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Old 2 May 2018, 01:45 AM   #1
yxc145
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Does every AD get the Basel watches to show customers?

Hi All

As we know, some AD are starting to get the BASEL models to show their potential customers. Are those watches ROLEX owned demo that need to be returned or they are for the AD to keep and are eventually for sale to public?

Also, does every AD get those "demo" watches or only the boutique and larger ADs?
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Old 2 May 2018, 01:58 AM   #2
Swiss Mad!
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As far as I know the Basel watches 'tour' the AD's.
The watches themselves have dummy movements or are locked some how so don't actually work.
You will notice in any pictures people post of them they are set at 'Rolex' time 10:10:32 & date on 28.
Not sure if every AD gets them automatically or has to book them, all I know is my AD's preview evening isn't until October..

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Old 2 May 2018, 02:46 AM   #3
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One of our Portland AD's has the evening in June. Was in yesterday killing time and admiring. Saw lots of TTs and a couple Milgauss, an Air-King but no Subs or Explorers.
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Old 2 May 2018, 02:58 AM   #4
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Definitely not all ADs
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Old 2 May 2018, 03:07 AM   #5
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My local Mall store AD seems to not get anything from their corporate office with promos like this. Guess this location is a bastard child of the overall chain store bureaucracy??? Ah well, am still holding out hope they can finally come through with a SS Pepsi after two complete misses from them previously.
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Old 2 May 2018, 03:08 AM   #6
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I'm waiting for the invitation from my AD
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Old 2 May 2018, 03:10 AM   #7
tyler1980
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Quote:
Originally Posted by yxc145 View Post
As we know, some AD are starting to get the BASEL models to show their potential customers.
i reject the premise... its not for potential AD customers. Its to show grey dealer customers the watches in person first so they can line up to pay over retail. Its a lot of money to spend sight unseen.

Not all AD's get the demo models but most of the big ones do and in major cities.
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Old 2 May 2018, 03:15 AM   #8
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Not all ADs get them. Mainly larger and chain ADs. Non functioning models and they are passed on to the next AD after their event.
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Old 2 May 2018, 03:16 AM   #9
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I live in Europe and invited for end of May.
Last year they had real working pieces of SD43 and were all in stickers/seals (ready for sale) after the vipnights.
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Old 2 May 2018, 03:35 AM   #10
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I do not believe it's all ADs, I'd guess only higher volume stores and boutiques.
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Old 2 May 2018, 03:52 AM   #11
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Definitely not; only the larger ADs.
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Old 2 May 2018, 04:02 AM   #12
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I was invited to a "Rolex Party" (last night)with my preferred AD, which is no where close to me geographically so I was unable to attend. I asked my rep to shoot me a couple of pics of the BLRO and he responded saying they won't have the samples, not that kind of party. So, for sure not all ADs get the demos.

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Old 2 May 2018, 06:38 AM   #13
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So they are non-working demo that go on tour. ok. that make sense now. thanks guys.
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Old 2 May 2018, 07:25 AM   #14
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What's the point.
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Old 2 May 2018, 07:35 AM   #15
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Bummer... I would not be excited to see a non working demo...


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Old 2 May 2018, 07:50 AM   #16
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Bummer... I would not be excited to see a non working demo...


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Yes but you still get to try them on and have an opportunity to show an expression of interest to get on the list.
It's just a part of the process to build the relationships required with the dealer and to get your shot at the hot SS models when they become available.

Just imagine how excited you will be when actually handling the real thing after getting "The Call"
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Old 3 May 2018, 01:54 AM   #17
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My regular AD is not, and I believe it has something to do with the cost of throwing the party. Makes sense since he can't get enough to meet demand anyway. However another AD that I have a relationship with invited me just a few miles away. Late June for me.
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Old 3 May 2018, 11:31 AM   #18
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I attended the Rolex Event at my AD last night. It was a great event!!!! Lot's of fun looking at all the new Rolex models as well as the new Tudor stuff. It's been said correctly, none of the watches had movements in them. The hands were all set at 10 and 2.

Guess which watch got the most attention? Yep, the Pepsi on the jubilee.

My thoughts on it? Kind of small and nothing special. Everyone else sure thought differently thought.
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Old 3 May 2018, 11:37 AM   #19
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Quote:
Originally Posted by Swiss Mad! View Post
As far as I know the Basel watches 'tour' the AD's.
The watches themselves have dummy movements or are locked some how so don't actually work.
You will notice in any pictures people post of them they are set at 'Rolex' time 10:10:32 & date on 28.
Not sure if every AD gets them automatically or has to book them, all I know is my AD's preview evening isn't until October..

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Tomorrow night here
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Old 3 May 2018, 12:06 PM   #20
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My AD here in Chicago has their event on May 21st. I hope I can make it.
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Old 3 May 2018, 01:21 PM   #21
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I think the event expenses are paid by the local participating AD. Not that all AD’s have the opportunity, but believe those that do have the option to have the event or not. I’m sure the boutiques don’t have a choice to opt out. Someone correct me if I’m wrong please.
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Old 3 May 2018, 01:33 PM   #22
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Tomorrow night here
Cool
Don't forget to post plenty of pics...
Would be nice to get some feed back on the RG TT GMT if poss?
Cheers Brian


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Old 3 May 2018, 07:33 PM   #23
brandrea
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Will do
Quote:
Originally Posted by Swiss Mad! View Post
Cool
Don't forget to post plenty of pics...
Would be nice to get some feed back on the RG TT GMT if poss?
Cheers Brian


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Old 3 May 2018, 08:06 PM   #24
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Is it a fake if it has no movement??
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Old 3 May 2018, 08:34 PM   #25
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Tomorrow night here
See you there tonight Brian!
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Old 4 May 2018, 02:20 AM   #26
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My AD has eight stores over three states, but they never hold a Basel preview. Really disappointed as I was hoping to try on a new SS Pepsi.
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Old 4 May 2018, 02:58 AM   #27
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If your AD doesn't get any, it means they have been naughty flippers so give them a damn good spanking next time you go in, from all of us.
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Old 4 May 2018, 03:13 AM   #28
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I'll be at The Wynn Basel Release Saturday night!
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Old 4 May 2018, 03:24 AM   #29
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I'll be at The Wynn Basel Release Saturday night!
Looking forward to pictures and your impression/review of the new Pepsi. I'm really interested in it and would love an opportunity to hold/wear one.
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