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Old 3 April 2020, 04:25 AM   #1
BaselWorld
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Rolex confirms to not sell online

Kindly delete, if that has already been covered. Rolex confirmed earlier today, that they won‘t let AD‘s sell online. Source: Handelszeitung.ch


Daran ändert auch der Shutdown des stationären Handels nicht, wie Rolex gegenüber HZ bestätigt: «Rolex hat seine Distributionspolitik bezüglich Online-Verkäufen nicht geändert. Und Rolex wird sie auch nicht ändern», schreibt Sprecherin Virginie Chevailler auf eine entsprechende Anfrage.
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Old 3 April 2020, 04:48 AM   #2
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Kindly delete, if that has already been covered. Rolex confirmed earlier today, that they won‘t let AD‘s sell online. Source: Handelszeitung.ch


Daran ändert auch der Shutdown des stationären Handels nicht, wie Rolex gegenüber HZ bestätigt: «Rolex hat seine Distributionspolitik bezüglich Online-Verkäufen nicht geändert. Und Rolex wird sie auch nicht ändern», schreibt Sprecherin Virginie Chevailler auf eine entsprechende Anfrage.
Thanks for this update. I wonder what the idea is behind this, because now they've essentially banned sales of Rolex during this pandemic.
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Old 3 April 2020, 05:23 AM   #3
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Thanks for this update. I wonder what the idea is behind this, because now they've essentially banned sales of Rolex during this pandemic.


They don’t care.


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Old 3 April 2020, 05:26 AM   #4
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Thanks for this update. I wonder what the idea is behind this, because now they've essentially banned sales of Rolex during this pandemic.
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They don’t care.


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I think ADs can still sell to existing clients specifically without having to do in person. Probably over the phone and shipping within state. Rolex more than likely is referring to digital storefronts.
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Old 3 April 2020, 07:33 AM   #5
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I think ADs can still sell to existing clients specifically without having to do in person. Probably over the phone and shipping within state. Rolex more than likely is referring to digital storefronts.
In UK At least, all ad’s are close. And so are rolexes factories. So there’s nowhere to ship from, or to?
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Old 3 April 2020, 02:34 PM   #6
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In UK At least, all ad’s are close. And so are rolexes factories. So there’s nowhere to ship from, or to?
Do you know if people receive calls from AD’s in the UK to buy watches like what happens in the US these days?
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Old 3 April 2020, 09:02 PM   #7
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While I'm not suprised Rolex aren't allowing AD's to sell online, with limited supplies anyway there isn't much point. I just can't understand why Tudor isn't.

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In UK At least, all ad’s are close. And so are rolexes factories. So there’s nowhere to ship from, or to?
Factories maybe closed and while you can't physically visit an AD there are plenty out there still trading with what they have in stock. Different brand but I had no trouble purchasing and receiving a new Omega from an AD this week.

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Old 3 April 2020, 05:29 AM   #8
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They don’t care.


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I don’t care either......there’s too much going on to be concerned with watches.
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Old 3 April 2020, 07:36 AM   #9
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I don’t care either......there’s too much going on to be concerned with watches.
Yet you have nothing better to do than post on a watch forum...
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Old 3 April 2020, 11:21 AM   #10
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Yet you have nothing better to do than post on a watch forum...
I was thinking the same thing.

As to Rolex ADs - they are still 'open' here in Australia - but the majority are "by appointment" or very limited trading hours and number of customers in store at any one time.
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Old 5 April 2020, 12:59 AM   #11
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Yet you have nothing better to do than post on a watch forum...
Was thinking the same thing. Dr myself and I find watch forum another way to unwind from this pandemic.
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Old 3 April 2020, 11:33 PM   #12
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I don’t care either......there’s too much going on to be concerned with watches.
I’m having a hard time sleeping, anxiety in and out most of the day, worry about my kids and home schooling, my small Business generating no income since this started... oh and of course living near what is basically the global epicenter of this virus that I’m starting to see kill people I care about.

Signing onto TRF, reading about watches, celebrating incomings and generally hearing the latest news in the watch world has been a fantastic distraction for me.

So please don’t act like you’re above all this watch talk cause there are more concerning things happening in the world.

Sorry to be such a downer everyone, but this is a watch forum. The right place to be concerned about watches.
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Old 4 April 2020, 12:09 AM   #13
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I’m having a hard time sleeping, anxiety in and out most of the day, worry about my kids and home schooling, my small Business generating no income since this started... oh and of course living near what is basically the global epicenter of this virus that I’m starting to see kill people I care about.

Signing onto TRF, reading about watches, celebrating incomings and generally hearing the latest news in the watch world has been a fantastic distraction for me.

So please don’t act like you’re above all this watch talk cause there are more concerning things happening in the world.

Sorry to be such a downer everyone, but this is a watch forum. The right place to be concerned about watches.
+1
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Old 4 April 2020, 12:54 AM   #14
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I’m having a hard time sleeping, anxiety in and out most of the day, worry about my kids and home schooling, my small Business generating no income since this started... oh and of course living near what is basically the global epicenter of this virus that I’m starting to see kill people I care about.

Signing onto TRF, reading about watches, celebrating incomings and generally hearing the latest news in the watch world has been a fantastic distraction for me.

So please don’t act like you’re above all this watch talk cause there are more concerning things happening in the world.

Sorry to be such a downer everyone, but this is a watch forum. The right place to be concerned about watches.
Fully agree with you.
We in the UK see what is happening in NY on the BBC so take care and stay healthy...
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Old 5 April 2020, 12:08 AM   #15
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I’m having a hard time sleeping, anxiety in and out most of the day, worry about my kids and home schooling, my small Business generating no income since this started... oh and of course living near what is basically the global epicenter of this virus that I’m starting to see kill people I care about.

Signing onto TRF, reading about watches, celebrating incomings and generally hearing the latest news in the watch world has been a fantastic distraction for me.

So please don’t act like you’re above all this watch talk cause there are more concerning things happening in the world.

Sorry to be such a downer everyone, but this is a watch forum. The right place to be concerned about watches.
Agreed. Don’t understand why folks come on here to tsk-tsk others for talking about watches. You’re always free to log off...
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Old 4 April 2020, 09:51 PM   #16
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I don’t care either......there’s too much going on to be concerned with watches.


Well...but this forum is about watches, specially Rolex, isn’t Doc ?


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Old 4 April 2020, 03:55 AM   #17
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Thanks for this update. I wonder what the idea is behind this, because now they've essentially banned sales of Rolex during this pandemic.
I agree. Very shortsighted
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Old 3 April 2020, 06:22 AM   #18
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If they are not producing them (factory closed) then they wont have much stock to sell anyhow
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Old 3 April 2020, 08:05 AM   #19
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I don't believe that email communications is selling on line. Use normal communications channels and you'll be fine.
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Old 3 April 2020, 10:50 AM   #20
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Patek is allowing their AD's online sales but this is not surprising.
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Old 3 April 2020, 11:25 AM   #21
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With Rolex's control freak mentality, there was never a chance of giving AD's online liberty.
Rolex has enough retained profits to pay all its employees for 10 years without even blinking.
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Old 3 April 2020, 12:56 PM   #22
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With Rolex's control freak mentality, there was never a chance of giving AD's online liberty.
Rolex has enough retained profits to pay all its employees for 10 years without even blinking.


I certainly agree that the profits are huge, Steve. Haven’t those past profits been transferred to the Wilsdorf Foundation where they can’t flow back?


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Old 4 April 2020, 02:24 AM   #23
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I certainly agree that the profits are huge, Steve. Haven’t those past profits been transferred to the Wilsdorf Foundation where they can’t flow back?


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Nobody really knows the answer to this, as Rolex are so secretive as are the Swiss Government when it´s about their charities, one of which the Wilsdorf Foundation, i.e. Rolex, is. I´m no lawyer and can only speculate that when Hans Wilsdorf set up his foundation (in 1944 after the death of his wife, if I remember correctly. They were childless.) he took the very best legal advice available at the time in war-isolated Switzerland. That might mean having some sort of "get the money back" clause in it should Rolex ever be in danger of going bankrupt. That will most probably never be made public, but who knows?
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Old 3 April 2020, 12:52 PM   #24
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the ADs are doing it.
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Old 3 April 2020, 06:36 PM   #25
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enough AD's open in the World to sell. For example in Holland, you can still enter the AD and buy a Rolex that is in stock.
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Old 3 April 2020, 11:10 PM   #26
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enough AD's open in the World to sell. For example in Holland, you can still enter the AD and buy a Rolex that is in stock.
Who do you recommend there? Largest selection?
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Old 3 April 2020, 07:27 PM   #27
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If they were open in the UK, technically speaking, a customer should not be making the journey to visit them anyway.
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Old 3 April 2020, 07:39 PM   #28
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If they were open in the UK, technically speaking, a customer should not be making the journey to visit them anyway.
Correct. Could be an even more expensive journey with the possible fine.
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Old 3 April 2020, 09:37 PM   #29
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More ADs are working from home, and have call forwarding set up. So while the store might be closed, the some AD staff are able to communicate with customers. Hopefully we can all get through this.
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Old 3 April 2020, 09:58 PM   #30
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I got an email yesterday from an AD offering me one of the models I was previously interested in. I kindly declined for now!
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