Discount on SS Submariner

[NCD1979]

I priced a SS Submariner today at my AD and he would only offer a 5% discount off the $6000 retail price. He did however elude to being able to do a little better.

How much of a dscount should I realistically expect? Didn't want to make my final offer without talking to the pros here at TRF!

[R1@160@alltimes]

I would not be satisfied unless its 15% or better.

[smallcandle]

I would think 15 to 20% is still reasonable for both parties.

[akhamdani]

Originally Posted by smallcandle

i would think 15 to 20% is still reasonable for both parties.

x2

[Speed]

Originally Posted by NCD1979

I priced a SS Submariner today at my AD and he would only offer a 5% discount off the $6000 retail price. He did however elude to being able to do a little better.

How much of a dscount should I realistically expect? Didn't want to make my final offer without talking to the pros here at TRF!

Would you consider buying from a TRF seller?

[NCD1979]

Yes I would....

[sandytn]

I guess you could get app. 20 % from TRF sellers or maybe 15 % from ADs. I see TRF sellers regularly selling SS subs for 4750 $ or thereabouts (no taxes and shipping included).

[Dr.Brian]

I was in the market this year for a SS Rolex. 5% may have been a good deal 18-24 months ago, but it's pretty pathetic now (in the US). A SS Sub is a common watch, there is at least one in every AD around me (one of every model really). Don't settle for less than 15%. Go in committed and ready to buy and openly play nearby stores against eachother. I got 20% off and no tax. The deal gets better when you get them to compete and they know that they have an essentially guaranteed sale to lose. I was looking at 3 watches from 3 different ADs. I was only really interested in buying one particular SD, but they didn't know that during the negotiation. I would have liked to go with the most local dealer, with whom I have a strong existing relationship, but his was a bit shopworn.
Get competing offers and you'll be surprised how low they will go to close the deal. One other word of advise, don't forget that YOU own the negotiation. Salesmen do everything in their power to try to make you forget that, make it seem like they own the negotiation. YOU are the one with the money, you are the one who can get this completely unnecessary luxury product from any another AD or from someone here on the forum. Make THEM work for it. Remember that and you will do well. Car dealers don't like me very much either.
salesman- but sir, you have to pay this BS fee.
me- No, I don't. Someone does, but not me.
Salesman-sir, these are standard fees!
Me- are you really going to let this $xx,xxx sale fall apart over $500, really?
Salesman- I'll have to discuss this with the manager.
Me- you do that, and remind him that I'm paying cash with no trade, and BMW/Lexus/Mercedes/Jaguar/Land Rover is having it's annual fall sale just down the road and they're all pretty much the same to me (not being a car guy)...
2 min later... Me- yeah, thanks, that's what I figured. ;)
This conversation repeats every 4 years. I love it when they offer the rental/loaner car during service if I buy from there vs the competition. Guess what? They always give you the loaner! What a joke. They need to give you the loaner, or they'll never get you as a customer in the future. I hate car salesmen. I know that they're just trying to do their job, but drop all the BS and hand waving get down to it! My newest weapon is the "Internet sales manager". No BS, no low level sales people, make the best offer and I'll be there tomorrow with a check. It saves time, money and hassle!

[TurboWatch]

I've been offered 15% by BIG guys out here in Ca

[rkammer]

Originally Posted by Dr.Brian

I was in the market this year for a SS Rolex. 5% may have been a good deal 18-24 months ago, but it's pretty pathetic now (in the US). A SS Sub is a common watch, there is at least one in every AD around me (one of every model really). Don't settle for less than 15%. Go in committed and ready to buy and openly play nearby stores against eachother. I got 20% off and no tax. The deal gets better when you get them to compete and they know that they have an essentially guaranteed sale to lose. I was looking at 3 watches from 3 different ADs. I was only really interested in buying one particular SD, but they didn't know that during the negotiation. I would have liked to go with the most local dealer, with whom I have a strong existing relationship, but his was a bit shopworn.
Get competing offers and you'll be surprised how low they will go to close the deal. One other word of advise, don't forget that YOU own the negotiation. Salesmen do everything in their power to try to make you forget that, make it seem like they own the negotiation. YOU are the one with the money, you are the one who can get this completely unnecessary luxury product from any another AD or from someone here on the forum. Make THEM work for it. Remember that and you will do well. Car dealers don't like me very much either.
salesman- but sir, you have to pay this BS fee.
me- No, I don't. Someone does, but not me.
Salesman-sir, these are standard fees!
Me- are you really going to let this $xx,xxx sale fall apart over $500, really?
Salesman- I'll have to discuss this with the manager.
Me- you do that, and remind him that I'm paying cash with no trade, and BMW/Lexus/Mercedes/Jaguar/Land Rover is having it's annual fall sale just down the road and they're all pretty much the same to me (not being a car guy)...
2 min later... Me- yeah, thanks, that's what I figured. ;)
This conversation repeats every 4 years. I love it when they offer the rental/loaner car during service if I buy from there vs the competition. Guess what? They always give you the loaner! What a joke. They need to give you the loaner, or they'll never get you as a customer in the future. I hate car salesmen. I know that they're just trying to do their job, but drop all the BS and hand waving get down to it! My newest weapon is the "Internet sales manager". No BS, no low level sales people, make the best offer and I'll be there tomorrow with a check. It saves time, money and hassle!

Amen, Brother. My sentiments exactly. But, many car, watch, etc., buyers don't have the stomach to go toe to toe with an agressive selesman. I also ove the game but I think we are in the minority.

[TurboWatch]

Originally Posted by Dr.Brian

This conversation repeats every 4 years. I love it when they offer the rental/loaner car during service if I buy from there vs the competition. Guess what? They always give you the loaner! What a joke. They need to give you the loaner, or they'll never get you as a customer in the future. I hate car salesmen. I know that they're just trying to do their job, but drop all the BS and hand waving get down to it! My newest weapon is the "Internet sales manager". No BS, no low level sales people, make the best offer and I'll be there tomorrow with a check. It saves time, money and hassle!

Don't bother with internet sales manager. For the past 15 years, I've gone directly to the general managers or the sales managers. Let me know if you're in the market for a Porsche. I'll hook you up with a general manager if you're here in Ca.

[Speed]

Originally Posted by NCD1979

Yes I would....

Then you may want to check this Seller / Sub No Date out:
http://rolexforums.com/showthread.php?t=99893

The seller is rock solid. I have purchased from him as have many, many TRFers.

[shawnfb]

Originally Posted by masugu

Then you may want to check this Seller / Sub No Date out:
http://rolexforums.com/showthread.php?t=99893

The seller is rock solid. I have purchased from him as have many, many TRFers.

thats a NO date , HOLES sub.. for that price is no great shakes

[Speed]

Originally Posted by shawnfb

thats a NO date , HOLES sub.. for that price is no great shakes

Oh really...try finding one at an *AD* in this condition / at that price. Tourneau wants $5K for used Subs.

I say it's pretty good shakes.

[rolexnovice]

Originally Posted by NCD1979

I priced a SS Submariner today at my AD and he would only offer a 5% discount off the $6000 retail price. He did however elude to being able to do a little better.

How much of a dscount should I realistically expect? Didn't want to make my final offer without talking to the pros here at TRF!

No less than 15% and 20 % is reasonable.

[Speed]

Nick,

If it is truly a Sub Date you want...here is more "great shakes"
http://forums.timezone.com/index.php...97#msg_4752483

This is the last Series of Subs with lug holes. VERY desirable in this condition. Same seller.

[deserted]

Wow 20% is pretty darn good , i have seen some AD's here in the city marking down to a low as 30%.
This is not the 80's anymore it's not like rolexes are just walking out the door easily.

[NCD1979]

Great info, keep it coming guys!

[Speed]

Dr. Brian....that's a great story. I just don't see ADs that eager to deal here in CA. Your logic make sense - if you are talking cars.

Are you saying you paid $4800 out the door for a SS Sub Date at a California AD?

[Dr.Brian]

Originally Posted by masugu

Dr. Brian....that's a great story. I just don't see ADs that eager to deal here in CA. Your logic make sense - if you are talking cars.

Are you saying you paid $4800 out the door for a SS Sub Date at a California AD?

I bought a Sea Dweller a few months ago. 20% off MSRP sticker. 1 other place offered 20%, but it was slightly shopworn, another offered 16%. All knew that they were competing with eachother. 2 were face to face, one was a phone negotiation with the manager. This was in the Philly area. (though I will be moving back to CA to retire! ;) ) The ADs here are sitting on a case full of watches that are not moving and new ones are on the way. The Panerai dealer used to only have 3 or 4 watches on display, now there are 12. There are also a lot of Rolex ADs within an hour or so of Philly, so competition may be a bit higher here? I got my "rare and discontinued" SD for the price I did by pushing them for their final and best offer. I don't know how bad things are for them in CA, but when I was there 2 years ago, things were really starting to slide.

[greekbum]

Originally Posted by NCD1979

I priced a SS Submariner today at my AD and he would only offer a 5% discount off the $6000 retail price. He did however elude to being able to do a little better.
How much of a dscount should I realistically expect? Didn't want to make my final offer without talking to the pros here at TRF!

If you must buy new from an AD and are paying cash I would ask for 30% on this model.Tell him you have cash and are ready to buy now.If you don't have cash maybe 15-20%.$4000.00-$4200.00 cash out the door is what I would consider a great deal.They are still making money at this price.

[dannyp]

Originally Posted by greekbum

If you must buy new from an AD and are paying cash I would ask for 30% on this model.Tell him you have cash and are ready to buy now.If you don't have cash maybe 15-20%.$4000.00-$4200.00 cash out the door is what I would consider a great deal.They are still making money at this price.

Have you successfully negotiated such a discount on a stainless Rolex? I'd be curious who's willing to give almost double the discount available by using a credit card by paying cash.

[bananahawk]

Hi Guys,

Quick questions. I'm from Melbourne, Australia and looking to purchase a SS Gmt 2 ceramic.

The retail price is $9670 AUSD and I can only get 10% discount.

I am visiting LA, Las Vegas and New York for a holiday in December. Would it be cheaper to get it there? Whats the price over there?

Thanks in advance!

[Pep04]

Originally Posted by greekbum

If you must buy new from an AD and are paying cash I would ask for 30% on this model.Tell him you have cash and are ready to buy now.If you don't have cash maybe 15-20%.$4000.00-$4200.00 cash out the door is what I would consider a great deal.They are still making money at this price.

You think any SS can get 30% off? I feel I got gipped. I only received 10% on my GMTIIc

[Dr.Brian]

Originally Posted by Pep04

You think any SS can get 30% off? I feel I got gipped. I only received 10% on my GMTIIc

30% off SS seems a little optimistic, unless you are one hell of a customer. I should have sent my wife, she could have gotten me 40%!
You probably were not going to find anyone williing to do better than 10% on a GMT2c as it is a new model. The Sub is a different story though.

[zlin08033]

Originally Posted by Dr.Brian

30% off SS seems a little optimistic, unless you are one hell of a customer. I should have sent my wife, she could have gotten me 40%!
You probably were not going to find anyone williing to do better than 10% on a GMT2c as it is a new model. The Sub is a different story though.

I got mine V serial SS GMT2C one month ago from local AD for 20% off + no tax. PM me if you need their number.

[dannyp]

Originally Posted by Dr.Brian

30% off SS seems a little optimistic, unless you are one hell of a customer. I should have sent my wife, she could have gotten me 40%!
You probably were not going to find anyone williing to do better than 10% on a GMT2c as it is a new model. The Sub is a different story though.

I would expect that kind of discount on any pre-Z serial still sitting in a dealer's case (unless it's a GMT II pre-ceramic). But if I can get 15-20% off a new Explorer II, I'd expect 30% off on the couple P series I've seen in dealer cases recently.

[Deep Sea]

Originally Posted by dannyp

I would expect that kind of discount on any pre-Z serial still sitting in a dealer's case (unless it's a GMT II pre-ceramic). But if I can get 15-20% off a new Explorer II, I'd expect 30% off on the couple P series I've seen in dealer cases recently.

That's the only way you would approch 30%, in my opinion. Anything Z or newer, in SS, if you can get upwards of 25%, you're doing great.

If you do the math, you will see the best grey prices on BNIB pieces are not in the 30% area. You see BNIB Exp II's going for about $4200. Figuring a $5750 MSRP, 30% off is just above $4K. Maybe the grey dealer is getting it for 30% off, but I find it hard to believe an AD will start discounting that deep. Stranger things have happened, though.

[Tombstone]

Always remember AD mark up on any Rolex is 40%. 20% off still means the AD gets 20% that is more than fair as it is not too difficult to order a watch and throw it in the case to sell it. This is worth 20% in my mind and no more.

[Anderhorn]

I asked a local AD for 10% off and No tax on a SS Sub Date, they looked at me like I was speaking Chinese... So I went with a TRF seller, end of story!