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Old 3 January 2020, 06:59 AM   #1
sallyhats
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Margin for a grey dealer on specific SS pieces

2018/2019 has been a bust for walk-ins looking to pick up a SS watch and I don’t see much of it changing for the first half of the year. We have discussed this until we are blue in the face, but why are certain pieces such as the 116610LN not readily available for purchase, the grey market is only a couple of dollars above MSRP, heck you can even get a mint condition used for less than MSRP right now. Why would greys gobble up watches that barely have any margin. We can all admit that it’s not regular Joes purchasing all these SS pieces but why is the black sub so hard to get but the Yacht-Master sits in windows.
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Old 3 January 2020, 07:02 AM   #2
kieselguhr
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Black Submariner isn’t particularly hard to get. Just have to find an AD that wants your business
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Old 3 January 2020, 07:10 AM   #3
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black submariner isn’t particularly hard to get. Just have to find an ad that wants your business
x2. Tends to be more profiteering on the Hulk.
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Old 3 January 2020, 07:24 AM   #4
sallyhats
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x2. Tends to be more profiteering on the Hulk.
Yeah I get it, the Hulk sells for roughly 13k, decent margin from $9,700, and that’s if the AD isn’t up charging to greys. But the black has almost 0 margin, why not leave it in the case for anyone to come through the door and purchase instead of playing games with customers.
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Old 3 January 2020, 07:05 AM   #5
mattedialdoc
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.... why is the black sub so hard to get but the Yacht-Master sits in windows.

Because the YM is a dog?




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Old 3 January 2020, 07:19 AM   #6
ilovethiscity
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Because the YM is a dog?




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I’ll bet you have never even tried one on! I bought two Hulks in the first few years they came out and all the little keyboard warriors like you said they were cheap and crap looking. Now I bet because the whole forum loves them you’d sell a kidney for one.. sheepish
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Old 3 January 2020, 07:30 AM   #7
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Because the YM is a dog?




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I’ll bet you have never even tried one on! I bought two Hulks in the first few years they came out and all the little keyboard warriors like you said they were cheap and crap looking. Now I bet because the whole forum loves them you’d sell a kidney for one.. sheepish


I think you missed the joke.

Google ‘how much is that doggie in the window....’
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Old 3 January 2020, 07:35 AM   #8
mattedialdoc
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I think you missed the joke.



Google ‘how much is that doggie in the window....’


Chewie,
You are a gentleman and a scholar!!


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Old 3 January 2020, 07:36 AM   #9
ilovethiscity
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What a remarkably bitter response.

The YM isn't especially popular. That's just a fact.
You know what I totally agree I’m sorry it must be time of the month.. I’m sorry everyone back in my box I go I didn’t mean to sound like an ass and I’m sure I did, sorry again

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I think you missed the joke.

Google ‘how much is that doggie in the window....’
I know it was an awful response, apologies all!
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Old 3 January 2020, 04:28 PM   #10
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Chewie,
You are a gentleman and a scholar!!


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Hey! Watch the insults!

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You know what I totally agree I’m sorry it must be time of the month.. I’m sorry everyone back in my box I go I didn’t mean to sound like an ass and I’m sure I did, sorry again



I know it was an awful response, apologies all!
Just don't act like Korey with a 'K'. He's the real ass on this thread.
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Old 3 January 2020, 08:25 AM   #11
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To each his own. There are many watches I don't particularly like but I don't make a song and dance about it.
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Old 3 January 2020, 07:25 AM   #12
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I’ll bet you have never even tried one on! I bought two Hulks in the first few years they came out and all the little keyboard warriors like you said they were cheap and crap looking. Now I bet because the whole forum loves them you’d sell a kidney for one.. sheepish
What a remarkably bitter response.

The YM isn't especially popular. That's just a fact.
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Old 3 January 2020, 07:37 AM   #13
mattedialdoc
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Margin for a grey dealer on specific SS pieces

Quote:
Originally Posted by Likestheshiny View Post
What a remarkably bitter response.

The YM isn't especially popular. That's just a fact.


He’s British...I’ll give him a pass. But super amusing how quick some dudes are to resort to personal attacks when someone on the internet doesn’t like their watch.
But it’s ok!!


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Old 3 January 2020, 07:52 AM   #14
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He’s British...I’ll give him a pass. But super amusing how quick some dudes are to resort to personal attacks when someone on the internet doesn’t like their watch.
But it’s ok!!


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Pass graciously appreciated. I’m really sorry Sir, had a bad day.. my bad entirely!!
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Old 3 January 2020, 07:29 AM   #15
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i would assume greys get subs for a good amount under retail...
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Old 3 January 2020, 07:32 AM   #16
sallyhats
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i would assume greys get subs for a good amount under retail...
You think ADs are selling to greys below MSRP?
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Old 3 January 2020, 07:32 AM   #17
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You think ADs are selling to greys below MSRP?
yes of course. they always have
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Old 3 January 2020, 07:54 AM   #18
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yes of course. they always have
No they don’t. In many cases the grey dealers are paying above msrp. It’s a wash on what the grey dealer has to absorb to get the more popular models. In other words, the grey dealers have to also take less popular stock from the AD to get the hot models. I have traded a newer/hot model in to a trusted seller and I got top dollar and when he listed it, it showed his margins are razor thin.
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Old 3 January 2020, 07:58 AM   #19
sallyhats
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No they don’t. In many cases the grey dealers are paying above msrp. It’s a wash on what the grey dealer has to absorb to get the more popular models. In other words, the grey dealers have to also take less popular stock from the AD to get the hot models.
I tend to agree with this. I think everything they purchase is sold at MSRP, if AD has to sell below MSRP than why wouldn’t they just sell to the public. The demand is there.
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Old 3 January 2020, 07:59 AM   #20
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No they don’t. In many cases the grey dealers are paying above msrp. It’s a wash on what the grey dealer has to absorb to get the more popular models. In other words, the grey dealers have to also take less popular stock from the AD to get the hot models.
yeah i get that but i was just referring specifically to a regular sub, outside of what they're buying to get the popular models
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Old 3 January 2020, 08:45 AM   #21
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yes of course. they always have
Not a chance.

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Old 3 January 2020, 08:54 AM   #22
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Not a chance.

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not sure what you mean here. how do you think they made money on steel models back when they were cheaper at a grey dealer than ADs? lol

obviously depends on the model though
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Old 3 January 2020, 04:34 PM   #23
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i would assume greys get subs for a good amount under retail...
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Originally Posted by sallyhats View Post
You think ADs are selling to greys below MSRP?
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yes of course. they always have
Why would an AD sell any sought after sports watch to a grey for a good amount under retail?

At retail with a bundle of slow sellers perhaps?
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Old 3 January 2020, 07:34 AM   #24
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I frankly don't see Grey's getting volume price breaks i n this economy
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Old 3 January 2020, 07:37 AM   #25
sallyhats
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Why would an AD sell under MSRP to a grey when they can sell to the public at MSRP.
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Old 3 January 2020, 08:37 AM   #26
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Why would an AD sell under MSRP to a grey when they can sell to the public at MSRP.
Because they can a lot of watches to a grey at once. Bundle if you will. That's why you can usually find some harder to move watches at much less than MSRP at greys as well. Really it's just the market adjusting to conditions.
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Old 3 January 2020, 12:17 PM   #27
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Why would an AD sell under MSRP to a grey when they can sell to the public at MSRP.
I'm assuming because they will bundle several pieces together, and the others are ones that's dont move well in stores.
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Old 3 January 2020, 12:46 PM   #28
sallyhats
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I'm assuming because they will bundle several pieces together, and the others are ones that's dont move well in stores.
I think the AD has all the power, there are a ton of grey dealers out there and the AD gets to decide who they sell too. If one grey dealer says I won’t pay msrp on a DJ but I’ll take 10 but another says I’ll take 7 at msrp you better believe I’m selling 7 at msrp. I’ll move the other 3 sooner or later.
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Old 3 January 2020, 07:38 AM   #29
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yes of course. they always have
Interesting. I assume that this means AD’s are shifting unpopular, hard-to-shift stock along with some more desirable stuff? Otherwise it wouldn’t make any sense.

I’m pretty sure that if this happens on this side of the pond, it is much, much less common than over there. Which explains why this reference is being listed for up to 80% over MSRP and therefore really can be flipped for profit by average punters.
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Old 3 January 2020, 07:49 AM   #30
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For the people who didn't know it:

Ofcourse greys get all the watches under msrp duhhh, except for the really hot pieces (blro/daytona etc)
An AD needs to have a minimum volume to be an AD ( like you can't be an AD if you sell 50 watches a year).
This is why AD's sell to grey dealers!! Buy selling to the greys, the AD's meet the required volumes.
The greys buy the "slow selling" pieces (way under msrp/ at purchase price) and also want to buy some hot pieces in return (little below msrp/at msrp/little bit over msrp), so they can sell the "slow selling" pieces with a discount under msrp (so they still have a good margin) and the hot pieces for way above the msrp, so they get the massive margins like we see now
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