Should Rolex make Subs more rare

[Seamaster59]

So they aren't so common?

[Tim Plains]

What the h*** for? It's their bread and butter.
When something has been in production for 60 consecutive years, it won't be exactly rare.

[rolexpatek363]

Originally Posted by Tim Plains

What the h*** for? It's their bread and butter.
When something has been in production for 60 consecutive years, it won't be exactly rare.

The DateJust is Rolex's bread and butter. It took me two years to find a Sub in an AD, and that was in 2001.

Demand for the Sub is way in excess of supply.

[Greenwood_]

Originally Posted by rolexpatek363

It took me two years to find a Sub in an AD, and that was in 2001.

Were you blindfolded?

[rolexpatek363]

Originally Posted by Greenwood_

Were you blindfolded?

No, I wasn't blindfolded, why do you ask?

[Devildog]

Originally Posted by rolexpatek363

No, I wasn't blindfolded, why do you ask?

Because in the UK in 1999/2000/2001 Subs were sitting in many ADs windows.

[kddk]

Why?

[Etschell]

they thought about it replacing it with the yacht master when it first debuted. they dodged a bullet there.

[SLWoodster]

They’re obviously not making enough

[PepsiBezel]

They are not rare, but they are scarce.

[padi56]

Originally Posted by HarryFlashman

They are not rare, but they are scarce.

No Rolex watch has ever been rare some made in smaller numbers yes but rare no.At one time Rolex was making over a million watches each year, now around 800000-900000 units each year.The most popular watch in the Rolex range is the DJ range second would say the Sub range.

[JSolution]

Originally Posted by padi56

No Rolex watch has ever been rare some made in smaller numbers yes but rare no.At one time Rolex was making over a million watches each year, now around 800000-900000 units each year.The most popular watch in the Rolex range is the DJ range second would say the Sub range.

The definition of “rare” is actually “made in smaller numbers” :)

[DoubleDeac]

Depends on whether you have one or not. It's a mass produced item, but still rare/expensive enough to be aspirational already (I don't see them changing this as not to upset brand image and exclusivity)

[911991]

Originally Posted by DoubleDeac

Depends on whether you have one or not. It's a mass produced item, )

Curious, what does mass produced mean in Rolex manufacturing? I know what it means in the auto industry with robots and part suppliers and out sourcing. But as Rolex from what I understand does everything in-house, including metal foundry and hand assembled, and reports 1 year to build a watch. What would be non-mass produced in the watch business? Thanks....

[DJ2020]

It was a little rare in the 1980's, The hype machine has been in warp mode for the last 5 years. Now everyone and there brother has at least one. Everyone wanting the same watch.

Becoming very common these days. See them everywhere now.

[douglasf13]

Originally Posted by 911991

Curious, what does mass produced mean in Rolex manufacturing? I know what it means in the auto industry with robots and part suppliers and out sourcing. But as Rolex from what I understand does everything in-house, including metal foundry and hand assembled, and reports 1 year to build a watch. What would be non-mass produced in the watch business? Thanks....

The bracelets and movements are hand assembled, but many of the parts are machine made and finished, and machines help with some of the assembly. The Rolex factory is one of the most advanced in the world.

A haute horology company, like Patek, has much more hand finishing.

Then you have the likes of Roger W. Smith watches, who only makes around a dozen watches per year, and each part is hand-made out of raw materials in their studio without an assembly line or any automation at all. $$$

[911991]

Originally Posted by douglasf13

The bracelets and movements are hand assembled, but many of the parts are machine made and finished, and machines help with some of the assembly. The Rolex factory is one of the most advanced in the world.

A haute horology company, like Patek, has much more hand finishing.

Then you have the likes of Roger W. Smith watches, who only makes around a dozen watches per year, and each part is hand-made out of raw materials in their studio without an assembly line or any automation at all. $$$

Thanks makes sense....

[ROlesorusLEX]

Well no

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[Trailboss516]

No

[enjoythemusic]

????????

[Boaters]

Originally Posted by enjoythemusic

????????

Too bad, he is not around to enlighten our life .. A very interesting fellow

[Vince M.]

There has been plenty to go around this entire time. It all was dumped to the grey market for profit but thats all changing by the hour.

[beshannon]

Originally Posted by Seamaster59

So they aren't so common?

Why?

[Easy E]

That’s what the eye of the tiger is for.

[kieselguhr]

So they aren't so common?

Too late for that lmao

[Cigars&Watches]

yes

[Chester01]

Most of the world lives on less than 10 bucks a day. They are plenty rare, just not in your circles.

[omar-rye]

Originally Posted by Chester01

Most of the world lives on less than 10 bucks a day. They are plenty rare, just not in your circles.

Well said

[shaunylw]

I feel like subs are a dime a dozen. I see them everywhere. If I’m playing golf, there are 4-5 guys wearing subs in the bar. They couldn’t do anything to make them rare, or uncommon at this point. Too many of them out there.


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[darius359]

Originally Posted by shaunylw

I feel like subs are a dime a dozen. I see them everywhere. If I’m playing golf, there are 4-5 guys wearing subs in the bar. They couldn’t do anything to make them rare, or uncommon at this point. Too many of them out there.


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This is definitely the case in the NYC area.