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Old 17 August 2013, 04:45 PM   #1
DrLindaPhD
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They're Here - TUDOR in Southern California

I arrived in Southern California late last night for vacation. Of course we stopped first at Inn and Out (famous hamburger place) but second on my list was the Traditional Jewelers at Fashion Island (Newport Beach) and sure enough, today was the first day they displayed their new line of Tudor watches. Oh boy, they have some great ones.

Here are a few pics. Even the saleswoman said "I can't believe how expensive they are" So, not sure what that means for those of us who own and love our Tudor subs but it's nice to see them back in the USA. Any other sightings of the Tudors?
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Old 17 August 2013, 04:54 PM   #2
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Cool, Linda! You were able to resist the temptation, eh? Which was your favorite?
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Old 17 August 2013, 05:34 PM   #3
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Great shot and have a great vacation!
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Old 17 August 2013, 05:34 PM   #4
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which jeweler in Fashion Island??
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Old 17 August 2013, 05:36 PM   #5
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Quote:
Originally Posted by DrLindaPhD View Post
I arrived in Southern California late last night for vacation. Of course we stopped first at Inn and Out (famous hamburger place) but second on my list was the Traditional Jewelers at Fashion Island (Newport Beach) and sure enough, today was the first day they displayed their new line of Tudor watches. Oh boy, they have some great ones.

Here are a few pics. Even the saleswoman said "I can't believe how expensive they are" So, not sure what that means for those of us who own and love our Tudor subs but it's nice to see them back in the USA. Any other sightings of the Tudors?
Funny, I had called them last week and just today they called me back to let me know the Tudors came in and the display was up and running. Plan to stop by there this weekend.
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Old 17 August 2013, 10:02 PM   #6
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Looking foward to getting a first hand look when they show up in my area.
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Old 17 August 2013, 10:17 PM   #7
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So this seems to suggest no discounting?
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Old 17 August 2013, 10:18 PM   #8
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Nice
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Old 17 August 2013, 10:26 PM   #9
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My opinion is that they will sell very well here in the USA.
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Old 18 August 2013, 12:11 AM   #10
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Quote:
Originally Posted by DrLindaPhD View Post

Even the saleswoman said "I can't believe how expensive they are" So, not sure what that means for those of us who own and love our Tudor subs but it's nice to see them back in the USA.
What a great sales pitch
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Old 18 August 2013, 02:30 AM   #11
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thanks for sharing.
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Old 18 August 2013, 03:47 AM   #12
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What a great sales pitch
I was thinking the same. This woman must not live on comission...
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Old 18 August 2013, 06:58 AM   #13
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I can't wait to see them in stores. The nearest store to me will be Vail I think. I would expect that Rolex will control discounting on Tudor as well, so we are not likely to see the heavy discounting offered for other brands like Tag. I am interested in the Black Bay. I love the retro look.
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Old 18 August 2013, 07:06 AM   #14
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which jeweler in Fashion Island??
She named Traditional Jewelers...
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Old 21 August 2013, 05:37 AM   #15
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which jeweler in Fashion Island??
It's called Traditional Jeweler but they have the words across the top in the concrete that say Rolex Cartier Tag, etc. etc. They are near Bloomingdales.
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Old 21 August 2013, 05:38 AM   #16
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Cool, Linda! You were able to resist the temptation, eh? Which was your favorite?
I liked the Black Bay.
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Old 21 August 2013, 05:41 AM   #17
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I went to the Southcoast Plaza Mall in Costa Mesa. This is a very, very high end mall and Rolex has its own shop. So, of course I went in to see if they had the new Tudor line and the salesman was such a snob ! He said "no, we don't have them and we won't be getting them because we are a boutique." EXCUUUUUSSSSEEEE me. I could see he was not the least bit interested in seeing that I was wearing my 1991 Vintage Tudor Mini Sub. He snubbed me ! ! !
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Old 21 August 2013, 05:49 AM   #18
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Originally Posted by DrLindaPhD View Post
I went to the Southcoast Plaza Mall in Costa Mesa. This is a very, very high end mall and Rolex has its own shop. So, of course I went in to see if they had the new Tudor line and the salesman was such a snob ! He said "no, we don't have them and we won't be getting them because we are a boutique." EXCUUUUUSSSSEEEE me. I could see he was not the least bit interested in seeing that I was wearing my 1991 Vintage Tudor Mini Sub. He snubbed me ! ! !
You should have said in a snobbish voice:

"So Rolex doesn't deem you large enough to have display space to carry both of their lines, huh? too bad you can't carry both rolex lines. I will have to go to Turneau instead. "
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Old 21 August 2013, 06:09 AM   #19
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You should have said in a snobbish voice:

"So Rolex doesn't deem you large enough to have display space to carry both of their lines, huh? too bad you can't carry both rolex lines. I will have to go to Turneau instead. "
I'm not sure that's entirely fair. The initial investment is probably significant and I'm sure some ADs don't want to be forced to carry Tudor. Not that there is any issue with the brand, but many ADs simply don't have the capital to bring in a whole new line. Also not sure that Rolex wants Tudor in all its ADs. It seems as though Tudor purposely is developing it's own distribution network, and this makes sense to me. Sure, some Rolex ADs will probably carry Tudor as well, but by having much of the retail separate from the Rolex brand they effectively expand the number of stores a Rolex product can be found in and establish a bigger footprint overall.
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Old 21 August 2013, 02:44 PM   #20
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The empty slot to the far left is where I got mine
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Old 21 August 2013, 02:45 PM   #21
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So this seems to suggest no discounting?
They absolutely will if you approach them in the right manner. I didn't ask for something unreasonable. Simply the equivalent of the sales tax.
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Old 21 August 2013, 02:47 PM   #22
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Quote:
Originally Posted by DrLindaPhD View Post
I went to the Southcoast Plaza Mall in Costa Mesa. This is a very, very high end mall and Rolex has its own shop. So, of course I went in to see if they had the new Tudor line and the salesman was such a snob ! He said "no, we don't have them and we won't be getting them because we are a boutique." EXCUUUUUSSSSEEEE me. I could see he was not the least bit interested in seeing that I was wearing my 1991 Vintage Tudor Mini Sub. He snubbed me ! ! !
This is truly one of the worst ADs on the planet. Good for shopping. Buy elsewhere.
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Old 21 August 2013, 03:35 PM   #23
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So this seems to suggest no discounting?
I may have misread Tudor threads across the years, but I believe Tudor ALWAYS sells with discount, ie. in all the countries where it has sold for the last few decades.

I have never read of anyone buying at full price (present "fever" for the Heritage line excepted). I don't see how they can continue to be competitive worldwide if they suddenly have a change of heart and say "no discounts!".

This would seem specially so if it only in the US; I have read no reports of sudden full price-itis at Canadian ADs for example.
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Old 22 August 2013, 12:13 AM   #24
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Linda, did you see any older preowned Tudors or just what's available in their present catalog?
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Old 29 August 2013, 12:19 AM   #25
DrLindaPhD
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The empty slot to the far left is where I got mine

Really? So I have an "after" picture of where your watch was? That's so amazing. Post a pic.
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Old 29 August 2013, 12:21 AM   #26
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Linda, did you see any older preowned Tudors or just what's available in their present catalog?
I asked at both places (Fashion Island and Coast Mesa Plaza) and neither one care anything used. I was disappointed in that.
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Old 29 August 2013, 01:34 AM   #27
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the Tourneau in Century City had some preowned rolexes and tudors last time I was in, maybe a month ago. Their preowned stock is always changing.
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Old 29 August 2013, 01:36 AM   #28
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Originally Posted by DrLindaPhD View Post
I went to the Southcoast Plaza Mall in Costa Mesa. This is a very, very high end mall and Rolex has its own shop. So, of course I went in to see if they had the new Tudor line and the salesman was such a snob ! He said "no, we don't have them and we won't be getting them because we are a boutique." EXCUUUUUSSSSEEEE me. I could see he was not the least bit interested in seeing that I was wearing my 1991 Vintage Tudor Mini Sub. He snubbed me ! ! !
sorry to hear that: Mehrdad, the boutique manager, is a truly nice man and would have made you feel at home, even with a timex on your wrist. You must have spoken to a noob.
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Old 29 August 2013, 03:25 AM   #29
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Thanks for the "heads-up". I may have missed it, but did you see what they're asking for the Black Bay? (They list for $3K- $3.5K on eBay). Note: Of course I would rather buy from a TRF trusted, but its easier to check price trends on eBay.
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Old 29 August 2013, 06:58 AM   #30
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Cool! Need to go take a look see! Thanks!
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