SS Daytona just hype??

[GolfPunk]

I own and love a black V series daytona - I read on here all the time from many posters saying its all hype, it won't last and it's a short term trend/fad/fashion that dictates the Daytona price - thing is, I've been looking through threads from 2/3 years ago, and the same people were making the same comments!!

Now trends, fashion and fads do not go on for 15-20 years so let's be honest, whether the ss Daytona is for you or not - the SS Daytona is and will probably always be the most desirable Rolex!!

This is not hype in my opinion.

[Keeperoftime]

Originally Posted by GolfPunk

I own and love a black V series daytona - I read on here all the time from many posters saying its all hype, it won't last and it's a short term trend/fad/fashion that dictates the Daytona price - thing is, I've been looking through threads from 2/3 years ago, and the same people were making the same comments!!

Now trends, fashion and fads do not go on for 15-20 years so let's be honest, whether the ss Daytona is for you or not - the SS Daytona is and will probably always be the most desirable Rolex!!

This is not hype in my opinion.

Totally Agree!

[Art 1]

I agree. This forum has quite a bit of Daytona bashing. Some seem over joyed that the prices are a bit soft for the Daytona. Even so, they are holding their value quite well.

[kcmo]

Oh yeh!!!

[Hydrographer]

Iv certainly never seen one on display in an AD, although many people say they are not too hard to get hold of if you have a good relationship with your dealer. The trusted sellers here certainly have no problem locating them. I think if I saw one and had the money, I would be tempted to add it to my modest collection even though it is not my favourite model.

[masterserg]

Originally Posted by Hydrographer

Iv certainly never seen one on display in an AD, although many people say they are not too hard to get hold of if you have a good relationship with your dealer. The trusted sellers here certainly have no problem locating them. I think if I saw one and had the money, I would be tempted to add it to my modest collection even though it is not my favourite model.

They are widely available now ... Here in Florida they have several on display at most Mayors (local AD chain) you go. I was at the Madrid airport a week ago and they had 5 or 6 as well.

None the less, a beautiful watch!

[Hydrographer]

Originally Posted by masterserg

They are widely available now ... Here in Florida they have several on display at most Mayors (local AD chain) you go. I was at the Madrid airport a week ago and they had 5 or 6 as well.

None the less, a beautiful watch!

Yeah I have heard that the States is an easier place to get them. Still seems a little tougher in England, well the more rural part in which i live anyway. I wonder if they are more freely available in London?!

[GolfPunk]

Originally Posted by masterserg

They are widely available now ... Here in Florida they have several on display at most Mayors (local AD chain) you go. I was at the Madrid airport a week ago and they had 5 or 6 as well.

None the less, a beautiful watch!

Definitely not available in Europe that easily.
Ive never seen one in an AD window and every Rolex AD I visited in geneva recently (including the big shop at geneva airport) said many years waiting list still.

[Paulie 50]

Originally Posted by GolfPunk

Definitely not available in Europe that easily.
Ive never seen one in an AD window and every Rolex AD I visited in geneva recently (including the big shop at geneva airport) said many years waiting list still.

Ditto.

[masterserg]

Originally Posted by GolfPunk

Definitely not available in Europe that easily.
Ive never seen one in an AD window and every Rolex AD I visited in geneva recently (including the big shop at geneva airport) said many years waiting list still.

Maybe it was just my timing :)

One thing, I just noticed you were referring to the SS model. I was talking about the Daytona in general (I can't remember exactly what models I saw .. I will check next time I am walking around).

I'd love to snag one for myself. Nothing hype about it I think.

[masterserg]

Originally Posted by masterserg

Maybe it was just my timing :)

One thing, I just noticed you were referring to the SS model. I was talking about the Daytona in general (I can't remember exactly what models I saw .. I will check next time I am walking around).

I do stand corrected indeed ... I was just at the Mayors @ The Falls in South Miami and they did have about 5 or 6 Daytonas, but all TT or Gold. No SS. I had a good conversation with the store manager and he told me that there is a long waiting list for the SS.

They did have the new Daytona Everose with ceramic bezel. I can't say that I am too crazy about it. I prefer the SS by miles.

Since I was at it, I asked for the Expy 42 and he was not sure of an ETA, maybe a couple of weeks. BTW, the guy's name is Frank. He's great, even offered a fair trade for my 16570 for a TT GMT C.

And they did have the WG Sub C Blue ... man that is a stunning watch!!

[Pep04]

Originally Posted by masterserg

They are widely available now ... Here in Florida they have several on display at most Mayors (local AD chain) you go. I was at the Madrid airport a week ago and they had 5 or 6 as well.

None the less, a beautiful watch!

Which Mayors? Not the ones in Miami, I can assure of that.

[masterserg]

Originally Posted by Pep04

Which Mayors? Not the ones in Miami, I can assure of that.

Like I said, i only realized we were talking about SS after posting. I've seen wg and TT in Aventura and Coral Gables. I can't specifically remember SS but i corrected my comment

Like I also said, I'd love to get my dirty little paws on a black dialed SS some day.

[Art 1]

Originally Posted by Pep04

Which Mayors? Not the ones in Miami, I can assure of that.

I go into 3 Mayors regularly, they have never put one in the case. They are sold within an hour of shipment.

[Rolex_Guru]

Originally Posted by masterserg

They are widely available now ... Here in Florida they have several on display at most Mayors (local AD chain) you go. I was at the Madrid airport a week ago and they had 5 or 6 as well.

None the less, a beautiful watch!

I have a hard time believing that only the top selling AD's get 3 or 4 a year SS Daytonas. Which is by design by Rolex. Low supply keeps demand high.The one thing that has put a dent in the Hype or making it tough to get is the flippers can't make near as much money now with the price. When they were $6800.00 easy flip for 10K. Now that are 11K it's hard to find someone that will pay 16K for a SS watch even though it's daytona.

IMO 10K is the breaking point for a SS watch. When I bought my sub date they were $3350.00 I can't believe they are getting close to 10K now. Which is great for the value if you have had yours for awhile. But no way I would even pay 8K for that watch now. As much as I love it and as cool as it is. It's not a 10K watch. Prices are getting pretty ridiculous on these SS sport Rolex's.

[The GMT Master]

They have been a tougher sell of late, very much so. I think the tide is beginning to turn - if you ask me, I'd prefer to see more to go to enthusiasts who actually want the watch than those trying to make a quick profit

[GolfPunk]

Originally Posted by The GMT Master

They have been a tougher sell of late, very much so. I think the tide is beginning to turn - if you ask me, I'd prefer to see more to go to enthusiasts who actually want the watch than those trying to make a quick profit

Chris, I don't feel this is due to desirability but the hefty price hikes/economic state.

I always look in AD Windows and have never seen a SS Daytona sitting there!

[The GMT Master]

Originally Posted by GolfPunk

Chris, I don't feel this is due to desirability but the hefty price hikes/economic state.

I always look in AD Windows and have never seen a SS Daytona sitting there!

I think that is the point, though, unfortunately: a lot of sales were to people trying to flip them. Furthermore, the watch has almost doubled in price for some of the folks on our list - that would give anyone second thoughts! As for SS Daytonas in the window, we had to put a couple of black dials in to drum up interest last year, pretty much everyone on our list wants white dials. Even so, it took them only a couple of days to sell

[terrywoods]

Originally Posted by The GMT Master

I think that is the point, though, unfortunately: a lot of sales were to people trying to flip them. Furthermore, the watch has almost doubled in price for some of the folks on our list - that would give anyone second thoughts! As for SS Daytonas in the window, we had to put a couple of black dials in to drum up interest last year, pretty much everyone on our list wants white dials. Even so, it took them only a couple of days to sell

Rolex's price rises have killed the hype, what with grey dealers not buying them over list and not selling for more than a few hundred over list the hype is dying down and the demand for Daytona's is not there.

Before they hype back in the early 80s my local AD said the Daytona sat in his window for 6 months+ everyone wanted the Omega moon watch. He said the Daytona hype created him a lot of sales of other Rolex models as he would not sell a Daytona to 1st time customers, now he's struggling to shift them at list price to anyone. He even used to sometimes force buyers to remove the seals off the Daytona in the shop to stop the obvious flippers.

I think the hype created the interest, a lot of people wanted the watch as they thought it was so rare and there was a thrill in the chase of a 7 year wait to be lucky enough to get one.

[Puffy]

Originally Posted by terrywoods

I think the hype created the interest, a lot of people wanted the watch as they thought it was so rare and there was a thrill in the chase of a 7 year wait to be lucky enough to get one.

Very well put Terry

People always want what they can't get

[Paulie 50]

Originally Posted by terrywoods

Before they hype back in the early 80s my local AD said the Daytona sat in his window for 6 months+ everyone wanted the Omega moon watch. He said the Daytona hype created him a lot of sales of other Rolex models as he would not sell a Daytona to 1st time customers, now he's struggling to shift them at list price to anyone. He even used to sometimes force buyers to remove the seals off the Daytona in the shop to stop the obvious flippers.

I think the hype created the interest, a lot of people wanted the watch as they thought it was so rare and there was a thrill in the chase of a 7 year wait to be lucky enough to get one.

Without going into people's personal preference over whether it's good, bad or indifferent, the point you make above proves one thing; it's not a short term hype, it's lasted over 30 years.

[The GMT Master]

Originally Posted by terrywoods

Rolex's price rises have killed the hype, what with grey dealers not buying them over list and not selling for more than a few hundred over list the hype is dying down and the demand for Daytona's is not there.

Before they hype back in the early 80s my local AD said the Daytona sat in his window for 6 months+ everyone wanted the Omega moon watch. He said the Daytona hype created him a lot of sales of other Rolex models as he would not sell a Daytona to 1st time customers, now he's struggling to shift them at list price to anyone. He even used to sometimes force buyers to remove the seals off the Daytona in the shop to stop the obvious flippers.

I think the hype created the interest, a lot of people wanted the watch as they thought it was so rare and there was a thrill in the chase of a 7 year wait to be lucky enough to get one.

My boss also says that the original Daytona was a very difficult watch to sell 'back in the day'. I would, however, argue that it was the grey market that really killed the Daytona hype. Rolex were simply matching their prices: they might as well maximise their profits, as plenty of people were willing to pay the prices that the greys were charging. Furthermore, greys seemed to be getting hold of an awful lot of 116520s - if you look on Blower's today, you can count 11 116520s in stock. That's the equivalent of several years' supply for some dealerships. I know everyone has to make a living, but the sheer scale of the mark up on the secondary market at its peak and the sheer number of watches available was bound to have annoyed/upset Rolex. Having to tell someone there's a 9 year waiting list gets pretty embarrassing after a while, and also aggravates some customers - about the only time I get a rough time from customers at the shop is over Daytonas.

Maybe I have a somewhat unusual perspective when it comes to Daytonas, but its gotten to the point where I will happily recommend the bi-metal over the steel. That's not because I can get more money out of a customer, but because I cannot in all good conscience sell a steel Daytona as a rare watch, which is what most (but not all) customers after one want. I argue that you'll see far, far fewer TT Daytonas in the wild, plus the choice of dials reduces the possibility of seeing an identical one. As such, a TT one will be rare in the sense there are (relatively speaking) few in existence, rather than one that is just perceived as rare, but is actually produced in relatively large numbers. It's a very, very bizarre watch for me, and I find the whole rarity spiel that many use to inflate the price of the watch quite distasteful. The whole irony of it is that I think the Daytona would sell excellently on its own merits, without the mentality that one can buy one to make an instant profit. I'll personally be very glad to see the back of the waiting lists

Apologies for the rant

Chris

[TheVTCGuy]

Originally Posted by terrywoods

Rolex's price rises have killed the hype, what with grey dealers not buying them over list and not selling for more than a few hundred over list the hype is dying down and the demand for Daytona's is not there.

Before they hype back in the early 80s my local AD said the Daytona sat in his window for 6 months+ everyone wanted the Omega moon watch. He said the Daytona hype created him a lot of sales of other Rolex models as he would not sell a Daytona to 1st time customers, now he's struggling to shift them at list price to anyone. He even used to sometimes force buyers to remove the seals off the Daytona in the shop to stop the obvious flippers.

I think the hype created the interest, a lot of people wanted the watch as they thought it was so rare and there was a thrill in the chase of a 7 year wait to be lucky enough to get one.

See what I mean?

I completely agree the rarity of the SS model caused a "hype" drove up prices and created a frenzy in Gray markets, customers paying double MSRP, flippers going crazy, Cats and Dogs living together, a lot of people questioned a SS being worth that much. Heck, even I was amazed at the prices some people decided to pay for one! (It is their choice, they paid what they wanted to for something they wanted. ) And no doubt some of the demand was from people desiring what was impossible to get etc. BUT....

All that "hype" and market craze DOES NOT MAKE THE DAYTONA A BAD WATCH


Even with the craze settling down, it becoming more available, the SS Daytona is still a sought-after, value-holding, and (IMHO) an attractive and functional watch.

If you don't like the Daytona for whatever reason, I respect your opinion, there are ALL models of Rolex some of us like and dislike, but DON'T HOLD THE "HYPE" IT EXPERIENCED AS A REASON TO CLAIM THE WATCH IS BAD, OR UGLY, OR NOT WORTH THE MONEY, OR IT CLUBS BABY SEALS TO DEATH IN THE ARCTIC. .

[padi56]

Originally Posted by The GMT Master

They have been a tougher sell of late, very much so. I think the tide is beginning to turn - if you ask me, I'd prefer to see more to go to enthusiasts who actually want the watch than those trying to make a quick profit

Thats the trouble today Chris many see Rolex watches just as $$$$£££££.Myself have never been a fan of the modern Daytona prefer my 6263 style, and just cannot understand why all the fuss over the SS version.

[capote]

The true test for the Daytona is how popular it is when readily available, I think some of the mystery and desirability has been due to the fact that it used to be very hard to get hold of. I think it is a beautiful watch, but Tara Reid has sort of ruined it for me

[eric23]

I love the SS Daytona but the price is starting to get a bit high on them.

[ratty]

Is it still possible for someone to put their name on the list at your shop Chris?

[The GMT Master]

Originally Posted by ratty

Is it still possible for someone to put their name on the list at your shop Chris?

It is, but it's getting to the point where it's pretty much redundant, as we get so many people turning Daytonas down!

[Puffy]

It has most definitely been talked up to more than what it is and this has created a lot of hype and mass-hysteria.

I've quoted this a few times, when at work i commented on a guy's Rolex: "Nice Daytona!", "No, it's a Rolex".

To the true collector and connoisseur, the Daytona will always form part of a collection hype or no hype.

[petesjag]

Hype or not Im a huge daytona fan...