The Rolex Forums   The Rolex Watch

ROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEX


Go Back   Rolex Forums - Rolex Forum > Rolex & Tudor Watch Topics > Rolex General Discussion

Reply
 
Thread Tools Display Modes
Old 7 January 2019, 03:29 AM   #1
ReclinerTimer
"TRF" Member
 
Join Date: Jan 2016
Location: florida
Posts: 146
Question about Rolex celebrity endorsers

So I was just thinking about some of the celebrity Rolex endorsers and thought of a question I thought would be interesting to ask here. So obviously we're aware of waitlists and that some Rolex's are much harder to come across than others. Let's say a huge Rolex endorser like Roger Federer woke up one day in 2016 and wanted the new Panda Daytona, or woke up this morning and wanted the a new Pepsi GMT, would he simply be able to call Rolex and they would immediately put one aside to send out to him that day? Would he even have to pay for it? Or would even someone with a big endorsement deal and arguably one of the "faces" of Rolex still have to wait to get their hands on one? Just thought this would be an interesting and fun thing to ask
ReclinerTimer is offline   Reply With Quote
Old 7 January 2019, 03:33 AM   #2
Sarosh
"TRF" Member
 
Sarosh's Avatar
 
Join Date: Jul 2017
Location: London
Watch: BLNR
Posts: 2,222
With Federer I’m sure they send him any watch he wants I presume. Doubt the words “waiting list” apply to him. Rightly so that they shouldn’t.
__________________
-----

“It’s a watch, it tells time. Not much else”
Sarosh is offline   Reply With Quote
Old 7 January 2019, 03:34 AM   #3
Bxtek
"TRF" Member
 
Bxtek's Avatar
 
Join Date: May 2018
Location: CA
Posts: 2,636
I'm thinking the former that you mentioned would be the reality. If someone is the "face" of Rolex, they gotta keep them happy....Right? I suspect they would immediately pull the desired watch out of a latest shipment going out to an AD. Ultimately, some unknown person on the list somewhere will have to wait a little longer for their Daytona C or BLRO.
Bxtek is offline   Reply With Quote
Old 7 January 2019, 03:35 AM   #4
DESH
"TRF" Member
 
DESH's Avatar
 
Join Date: Jul 2012
Real Name: Desh
Location: in a car driving
Watch: ing the numbers..
Posts: 1,223
Rolex also gifted him a 6263.... I am sure he gets whatever he wants, along with other member's on their roster.
__________________
Instagram: wristkink
DESH is offline   Reply With Quote
Old 7 January 2019, 03:38 AM   #5
101031-28
"TRF" Member
 
101031-28's Avatar
 
Join Date: Jul 2009
Location: USA
Watch: 1665
Posts: 4,764
Quote:
Originally Posted by SS_DESH View Post
Rolex also gifted him a 6263.... I am sure he gets whatever he wants, along with other member's on their roster.
__________________
He could not just wear a watch. It had to be a Rolex.

Ian Fleming
101031-28 is offline   Reply With Quote
Old 7 January 2019, 03:35 AM   #6
TswaneNguni
"TRF" Member
 
TswaneNguni's Avatar
 
Join Date: Feb 2008
Real Name: Chris
Location: .
Watch: Daytonas/Subs/GMTs
Posts: 12,609
I think they "request" Roger what to wear when ...
TswaneNguni is offline   Reply With Quote
Old 7 January 2019, 03:36 AM   #7
Swiss Mad!
"TRF" Member
 
Swiss Mad!'s Avatar
 
Join Date: Apr 2017
Real Name: Max
Location: UK
Watch: Various
Posts: 3,727
I would imagine the many
$$$millions Rolex are paying someone like Roger Federer he might just be about able to pay a little premium & go grey...

Sent from my Moto G (5) using Tapatalk
__________________

instagram: max.parkin
Swiss Mad! is offline   Reply With Quote
Old 7 January 2019, 03:39 AM   #8
TswaneNguni
"TRF" Member
 
TswaneNguni's Avatar
 
Join Date: Feb 2008
Real Name: Chris
Location: .
Watch: Daytonas/Subs/GMTs
Posts: 12,609
Quote:
Originally Posted by Swiss Mad! View Post
I would imagine the many
$$$millions Rolex are paying someone like Roger Federer he might just be about able to pay a little premium & go grey...

Sent from my Moto G (5) using Tapatalk
$15mil in 2012
TswaneNguni is offline   Reply With Quote
Old 7 January 2019, 06:39 AM   #9
Swiss Mad!
"TRF" Member
 
Swiss Mad!'s Avatar
 
Join Date: Apr 2017
Real Name: Max
Location: UK
Watch: Various
Posts: 3,727
Quote:
Originally Posted by TswaneNguni View Post
$15mil in 2012
That's crazy! Then he can deffo afford to go grey..lol

Sent from my Moto G (5) using Tapatalk
__________________

instagram: max.parkin
Swiss Mad! is offline   Reply With Quote
Old 7 January 2019, 03:41 AM   #10
Bxtek
"TRF" Member
 
Bxtek's Avatar
 
Join Date: May 2018
Location: CA
Posts: 2,636
I wonder if these "face of Rolex" celebrities have to sign some sort of agreement to only wear Rolex? It would make sense. Would look pretty bad for Rolex if lets say Roger Federer was spotted wearing a Patek out in public on his leisure time.
Bxtek is offline   Reply With Quote
Old 7 January 2019, 09:11 AM   #11
Wcdhtwn
"TRF" Member
 
Wcdhtwn's Avatar
 
Join Date: Aug 2015
Location: Houston
Watch: SkyD, SD43, GMT2
Posts: 5,061
Quote:
Originally Posted by Bxtek View Post
I wonder if these "face of Rolex" celebrities have to sign some sort of agreement to only wear Rolex? It would make sense. Would look pretty bad for Rolex if lets say Roger Federer was spotted wearing a Patek out in public on his leisure time.
I think this the case for the most part, but certainly there are exceptions. Clooney, an Omega ambassador, was photographed wearing a Rolex and that photo was posted online. Rolex asked him not to wear it anymore as he is an Omega brand ambassador. I believe the photo turned out to be fake.

Then there is Daniel Craig who is an Omega Ambassador but wore a Rolex to a Bond publicity event. Something like "Bond wears Omega, I don't" was the reason. But he's photographed regularly wearing Rolex and has a sizeable Rolex collection, so maybe his deal is more flexible.
Wcdhtwn is offline   Reply With Quote
Old 7 January 2019, 09:23 AM   #12
huncho
2024 Pledge Member
 
huncho's Avatar
 
Join Date: Oct 2017
Location: nyc
Posts: 6,721
Quote:
Originally Posted by Bxtek View Post
I wonder if these "face of Rolex" celebrities have to sign some sort of agreement to only wear Rolex? It would make sense. Would look pretty bad for Rolex if lets say Roger Federer was spotted wearing a Patek out in public on his leisure time.
if you're endorsed by rolex then yes, just like if you're endorsed by nike you don't wear adidas and vice versa
huncho is online now   Reply With Quote
Old 7 January 2019, 04:19 AM   #13
Easy E
2024 SubLV41 Pledge Member
 
Join Date: Jun 2017
Location: GA
Posts: 5,083
I feel comfortable guessing they get whatever they want, whenever they want it. Likely the next day

E-
Easy E is online now   Reply With Quote
Old 7 January 2019, 04:19 AM   #14
BeastGC
"TRF" Member
 
Join Date: Dec 2018
Location: NJ
Posts: 74
I still can't believe Nike let Federer go, he was by far the best role model and sportsman by far!
BeastGC is offline   Reply With Quote
Old 7 January 2019, 05:13 AM   #15
dylan0024
"TRF" Member
 
Join Date: May 2018
Location: California
Watch: Deepsea and Batman
Posts: 69
Quote:
Originally Posted by BeastGC View Post
I still can't believe Nike let Federer go, he was by far the best role model and sportsman by far!
I was shocked as well. But UNI QLO gave him 300 million for 10 years....
dylan0024 is offline   Reply With Quote
Old 7 January 2019, 04:23 AM   #16
MHB
"TRF" Member
 
Join Date: Jul 2017
Location: Los Angeles
Watch: VTNR, 214270, FXD
Posts: 442
Federer will get any watch he wants very quickly. As will almost any a-list celebrity.
MHB is offline   Reply With Quote
Old 7 January 2019, 05:14 AM   #17
brandrea
2024 SubLV41 Pledge Member
 
brandrea's Avatar
 
Join Date: Jul 2013
Real Name: Brian (TBone)
Location: canada
Watch: es make me smile
Posts: 78,129
I’m ahead of Roger at my AD
brandrea is offline   Reply With Quote
Old 7 January 2019, 05:24 AM   #18
Dlong
Banned
 
Join Date: Nov 2018
Location: Nj
Watch: Black sub Date
Posts: 456
They probably engrave Roger's watches like people who work for AD's when they get a watch so they dont flip it. This so Roger cant flip and make a little extra cash on the side.
Dlong is offline   Reply With Quote
Old 7 January 2019, 07:21 AM   #19
SS Oyster
2024 SubLV41 Pledge Member
 
SS Oyster's Avatar
 
Join Date: Sep 2008
Location: USA
Posts: 9,218
Quote:
Originally Posted by Dlong View Post
They probably engrave Roger's watches like people who work for AD's when they get a watch so they dont flip it. This so Roger cant flip and make a little extra cash on the side.

Like he needs the money. Actually engraving his name would make it worth more.


Sent from my iPhone using Tapatalk
SS Oyster is offline   Reply With Quote
Old 7 January 2019, 09:50 AM   #20
sillo
"TRF" Member
 
sillo's Avatar
 
Join Date: Dec 2015
Real Name: Sean
Location: NY
Watch: 5 Digit
Posts: 2,840
Quote:
Originally Posted by SS Oyster View Post
Actually engraving his name would make it worth more.
Yeah, I was going to say the same. Put his name on his personally owned watch and it'll only increase it's value.
__________________
14060 | 16570 | 16600 | 16700 | 16800 | 79260

@TheGMTHand
sillo is offline   Reply With Quote
Old 7 January 2019, 10:50 AM   #21
J!m
"TRF" Member
 
J!m's Avatar
 
Join Date: Sep 2014
Real Name: Jim
Location: Connecticut
Watch: this! Hold my beer
Posts: 2,839
Quote:
Originally Posted by SS Oyster View Post
Like he needs the money. Actually engraving his name would make it worth more.
True.
J!m is offline   Reply With Quote
Old 7 January 2019, 05:46 AM   #22
RJRJRJ
"TRF" Member
 
RJRJRJ's Avatar
 
Join Date: Aug 2011
Location: USA
Posts: 3,495
He most definitely gets whatever he wants.
RJRJRJ is offline   Reply With Quote
Old 7 January 2019, 08:12 AM   #23
kultschar
"TRF" Member
 
kultschar's Avatar
 
Join Date: Sep 2011
Location: End of the World
Watch: PP & Rolex
Posts: 1,970
Do you think they use next day shipping to Federer or someone delivers it personally lol?
kultschar is offline   Reply With Quote
Old 7 January 2019, 09:14 AM   #24
kultschar
"TRF" Member
 
kultschar's Avatar
 
Join Date: Sep 2011
Location: End of the World
Watch: PP & Rolex
Posts: 1,970
I think Daniel Craig became an ambassador (not as 007 but personally) around the time of Skyfall. He has not been seen wearing Rolex since in public
kultschar is offline   Reply With Quote
Old 7 January 2019, 09:22 AM   #25
Wcdhtwn
"TRF" Member
 
Wcdhtwn's Avatar
 
Join Date: Aug 2015
Location: Houston
Watch: SkyD, SD43, GMT2
Posts: 5,061
Quote:
Originally Posted by kultschar View Post
I think Daniel Craig became an ambassador (not as 007 but personally) around the time of Skyfall. He has not been seen wearing Rolex since in public
Yeah, I think you're right. He wasn't after his first Bond and I think that's the movie he was endorsing when he wore the Rolex.
Wcdhtwn is offline   Reply With Quote
Old 7 January 2019, 09:20 AM   #26
Wcdhtwn
"TRF" Member
 
Wcdhtwn's Avatar
 
Join Date: Aug 2015
Location: Houston
Watch: SkyD, SD43, GMT2
Posts: 5,061
Quote:
Originally Posted by ReclinerTimer View Post
So I was just thinking about some of the celebrity Rolex endorsers and thought of a question I thought would be interesting to ask here. So obviously we're aware of waitlists and that some Rolex's are much harder to come across than others. Let's say a huge Rolex endorser like Roger Federer woke up one day in 2016 and wanted the new Panda Daytona, or woke up this morning and wanted the a new Pepsi GMT, would he simply be able to call Rolex and they would immediately put one aside to send out to him that day? Would he even have to pay for it? Or would even someone with a big endorsement deal and arguably one of the "faces" of Rolex still have to wait to get their hands on one? Just thought this would be an interesting and fun thing to ask
There was a thread about this a year or two ago. A guy posted from Dallas saying he is friends with Jordan Speith and how his deal with Rolex works. You can probably search for the thread, but the gist, if I remember correctly for JS is he identifies a few watches he wants every year and those are the ones he wears. I don't remember if he exchanged watches from one year to the next or if he got to keep and added to his collection every year.

Probably each celebrity has their own deal with Rolex. I'd imagine Federer gets what he wants, when he wants. But as he's so popular I'm sure Rolex wants him wearing as many models as he is willing to wear. I wonder I feel they have to "encourage" him to wear SS over PM...
Wcdhtwn is offline   Reply With Quote
Old 7 January 2019, 09:32 AM   #27
RJRJRJ
"TRF" Member
 
RJRJRJ's Avatar
 
Join Date: Aug 2011
Location: USA
Posts: 3,495
Quote:
Originally Posted by Wcdhtwn View Post
There was a thread about this a year or two ago. A guy posted from Dallas saying he is friends with Jordan Speith and how his deal with Rolex works. You can probably search for the thread, but the gist, if I remember correctly for JS is he identifies a few watches he wants every year and those are the ones he wears. I don't remember if he exchanged watches from one year to the next or if he got to keep and added to his collection every year.

Probably each celebrity has their own deal with Rolex. I'd imagine Federer gets what he wants, when he wants. But as he's so popular I'm sure Rolex wants him wearing as many models as he is willing to wear. I wonder I feel they have to "encourage" him to wear SS over PM...
I think it's important to differentiate between just asking for something and getting it for free, and being able to buy whatever you request. They probably have a certain budget per annum that they can use toward the watches. They can probably get whatever they want at any time if they pay for it. Either way, they bypass any wait times.
RJRJRJ is offline   Reply With Quote
Old 7 January 2019, 09:43 AM   #28
Wcdhtwn
"TRF" Member
 
Wcdhtwn's Avatar
 
Join Date: Aug 2015
Location: Houston
Watch: SkyD, SD43, GMT2
Posts: 5,061
Quote:
Originally Posted by RJRJRJ View Post
I think it's important to differentiate between just asking for something and getting it for free, and being able to buy whatever you request. They probably have a certain budget per annum that they can use toward the watches. They can probably get whatever they want at any time if they pay for it. Either way, they bypass any wait times.
Well I'm re telling from memory what some guy claiming to be Speith's friend said. I didn't find this claim unbelievable, JS is from Dallas. My guess is that ambassadors get for free a certain number, and they can buy whatever they want- probably without a wait. But it wouldn't be that enticing to be a brand ambassador and have to purchase the watches you are endorsing.

I'd also guess the duration of their ambassadorship determines what watches they can request. Federer can probably get what he wants. JS may have had to start with SS models and work his way up. Also there is some likely attention to the age group the ambassador relates to, for JS its probably younger people who are more likely to afford SS then PM so Rolex wants him wearing watches targeted to the 20 something buyer. He wore/wears an Explorer II a lot, if he had his pick of all models I'd be surprised he'd choose that. Maybe he really likes it, but if I could choose any watch it would've been something else.
Wcdhtwn is offline   Reply With Quote
Old 7 January 2019, 09:46 AM   #29
RJRJRJ
"TRF" Member
 
RJRJRJ's Avatar
 
Join Date: Aug 2011
Location: USA
Posts: 3,495
Quote:
Originally Posted by Wcdhtwn View Post
Well I'm re telling from memory what some guy claiming to be Speith's friend said. I didn't find this claim unbelievable, JS is from Dallas. My guess is that ambassadors get for free a certain number, and they can buy whatever they want- probably without a wait. But it wouldn't be that enticing to be a brand ambassador and have to purchase the watches you are endorsing.

I'd also guess the duration of their ambassadorship determines what watches they can request. Federer can probably get what he wants. JS may have had to start with SS models and work his way up. Also there is some likely attention to the age group the ambassador relates to, for JS its probably younger people who are more likely to afford SS then PM so Rolex wants him wearing watches targeted to the 20 something buyer. He wore/wears an Explorer II a lot, if he had his pick of all models I'd be surprised he'd choose that. Maybe he really likes it, but if I could choose any watch it would've been something else.
I used to see Ricky Fowler wear the Platona all the time, and Justin Thomas with the full gold CHNR. My best guess is that Rolex probably tells them what they'd like them to wear. They don't want all of them wearing the same thing.
RJRJRJ is offline   Reply With Quote
Old 7 January 2019, 09:49 AM   #30
Wcdhtwn
"TRF" Member
 
Wcdhtwn's Avatar
 
Join Date: Aug 2015
Location: Houston
Watch: SkyD, SD43, GMT2
Posts: 5,061
Quote:
Originally Posted by RJRJRJ View Post
I used to see Ricky Fowler wear the Platona all the time, and Justin Thomas with the full gold CHNR. My best guess is that Rolex probably tells them what they'd like them to wear. They don't want all of them wearing the same thing.
Good point about Thomas, I haven't seen him wearing that one. Folwer's been around the PGA a lot longer than JS so maybe he got to start at the other end of the food chain, or he bought it himslef.
Wcdhtwn is offline   Reply With Quote
Reply


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

Wrist Aficionado

My Watch LLC

WatchesOff5th

DavidSW Watches

Takuya Watches

OCWatches


*Banners Of The Month*
This space is provided to horological resources.





Copyright ©2004-2024, The Rolex Forums. All Rights Reserved.

ROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEX

Rolex is a registered trademark of ROLEX USA. The Rolex Forums is not affiliated with ROLEX USA in any way.