ROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEX
18 October 2012, 10:37 PM | #1 |
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Why Rolex dials do not say AUTOMATIC?
I have never seen a Rolex dial that has AUTOMATIC printed on it.
Any one can guess on why the word AUTOMATIC does not appear on their dials? thanks, |
18 October 2012, 10:37 PM | #2 |
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they say "perpetual", which is rolex-speak for automatic.
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18 October 2012, 10:40 PM | #3 |
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18 October 2012, 10:41 PM | #4 |
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Perpetual is a "nicer" way of saying it... Just like "superlative" chronometer.
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18 October 2012, 10:44 PM | #5 |
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Its called marketing perpetual sounds grander than automatic and yes today perpetual its just Rolex speak for being automatic.Now it was Perrelet invented the first self winding mechanism around 1770,later Breguet improved it and called his winding system perpetuelles.Now perhaps this is where Rolex got the idea to call there automatics Perpetual.But it was a guy called John Harwood from the Isle of Man UK we can thank for the automatic watch as we know it today. He in 1923 took out a UK/World patent for the first truly automatic winding wrist watch.And he went on with backing to produce many thousands of these watches,but mainly owing to the very hard industrial depression in the mid 1920s to 1930s in the UK he went broke.Now old Hans Wilsdorf of Rolex being a very clever but very shrewd man bought and took up this auto-winding patent for the Rolex Watch Company,and in the very early 1930s incorporated it into the oyster design case.
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18 October 2012, 10:46 PM | #6 |
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I prefer Perpetual . . .
And you guys ? HAGOne |
18 October 2012, 10:55 PM | #7 |
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Perpetual
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18 October 2012, 10:57 PM | #8 | |
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Quote:
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18 October 2012, 10:59 PM | #9 | |
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Quote:
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18 October 2012, 11:54 PM | #10 |
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19 October 2012, 01:34 AM | #11 |
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Automatic sounds too mechanical while perpetual is more transcendent. Just Rolex being highfalutin. But perpetual does sound a lot nicer.
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19 October 2012, 01:39 AM | #12 |
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i love the perpetual word on a rolex, but i hate the "rotor self-winding" on the Tudors...
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19 October 2012, 01:43 AM | #13 |
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Thanks Peter!
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19 October 2012, 04:41 AM | #14 |
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Cool info!
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19 October 2012, 05:03 AM | #15 |
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Padi, thanks for the info!
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19 October 2012, 05:14 AM | #16 |
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But is perpetual really an accurate way to describe a self winding mechanism?
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19 October 2012, 05:15 AM | #17 |
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19 October 2012, 05:16 AM | #18 |
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19 October 2012, 05:35 AM | #19 |
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I don't see any reason why any watchmaker would put "automatic" on the dial, although I suppose that some do..
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19 October 2012, 05:46 AM | #20 |
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Perpetual is a much nicer word anyway
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19 October 2012, 08:24 AM | #21 |
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Years ago when I finally had the means to buy a Rolex I thought it had a perpetual calendar - because it says Perpetual Date.
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19 October 2012, 08:54 AM | #22 |
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I prefer mine to say Quartz
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19 October 2012, 09:00 AM | #23 |
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19 October 2012, 10:03 AM | #24 |
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19 October 2012, 11:50 AM | #25 |
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Mine says "geneve"
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19 October 2012, 01:22 PM | #26 |
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Tudor uses "Rotor self-winding"-text. I wish they would use the word "automatic"instead. That rotor etc. sounds a bit too complicated.
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19 October 2012, 03:31 PM | #27 |
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19 October 2012, 04:38 PM | #28 |
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Perpetual is fitting for a Rolex timepiece..
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19 October 2012, 11:43 PM | #29 | |
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Rolex words are cool. I love perpetual....and superlative... When I first discovered Rolex I used to think their words meant something specific to their movement or type of certification. It made me do a lot of research. I was sort of convinced these terms meant something special, since the word chronometer(cosc) had a specific meaning. But Rolexes do say automatic on them, just in a "highfalutin" way,...perpetual. |
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20 October 2012, 02:57 AM | #30 |
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