Unloved PM discount?

[HONDABBQ]

Ok so it’s been well reported that ADs are not discounting SS (nor can you get any). No discounts or barely any on TT. Now depending on the relationship a possible small discount on PM on DDs, Daytona’s etc.
It’s been also reported that the YM is not overly appreciated on the forum. In various thread of AD stocks there have been several 116655 just sitting there.
Is it out of line to consider getting a better discount on the Everose YM? I know is all relative based on AD relationship and demographic but do the same rules apply when it’s in stock, just sitting there?

[k1985]

In my experience, particularly in Canada - the ADs are really tightening up. I have been quite taken aback at ADs indifference to making a sale on difficult to move PM pieces. I am ready to go, have pulled out the CC and still have varied results ranging from a firm ZERO to high-single-digits. I had one AD tell me they have no problems moving platinum pieces. It has actually been quite a disheartening experience trying to acquire a PM piece. I have resigned to the fact that a solid pre-owned set is the way to go.

[P1nky_Up]

I was told $700 off a PM Rootbeer. I walked away and found a TT instead. I would’ve bought the PM if they had worked with me more. It’s still sitting on their shelf unsold.

[HONDABBQ]

Originally Posted by P1nky_Up

I was told $700 off a PM Rootbeer. I walked away and found a TT instead. I would’ve bought the PM if they had worked with me more. It’s still sitting on their shelf unsold.

I’m talking about under appreciated references not new Basel releases.

[P1nky_Up]

Originally Posted by HONDABBQ

I’m talking about under appreciated references not new Basel releases.

I did quickly skim your post. My apologies on missing the main point... you should be able to get a decent discount ona PM YM. I’ve seen several sitting in cases at various ADs.

[jps3b]

Originally Posted by P1nky_Up

I was told $700 off a PM Rootbeer. I walked away and found a TT instead. I would’ve bought the PM if they had worked with me more. It’s still sitting on their shelf unsold.

Wow! That wasn’t very smart of them. For 700 dollars. They could have sold the full PM watch and the one you bought probably this week. Things are tough out there. I’m glad you held your ground. We as consumers need to stick to our principles. Having said that, do you love your new acquisition?


@jps3b

[watchwatcher]

It's not out of line, but TBH, I wouldn't get my hopes up.

[m j b]

Originally Posted by HONDABBQ

Is it out of line to consider getting a better discount on the Everose YM?

I don't think so, no. There's a huge markup on these things, and although one can easily argue that the retailer is taking a larger gamble when they stock PM pieces, which can sit for a while, the amount of profit that they make is proportional.

Now, they may choose to maximize their profit, and that's fine, but IMHO pre-owned is really the only way to go with PM watches.

Recognizing, of course, that someone has to buy them new in order for there to be a pre-owned market.

[enjoythemusic]

25% off is my minimum on the unloved hard-to-move PM models.

[dtwer]

OP I can see your thought process with this.., PM prices tend to be softer than the SS and YM's are slower movers. So a PM YM should be a prime candidate for significant price negotiation.

I actually think that's a very good thought. The question is, how much discount would you consider to be good enough.

[buckeye8810]

There's probably $5k worth of gold in a solid pm piece. Less than that with platinum because platinum prices are in the toilet at around $800/oz. Yet you're paying $25-30k above what you can get the ss counterpart for.

[HONDABBQ]

Originally Posted by buckeye8810

There's probably $5k worth of gold in a solid pm piece. Less than that with platinum because platinum prices are in the toilet at around $800/oz. Yet you're paying $25-30k above what you can get the ss counterpart for.

Not relevant input.

[tng11]

ADs up here seem willing to sit on pieces rather than deal. They're only giving out single digit discounts, if any on DD40s, which aren't exactly quick sellers.

The 116655 is ramping up in popularity it seems, so I wouldn't expect discounts to be nearly as generous as they once were.

[crazymcmichael]

Originally Posted by tng11

ADs up here seem willing to sit on pieces rather than deal. They're only giving out single digit discounts, if any on DD40s, which aren't exactly quick sellers.

The 116655 is ramping up in popularity it seems, so I wouldn't expect discounts to be nearly as generous as they once were.

In the airport they stopped to deal Rolexes in my country since this summer with the 17.5 discount.. I guess they get problems if they discount a lot nowadays??

[siempreko]

Originally Posted by HONDABBQ

Not relevant input.

I would respectfully disagree with your statement, that this is not relevant input. If you are attempting to be an effective negotiator, then this “talking point” could be very useful. It would allow the seller to see that you are interested in the piece, but you have a rational/logical reason for not paying MSRP.

If you believe that negotiating is simply asking for a discount and waiting for the response, then I could understand why you might not find this information to be helpful.


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[k1985]

Originally Posted by siempreko

I would respectfully disagree with your statement, that this is not relevant input. If you are attempting to be an effective negotiator, then this “talking point” could be very useful. It would allow the seller to see that you are interested in the piece, but you have a rational/logical reason for not paying MSRP.

If you believe that negotiating is simply asking for a discount and waiting for the response, then I could understand why you might not find this information to be helpful.


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Pretty sure no AD in the world cares what one thinks of Rolex MSRP.

[HONDABBQ]

Originally Posted by siempreko

I would respectfully disagree with your statement, that this is not relevant input. If you are attempting to be an effective negotiator, then this “talking point” could be very useful. It would allow the seller to see that you are interested in the piece, but you have a rational/logical reason for not paying MSRP.

If you believe that negotiating is simply asking for a discount and waiting for the response, then I could understand why you might not find this information to be helpful.


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So if I go in and just blatantly ask for a discount and they say no, then I proceed to tell them that its not worth the MSRP due to the actual cost of materials in the actual piece, I can then hope for a larger discount?

Sure Ill see how that goes.

[Tonyfsu21]

Originally Posted by siempreko

I would respectfully disagree with your statement, that this is not relevant input. If you are attempting to be an effective negotiator, then this “talking point” could be very useful. It would allow the seller to see that you are interested in the piece, but you have a rational/logical reason for not paying MSRP.

If you believe that negotiating is simply asking for a discount and waiting for the response, then I could understand why you might not find this information to be helpful.


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So your gonna go in there w/ that rationale & expect them not to laugh you out the door? Everyone knows there’s not $36,000 worth of gold in a PM sub but it’s a luxury good and that’s the price!! Good luck

[iatacs19]

Originally Posted by buckeye8810

There's probably $5k worth of gold in a solid pm piece. Less than that with platinum because platinum prices are in the toilet at around $800/oz. Yet you're paying $25-30k above what you can get the ss counterpart for.

Yeah, but you are not buying a hunk of gold. There are of course labor costs and R&D to consider. It's a luxury good after all...

[Maiden]

Originally Posted by buckeye8810

There's probably $5k worth of gold in a solid pm piece. Less than that with platinum because platinum prices are in the toilet at around $800/oz. Yet you're paying $25-30k above what you can get the ss counterpart for.

Yes and there is about $20 dollars worth of SS in a Sub, so not sure I see your point?

[extra260]

Originally Posted by Maiden

Yes and there is about $20 dollars worth of SS in a Sub, so not sure I see your point?

more like .75 cents lol

[buckeye8810]

Originally Posted by Maiden

Yes and there is about $20 dollars worth of SS in a Sub, so not sure I see your point?

The point is the cost for Rolex on a watch is basically fixed. The tooling doesn't change and most of their costs are labor and the guts of the watch. So Rolex is taking $5k worth of optional material (gold, platinum, etc) and marking it up 500%.

So yeah, there may only be $1 worth of steel in a ss watch, but the steel is not what you're paying for.

[jb335]

Originally Posted by buckeye8810

There's probably $5k worth of gold in a solid pm piece. Less than that with platinum because platinum prices are in the toilet at around $800/oz. Yet you're paying $25-30k above what you can get the ss counterpart for.

And how much is the steel worth in a $9,000 Sub?? Irrelevant

[buckeye8810]

Originally Posted by jb335

And how much is the steel worth in a $9,000 Sub?? Irrelevant

That's like asking how much the carbon fiber for a Lamborghini costs. You're not paying for the carbon fiber. You're paying for the engine, technology, and prestige. Same goes for Rolex.

But gold, platinum, palladium...these are all commodities. You shouldn't be paying 5x the cost of these materials to upgrade.

Back to the Lambo analogy, would you pay 5x the cost of a regular Lambo for a upgraded gold paint scheme? That's basically what Rolex is doing with pm models. The margins on those has to be insane.

[jps3b]

Originally Posted by buckeye8810

There's probably $5k worth of gold in a solid pm piece. Less than that with platinum because platinum prices are in the toilet at around $800/oz. Yet you're paying $25-30k above what you can get the ss counterpart for.

I know, but...






@jps3b

[joli160]

Originally Posted by jps3b

I know, but...


@jps3b

What's not love

[gastown604]

There is only 0% - 5% discount for PM models here.

If you look at the big picture, ADs have no problem selling most of their PM inventories. So they don't really need to worry about a few PM pieces just sitting in the display case. There is no pressure to move inventories as they are already doing very well.

[Kaioken x20]

Avoid any Raffi Rolex boutiques. They keep stock away from their customers. Sales staff is almost always complaicent and rude for no reason. Glorified retail workers mentality.

[Seibei]

This PM situation may in some way be connected to the SS shortage. Could it be that gray dealers are paying full price for PM pieces in exchange for getting to buy SS at retail? If the dealers can sell the PM pieces at full price to grays they are not likely to give big discounts to normal customers.

[Largoshark]

Originally Posted by Seibei

This PM situation may in some way be connected to the SS shortage. Could it be that gray dealers are paying full price for PM pieces in exchange for getting to buy SS at retail? If the dealers can sell the PM pieces at full price to grays they are not likely to give big discounts to normal customers.

I could be wrong, but I doubt greys are buying PM at full retail. Why negate the profit of selling SS models above retail by selling PM that they paid MSRP for at a discount?

For example. DavidSW has a BNIB White Gold Sub for $30,575 when retail is $36,850. Think he paid full retail?...