Tudor movements made by a company called Kenissi?

[emtee]

So my significant other is doing a paper and decided to do it on the watch industry (my influence 😂). Anyway during her research she was like ‘I thought you said Tudor made their own movements in house as well as using ETA?’ I was like ‘Yeah I think so...’”

Then she said “Well who are Kenissi and why does it say they make Tudors’s movements and that it’s a joint venture with Rolex and why does Chanel have a stake?”

So I said “Well look no offence but I spend more time on TRF than most would consider healthy and I’m sure I would have read something about it if it were true”

So anyway here’s a couple of links. Did I miss a discussion? I would have thought this would be a topic of interest....

Keen to know more about this set up

https://www.ablogtowatch.com/norqain...-tudor-chanel/

https://www.revolution.watch/hk/chan...h-manufacture/

[Sandpit]

It’s true. The “in house” claim was always a bit of a red herring to me to be honest. Especially since Breitling uses the same movements.

https://www.watch-wiki.net/index.php?title=Kenissi

https://watchesbysjx.com/2019/01/cha...dor-rolex.html

[Dan Pierce]

Originally Posted by Sandpit

It’s true. The “in house” claim was always a bit of a red herring to me to be honest. Especially since Breitling uses the same movements.

https://www.watch-wiki.net/index.php?title=Kenissi

https://watchesbysjx.com/2019/01/cha...dor-rolex.html

That herring ain't red anymore, thanks to Tools's perfect explanation above. Pretty sure Tudor & Breitling collaborated on the chrono movement. These kind of cross branding collaborations are [were] not unique.
d

[georgekart]

Originally Posted by Dan Pierce

That herring ain't red anymore, thanks to Tools's perfect explanation above. Pretty sure Tudor & Breitling collaborated on the chrono movement. These kind of cross branding collaborations are [were] not unique.
d

As far as I know it is a bit different. Tudor created their MT5612 independently. Breitling created B01 independently. Then later on Breitling needed a new non chrono movement and Tudor needed a chrono movement. So they decided to make B20 based on Tudor's MT5612 for Breitling's non-chrono offerings, whereas Tudor made MT5813 based on B01 for their chronos. So to sum things up MT5612 was independently designed by Tudor and B01 was independently designed by Breitling.

[Dan Pierce]

Originally Posted by georgekart

As far as I know it is a bit different. Tudor created their MT5612 independently. Breitling created B01 independently. Then later on Breitling needed a new non chrono movement and Tudor needed a chrono movement. So they decided to make B20 based on Tudor's MT5612 for Breitling's non-chrono offerings, whereas Tudor made MT5813 based on B01 for their chronos. So to sum things up MT5612 was independently designed by Tudor and B01 was independently designed by Breitling.

Thanks for the clarification.
dP

[emtee]

Originally Posted by georgekart

As far as I know it is a bit different. Tudor created their MT5612 independently. Breitling created B01 independently. Then later on Breitling needed a new non chrono movement and Tudor needed a chrono movement. So they decided to make B20 based on Tudor's MT5612 for Breitling's non-chrono offerings, whereas Tudor made MT5813 based on B01 for their chronos. So to sum things up MT5612 was independently designed by Tudor and B01 was independently designed by Breitling.

Very interesting thank you!

[Tools]

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

[schoolboy]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

Looks like you just helped the significant other write the paper haha


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[HogwldFLTR]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

I wonder how that will work with the Rolex non-profit umbrella; seems like it will no longer be under the umbrella.

[Rashid.bk]

Originally Posted by HogwldFLTR

I wonder how that will work with the Rolex non-profit umbrella; seems like it will no longer be under the umbrella.

I don't think it will have any affect in honest. The collaboration with "for profit" brands isn't so much to develop new businesses, it's a venture to bring in companies that would be affected by Swatch, so they can get ahead of the issue. Making and developing movements takes a lot of resources, much more than doing so just to sell Tudor watches is worth.
With companies like Breitling or Chanel providing funding, it cuts down on Tudors R&D costs. Breitling benefitted greatly from the chronograph they shared with Tudor.

What do these companies get, a great well produced product that may even be better than ETA and Tudor(Rolex) gets capital to develop a movement that they can then sell to its partners.
This won't affect Rolex's non profit status more than any other business venture, like Comex or Nemoto which both yielded they're own relevance Rolex.

[kieselguhr]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

Thanks for clarifying it for the OP with facts.

Unfortunately, I am sure the Tudor haters will still have something nasty to say about the brand regardless or post misdirecting fallacy.

[jlovda]

Originally Posted by kieselguhr

Thanks for clarifying it for the OP with facts.

Unfortunately, I am sure the Tudor haters will still have something nasty to say about the brand regardless or post misdirecting fallacy.

Yes, the snowflake hands are ugly otherwise I'd probably own one.

[JimSnyder]

Interesting post

[GradyPhilpott]

Originally Posted by jlovda

Yes, the snowflake hands are ugly otherwise I'd probably own one.

It took a long time for me to warm up to the snowflake hands, but learning a bit about their history did help a little bit.

Mostly, though, it was just a matter of time.

When the BB36 came out, the look came together for me.

[watchdisplay]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

All the above is true except the last statement! Tudor is NOT Rolex. That’s a fact


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[Mike Barnard]

Originally Posted by watchdisplay

All the above is true except the last statement! Tudor is NOT Rolex. That’s a fact


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That's right, but it makes some people feel better.

Cheaper form of kudos.

[Doc Savage]

Originally Posted by watchdisplay

All the above is true except the last statement! Tudor is NOT Rolex. That’s a fact


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LOL wrong.

[snyde]

Originally Posted by watchdisplay

All the above is true except the last statement! Tudor is NOT Rolex. That’s a fact


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Huh


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[Enyaw1]

Originally Posted by watchdisplay

All the above is true except the last statement! Tudor is NOT Rolex. That’s a fact


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Oh dear, someone who really wants Patek Philippe

[watchdisplay]

Originally Posted by Enyaw1

Oh dear, someone who really wants Patek Philippe

Not sure I follow your logic?


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[Enyaw1]

Originally Posted by watchdisplay

Not sure I follow your logic?


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No matter what watch a person wears or prefers there is always a person with what is deemed as a better more expensive and more exclusive watch.
Like fast cars, there is always a faster one.

[zjd168]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

great info!

[fskywalker]

Originally Posted by Tools

You are reading it wrong.

Tudor, with investors, has started up an international company to produce movements, and to provide movements, to those watch manufacturers that will fall into Swatch/ETA companies decision to stop providing movements to non-Swatch companies.

Tudor's new company is named Kenissi, and has invited investors, like Chanel, who have bought into it to ensure that they, too, will have movements available into the future.

Tudor will be moving out of the Rolex building and will construct their own watch making facilities, jointly, with their new movement making company, all on Rolex property.

So, like Rolex used their in-house movement maker Aegler to provide movements, Tudor will use their in-house movement maker Kenissi, to provide movements going into the future.

Since Tudor is Rolex, you can be sure that there will be a huge Rolex engineering influence in Kenissi movements.

Thanks flr sharing!!


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[emtee]

Thank you, very informative. Why has there not been more discussion on this subject? I find it very interesting. Obviously not as interesting as “is this Rolex investment worthy” but interesting none the less.

[Henrimontgomery]

Originally Posted by emtee

Thank you, very informative. Why has there not been more discussion on this subject? I find it very interesting. Obviously not as interesting as “is this Rolex investment worthy” but interesting none the less.

Meh, I’d rather read pictureless “incoming” posts or “what can I do against this very minimal hairline scratch on the contact part of my watch”.

[2bigalow]

Excellent question, and a terrific answer from Tools. I love this site.

[Etschell]

i guess the rolex daytona with zenith are red herrings too.

[Aish]

https://youtu.be/SkrZBuhLKU8

This should help, Federico explains what they are doing. Was news to me as well.

[steeevvvooo]

But is a Tudor inhouse a good investment?!

(Joke, Great question and informative answers!)

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[horseShu]

Originally Posted by steeevvvooo

But is a Tudor inhouse a good investment?!

(Joke, Great question and informative answers!)

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Based on the BBGMT date wheel issue, they're off to a bad start.

Assuming that Kenissi is doing this GMT movement, could we possibly see GMT models for other member brands in the future?