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Old 31 January 2018, 04:37 AM   #661
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There is no letter, ok?
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Old 31 January 2018, 04:53 AM   #662
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Great video you made Gerardo I just love how you have move around your face hair.
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Old 31 January 2018, 05:03 AM   #663
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Oh yeah. In December he posted a one-hour review of the 116610LN he just bought, fresh with steaming-hot factoids from 2010.
Unfortunately I watched the video as well. Can't get my 20 minutes of my life back
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Old 31 January 2018, 05:11 AM   #664
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Unfortunately I watched the video as well. Can't get my 20 minutes of my life back
I think I lasted about 15 seconds. When he started talking about the maxi-dial like it was news, I checked out.
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Old 31 January 2018, 05:14 AM   #665
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Had to get in BTC Thank you for the info. What is new, just the continued waiting game.
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Old 31 January 2018, 05:20 AM   #666
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Guessing this is super good news for people who currently own steal stunnas, right?
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Old 31 January 2018, 05:21 AM   #667
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I hope you are getting a royalty on this G !!!
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Old 31 January 2018, 05:24 AM   #668
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I hope this helps a little bi - I posted it earlier in the thread but by now it’s buried under hundreds of other posts.

I visited my nearby AD the Monday after this broke - they were aware via a personal visit from their Rolex USA rep and the Regional Manager for our area. They delivered the news face to face and shared the reasoning - of course, even a Rolex rep can get it wrong so take it with that grain of salt.

The reason was a very large backlog in custom orders for some distribution channels. By custom, I mean where a client wants a different dial or set of options for a model. So the factory was directed (probably some time ago - my opinion) to refocus on the backlog versus continuing to produce the standard 2017 models.

Letters and visits started occurring before the 2017 Holidays. If we follow the production chain, that might mean the factory refocus could have been done as early as this time last year. Or closely following Baselworld.

Just sharing in the spirit of communication - not clogging my own opinions. The owners of the AD is who I know and they have hosted one of our most successful ATL GTGs before. They are straight shooters so I have no reason to doubt their explanation.




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Old 31 January 2018, 05:27 AM   #669
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Unfortunately I watched the video as well. Can't get my 20 minutes of my life back
I always listen to these types of videos at x1.25 - x2.0 speeds, depending on the content.

I listened to this one at 2.0, so I saved some time.

It was far from the worst watch video I've ever seen.
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Old 31 January 2018, 05:38 AM   #670
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Come on guys!
1- if the letter exists or not, we have to wait till Rolex announce something
2- what we can’t do anything about, I wouldn’t spend any time worrying about!!
3- what’s now “news” will soon become “old”

It’s alllllllll speculations at this point!!
I’d rather go back to work to be able to afford my next Rolex or the 30% price increase Rolex told me personally is applying lol hahahaha
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Old 31 January 2018, 05:48 AM   #671
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CONFIRMED news regarding the professional line

I had a conversation with my AD late last week, they also mentioned that there was going to be a further reduction in supply of stainless steel professional models to the UK. At first I thought it was to manage my expectations for the models I'm waiting for.
There could be some truth in the post.


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Old 31 January 2018, 08:40 AM   #672
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I hope you are getting a royalty on this G !!!
I wish I did!
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Old 31 January 2018, 08:47 AM   #673
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Makes perfect sense if Rolex is trying to reposition the brand to be more exclusive and luxurious. They can charge higher prices for Rolex products, sure they sell less but it's more important that the brand is preserved as an exclusive and luxurious one.

Since same owners own Tudor they will not miss the lower or mid end market since they can capture some of the would-be Rolex or Omega buyers here.

That's what I think anyway.. but perhaps it's just a change over for production as have been mentioned in the thread.
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Old 31 January 2018, 09:35 AM   #674
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I hope you are getting a royalty on this G !!!
Quote:
Originally Posted by GerardoG View Post
I wish I did!
But you ARE royalty...

The Prince Regent of Rolex

So...in history, when King George III was incapacitated due to mental instability, George the IV was titled the Prince Regent of England.

I think Rolex may have gone a little batty myself, so I dub thee Prince Regent Gerardo of Rolex




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Old 31 January 2018, 10:03 AM   #675
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But you ARE royalty...

The Prince Regent of Rolex

So...in history, when King George III was incapacitated due to mental instability, George the IV was titled the Prince Regent of England.

I think Rolex may have gone a little batty myself, so I dub thee Prince Regent Gerardo of Rolex




Funny then that Regent's Street hasn't seen a SS since his coronation.
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Old 31 January 2018, 10:06 AM   #676
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Funny then that Regent's Street hasn't seen a SS since his coronation.
Haha!!
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Old 31 January 2018, 10:13 AM   #677
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Why don't they scale back production of Datejusts, then there wouldn't be so many lying around in the cases, and we'd all want one.
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Old 31 January 2018, 10:15 AM   #678
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Why don't they scale back production of Datejusts, then there wouldn't be so many lying around in the cases, and we'd all want one.


Then what would all the “old men” buy?





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Old 31 January 2018, 10:16 AM   #679
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But you ARE royalty...

The Prince Regent of Rolex

So...in history, when King George III was incapacitated due to mental instability, George the IV was titled the Prince Regent of England.

I think Rolex may have gone a little batty myself, so I dub thee Prince Regent Gerardo of Rolex




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Old 31 January 2018, 10:28 AM   #680
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Why don't they scale back production of Datejusts, then there wouldn't be so many lying around in the cases, and we'd all want one.
Man you hit the nail on the head. More DJ’s in cases in the United States than any other model.
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Old 31 January 2018, 10:55 AM   #681
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Man you hit the nail on the head. More DJ’s in cases in the United States than any other model.
There's always been more DJs in display cases and on wrists than any other model, everywhere. Nothing new about that.
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Old 31 January 2018, 11:12 AM   #682
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There's always been more DJs in display cases and on wrists than any other model, everywhere. Nothing new about that.
A time proven truth! Rolex must sell these in the greatest volume of all their models.
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Old 31 January 2018, 11:17 AM   #683
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There's always been more DJs in display cases and on wrists than any other model, everywhere. Nothing new about that.
The scale is unprecedented, we even have a new member here wondering if Divers are so unpopular Rolex doesn't even sell them any more, and that has to be a common thought amongst most walk ins now, just a ludicrous situation Rolex have allowed to happen, or rather been overtaken by, and needs restoring to some semblance of balance.
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Old 31 January 2018, 12:13 PM   #684
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Some tidbits below for our readers who are just coming into the Rolex period of their lives...having left the Casio and Timex phase behind them...and before they achieve the Patek and RM levels of success...

Excerpted from an article recently published in the NY Times about the Billion Dollar watchmakers...

Hopefully it will serve as background to the opinions voiced here by and about the Rolex Prince Regent's thread upon which we now converse...

Rolex

With annual sales estimated at $5 billion to $8 billion, Rolex is king of the Swiss watch industry, with the crown trademark to prove it. But good luck confirming that figure. For all its global name recognition, ubiquitous advertising and well-documented philanthropic efforts, Rolex is among the world’s most secretive companies.

Founded in 1905 by Hans Wilsdorf, a Bavarian living in London, the Geneva-based company is wholly owned by the Hans Wilsdorf Foundation, a Swiss charitable organization so private that it doesn’t even have a website.

In the past, analysts trying to determine Rolex’s annual production relied on figures reported by the Contrôle Officiel Suisse des Chronomètres, known as COSC, a nonprofit organization that certifies Swiss timepieces for precision.

That strategy worked because nearly all of Rolex’s production is chronometer-certified. Earlier this year, however, COSC stopped including brand names in its annual reports, reportedly under pressure from stakeholders.

In 2015, the last year for which figures are available, Rolex received 795,716 certificates from the group. While the value of Rolex sales remains a matter of intense speculation and some dispute, there is virtually complete agreement on one thing: The brand is “mass produced with excellence,” said Paul Boutros, head of the Americas watch division at Phillips, whose Oct. 26 sale of a vintage Rolex Daytona once owned by Paul Newman earned $17.8 million. Auction house officials said it was the highest price ever paid for a wristwatch at auction.

Rolex is “the watch you want on your wrist when you’re in a Third World country and revolution breaks out and there’s only one seat on the plane and there’s a guy standing there with a ,” (actual words redacted by a smilie) said Alexander Linz, editorial director of the Swiss-based website Watch Advisor. “You give him a Rolex and he will give you the seat. It’s kind of its own currency.”



Now not in the article...
"So go out there and buy, buy, buy you upward mobility status seekers", says the sordidly well-versed Rolex adverts, "but just remember it's a Datejust you must buy..."
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Old 31 January 2018, 12:14 PM   #685
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700 posts... 50,000 views... A youtube video.....

What’s next Gerardo? Your own DISH TV channel?
Pssst...better not look...getting close to your 700 prediction
and 49,841 views...
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Old 31 January 2018, 12:59 PM   #686
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Then what would all the “old men” buy?





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They'd have to buy what all the "divers" buy.
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Old 31 January 2018, 01:02 PM   #687
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They'd have to buy what all the "divers" buy.
Touché!
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Old 31 January 2018, 01:10 PM   #688
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Pssst...better not look...getting close to your 700 prediction
and 49,841 views...
...so I have to speed up the DISH TV channel?
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Old 31 January 2018, 01:25 PM   #689
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Pssst...better not look...getting close to your 700 prediction
and 49,841 views...
Well we are over 50,000 views.
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Old 31 January 2018, 02:11 PM   #690
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Pssst...better not look...getting close to your 700 prediction
and 49,841 views...
Let me give you a push along here.....
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