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Old 11 May 2008, 10:20 AM   #1
sombunya
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Icon19 Discounts on a Rolex?

I bought a brand new Mens' TT DJ exactly 4 days ago.

I'm reading about discounts being offered by various dealers. Are these discounts on brand new watches?

I was led to believe that on new purchases Rolex determines what their authorized dealers charge, and if they deviate from that figure they run the risk of the mother company pulling the plug and they will no longer be allowed "Authorized Dealer" status.

Is this true? Or should I have shopped around for my brand new baby?
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Old 11 May 2008, 11:02 AM   #2
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Enjoy your watch. Don't worry about "what could have been" on pricing.
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Old 11 May 2008, 11:11 AM   #3
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Enjoy your watch. Don't worry about "what could have been" on pricing.
Could not agree more.

Enjoy the watch.
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Old 11 May 2008, 12:09 PM   #4
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an ad could sell you a watch for whatever they want +/- msrp.enjoy your watch,and post some pics of your new beauty.
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Old 11 May 2008, 12:15 PM   #5
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exactly why are you pondering on the price now after you have bought it? it will only rub salt in open wounds and diminish your enjoyment of your watch
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Old 11 May 2008, 12:45 PM   #6
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joe, as said above, enjoy your new watch...

from past studies...it seems this is a case of cognitive dissonance.
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Old 11 May 2008, 01:46 PM   #7
Rolex74
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I just bought a SS Datejust with a white dial last Sunday, I had the choice of 18 months same as cash or 10% off, tag price was $5400 I took the same as cash, I got it at J.E. Caldwell in Delaware, no tax!

I haven't looked around for a new Rolex in 6 years or so when my parents bought theirs, at that time my Dad bought a GMT and paid around $3500, my mom's SS DJ was $2700, and to se how much they have gone up is amazing!

I have 2 vintage Rolexes, a two tone date with a white dial and small roman numerals I think mid 80's oyster bracelet and a SS silver dial jubilee bracelet from around 1969.
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Old 11 May 2008, 01:51 PM   #8
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I just bought a SS Datejust with a white dial last Sunday, I had the choice of 18 months same as cash or 10% off, tag price was $5400 I took the same as cash, I got it at J.E. Caldwell in Delaware, no tax!

I haven't looked around for a new Rolex in 6 years or so when my parents bought theirs, at that time my Dad bought a GMT and paid around $3500, my mom's SS DJ was $2700, and to se how much they have gone up is amazing!

I have 2 vintage Rolexes, a two tone date with a white dial and small roman numerals I think mid 80's oyster bracelet and a SS silver dial jubilee bracelet from around 1969.
Welcome to TRF. Be sure to fill in your profile with your name and be sure to post pics of those great watches.
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Old 11 May 2008, 02:52 PM   #9
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Welcome and Congrats. 15-20% off is the norm that I shoot for.
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Old 11 May 2008, 02:56 PM   #10
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Welcome to TRF. Be sure to fill in your profile with your name and be sure to post pics of those great watches.
Thanks for the welcome, I am going to take some photos tomorrow.
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Old 11 May 2008, 03:45 PM   #11
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exactly why are you pondering on the price now after you have bought it? it will only rub salt in open wounds and diminish your enjoyment of your watch
Actually, 15%-25% would run into the thousands. However, nothing will diminish my enjoyment of this puppy because I wouldn't have bought it if I could not have afforded it.

Thanks for the responses. I will try to post some images worthy of this fine contrivance soon. I've been checking some of the threads on photography...
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Old 11 May 2008, 04:53 PM   #12
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What is keeping my local AD from up-pricing the GMTIIc? The greys are stating that they can acquire/sell one for MSRP + $1200. Aren't ADs required by Rolex to sell it at (or below) their sticker price?

Last edited by jands8916; 11 May 2008 at 04:54 PM.. Reason: spelling
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Old 11 May 2008, 05:15 PM   #13
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Welcome and Congrats...

WELCOME TO TRF, Man!!! Hope you enjoy your stay!!!
And enjoy your watch too!!!
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Old 11 May 2008, 09:33 PM   #14
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exactly why are you pondering on the price now after you have bought it? it will only rub salt in open wounds and diminish your enjoyment of your watch
Too true!!

Enjoy your superlative timepiece in the best of health.
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Old 11 May 2008, 10:36 PM   #15
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