch and will be the millionth Sub produced, to be auctioned off in that one-off charity auction.
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Datejust w/black Tapestry dial (1985) / Daytona (2016) |
22 October 2019, 04:31 AM | #25 |
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Or you can get this for alot cheaper. It has an ETA 2824-2 movement. I own one and luv it. -4spd.
https://images.app.goo.gl/DikVMB6aVShLNEvY8 |
22 October 2019, 11:02 AM | #26 | |
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Quote:
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My Rolex collection includes... • ROLEX GMT Master II BLRO (Pepsi) • ROLEX Daytona 116500LN (Panda) • ROLEX Submariner 116610LV "Hulk" • ROLEX GMT II 116710 BLNR "Batman" • ROLEX Datejust II 116334 (WG fluted bezel/Blue dial) |
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22 October 2019, 11:14 PM | #27 |
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22 October 2019, 05:42 AM | #28 |
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Uh Huh.... and Ford is re-releasing the GT-40 again to compete with Ferrari after the movie hits the screens next month folks..... " Since the Cats out of the Bag"...
ZZZZZZZZZZZ...... |
22 October 2019, 09:23 AM | #29 |
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Did Rolex ever use the term milsub in marketing or sales or was it a term bestowed by collectors, like Kermit or Smurf or Hulk (all Sub nicknames)? If it was bestowed by collectors, then perhaps Rolex never used the term in a trademark sense. The current registration holder is making (or was making) “sub” style watches under the name milsub. Check out his specimen in the trademark file. The current owner may not be using mark. Who is to know? But check back in December when the reply is due to see what Rolex does.
Also if a milsub does debut at Basel 2020, TRF will go bananas in anticipation. |
22 October 2019, 11:56 AM | #30 |
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If Rolex comes out with a milsub, the grey market will be insane. Daytona C prices will finally level out.
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