Why is there a large price difference for the exact same new reference 124270 Explore

[hondacb1002]

On Chrono24 there is a big difference in price for the new 2021 Rolex Explorer 1 Stainless Steel 124270. The lowest price world wide is $9,342 from Switzerland, and the highest price world wide is $13,915 from Deutschland. In the USA the lowest is $9,950 and the highest is $13,885. From what I understand there should be no difference in the 124270 reference correct? Why is there such a large price different world wide and domestically on chrono for this watch?

[amphr1]

$13K for the SS Explorer is just insane. I would not be surprised if it doesn't get sold at that price

[Mendota]

Easy and short answer is different motivation of sellers and different break even points. This bartering happens with everything from cars to real estate to art. Outdoor markets have thrived on this concept of bargaining for price for thousands of years. Two guys try to sell the same widget. One is highly motivated to sell fast, so he prices low to get lots of offers. The other guy prices his widget really high, thinking he'll eventually get one or maybe two lower priced offers, which he can then negotiate with. Or, if the planets align right, some sucker comes along and pays full asking price.

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[mquarter]

I've dealt with some sellers in Germany, they seem to regard only their fellow countrymen as their sales competition. They like to tout LC 100 as worth a premium on top of the existing premium.

[Cru Jones]

Chrono24 is just a platform on which sellers advertise their goods. Each sets their own price.

[GGGMT]

Originally Posted by hondacb1002

On Chrono24 there is a big difference in price for the new 2021 Rolex Explorer 1 Stainless Steel 124270. The lowest price world wide is $9,342 from Switzerland, and the highest price world wide is $13,915 from Deutschland. In the USA the lowest is $9,950 and the highest is $13,885. From what I understand there should be no difference in the 124270 reference correct? Why is there such a large price different world wide and domestically on chrono for this watch?

I got one from my AD and it’s an outstanding piece. I’d have paid over retail for it but not 13k


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[HogwldFLTR]

Because some are optimists and others pessimists, I'd say.

[padi56]

Originally Posted by hondacb1002

On Chrono24 there is a big difference in price for the new 2021 Rolex Explorer 1 Stainless Steel 124270. The lowest price world wide is $9,342 from Switzerland, and the highest price world wide is $13,915 from Deutschland. In the USA the lowest is $9,950 and the highest is $13,885. From what I understand there should be no difference in the 124270 reference correct? Why is there such a large price different world wide and domestically on chrono for this watch?

Anyone can ask any price they want whether they sale at asking price thats a different story. But today Rolex watches are just £$€ object things, and nothing more, to be sold to the highest bidder.

[BroncoOne]

Condition? Box and papers?

[dannyp]

Besides the obvious, that the price listed often isn't the price paid, there are other factors:

1. Dealer vs individual seller
2. Condition of watch (stickers vs "unworn" vs used)
3. Currency differences (since all listings come through in same currency)
4. Taxes

[Harry-57]

Originally Posted by hondacb1002

Why is there such a large price different world wide and domestically on chrono for this watch?

Because there is a wide distribution of sellers with different expectations. Same for buyers. Some people may be drawn to a more expensive offering for a number of reasons. Grey market values may be different in different countries or regions. When internationally shipping it might work out cheaper for a buyer to pay more locally and avoid import tax.

Places like C24 are OK for following trends but the asking prices are just that, and nothing more. If they sell and what they sell for is the more useful information.

[javier]

Originally Posted by dannyp

Besides the obvious, that the price listed often isn't the price paid, there are other factors:

1. Dealer vs individual seller
2. Condition of watch (stickers vs "unworn" vs used)
3. Currency differences (since all listings come through in same currency)
4. Taxes

This

[inadeje]

Originally Posted by dannyp

Besides the obvious, that the price listed often isn't the price paid, there are other factors:

1. Dealer vs individual seller
2. Condition of watch (stickers vs "unworn" vs used)
3. Currency differences (since all listings come through in same currency)
4. Taxes

This ^^^^

If I may add to the “taxes” - Europe is around 20-25% VAT (sales tax) while the U.S can be anywhere between zero and 10%. That upfront cost impacts resale prices in Europe.

Secondly, logic would say that dealers or private buyers in Europe should buy from the U.S., since prices are ostensibly lower. However, import duty somewhat erases that advantage.

[bwdellorf76]

More recent dated pieces usually go for more than older dated pieces (Recent dates = more warranty, better condition, etc. Also, if the piece is unworn, it is usually priced higher)

[brandrea]

Originally Posted by Cru Jones

Chrono24 is just a platform on which sellers advertise their goods. Each sets their own price.

Exactly this.

My guess is that they sell somewhere in between the two extremes

[dannyp]

Originally Posted by inadeje

This ^^^^

If I may add to the “taxes” - Europe is around 20-25% VAT (sales tax) while the U.S can be anywhere between zero and 10%. That upfront cost impacts resale prices in Europe.

Secondly, logic would say that dealers or private buyers in Europe should buy from the U.S., since prices are ostensibly lower. However, import duty somewhat erases that advantage.

The other issue with European VAT vs U.S. sales tax is how it's displayed. In Europe, VAT is already part of the sticker price. In the U.S. sales tax is calculated at time of payment, on top of the sticker price. So, assuming sellers follow all applicable tax laws, the price should look much lower than it is if buying from U.S. (even after adjusting for currency differences).

[Rick_Nashville]

Maybe it's possible that more than a few guys with 7.5" to 7.75" wrists tried the watch, wanted to give it a chance, wanted to like it, and in the end just couldn't get the 36mm size to work. So now these same guys just want to move on from it, send it to a new home, and arent't interested in making a killing.