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Old 23 November 2012, 12:05 PM   #1
Foxer55
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Wonderful Forbes Rolex Review

Hope this hasn't been posted prviously but it is really good stuff, especially the somewhat humorous assessment of Rolex themselves. This is a wonderful review that should make you gloat as a Rolex owner.

The Rolex Problem: A (Semi) Rational Look At The World's Most Recognized Watch

"It’s one of the bigger ironies of the watch world that a company which is famous for its staid designs, glacially slow product evolution, and dispassionately frosty corporate façade (in a 2011 interview with Bloomberg, Rolex’s Jean-Noel Bioul, the firm’s international sponsorship director, said, “We have the reputation of operating like a Swiss bank,”) should inspire such diametrically opposed, apparently irreconcilable, and equally passionate views. For someone who’s just getting interested in watches, sooner or later the phenomenon that is Rolex has to be dealt with, and few leave the encounter unmoved."

http://www.forbes.com/sites/jackfors...ognized-watch/
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Old 23 November 2012, 01:07 PM   #2
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Great review. Thanks for posting the link
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Old 23 November 2012, 01:13 PM   #3
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Interesting, thanks for sharing.
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Old 23 November 2012, 01:50 PM   #4
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Thanks for sharing!
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Old 23 November 2012, 02:25 PM   #5
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an interesting read
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Old 23 November 2012, 03:37 PM   #6
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Good reading
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Old 23 November 2012, 04:07 PM   #7
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That pretty much explains the phenomenon of Rolex for me. The author could have fleshed out some of the terms he uses to explain what draws so many to Rolex, but then again, why should he spoil the fun for those will come to revel in their own discoveries.

"...[T]hey’re having fun." Indeed, we are.
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Old 23 November 2012, 07:38 PM   #8
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Good read!

Thanks for sharing!
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Old 23 November 2012, 08:50 PM   #9
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Thanks, great read
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Old 23 November 2012, 09:07 PM   #10
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A good read, thanks for sharing.
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Old 23 November 2012, 09:58 PM   #11
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Old 24 November 2012, 02:04 AM   #12
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Sums it up exactly:
The beauty of this last level of Rolex Appreciation is that it is a temperate one; you are not wearing a Rolex (or refusing to) because of what other people think –good or bad –but because you have made up your own mind, and for your own reasons. You like the watch largely for what it is, not what other people think it means, and you have the very special pleasure that comes from being well informed and doing what you damned well please anyway.
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Old 24 November 2012, 02:38 AM   #13
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That was good reading. Thanks for sharing the link.
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Old 24 November 2012, 02:41 AM   #14
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yeah, this was posted a while back and generated some pretty heated comments, but, everyone today seems to be in a post-turkey coma.
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Old 24 November 2012, 02:47 AM   #15
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Somewhere around here is a huge thread on this article. Good read though
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Old 24 November 2012, 03:07 AM   #16
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Windy. Interesting. But windy...
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Old 24 November 2012, 05:24 AM   #17
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Interesting......thanks.!!!!!
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