What happened to all those guys wishing for an AP price crash?

[dmash]

Originally Posted by Vince M.

Everyone was surprised Rolex didn't do a massive msrp increase this year.

I was not.

Yup, Rolex played their cards way better than AP.

Flat out, AP with the number of price increases and the amount itself, was a total money grab. And as I’ve stated before, I think may be a prelude to a buy out. Pump the numbers, look amazing, get an even better off, ship sails.