AP House Experience

[Rollieo]

AP does the experience really well. Moving towards an in house AP driven retail experience has really allowed them to elevate the brand when visiting.

Went to the AP House in Hamburg, hosted by Sonya. She of course knows that I’m based in the states and will be buying watches at my local AP boutique, but never-less provided a great experience. The AP House is setup like hanging out at a friend's house. Hanging out in a living room setting drinking coffee while having a conversation and trying on watches.

Solidified my interest in the 37mm RO, and really glad they had the navy blue dial (albeit it being with a diamond bezel) to see the color and try it on. I thought that the dark blue would make the watch look smaller, but the overall case size still works really well on my wrist and I like the contrast on the dark blue dial with the hands for legibility. Not sure if I like the blue even more than the grey dial now!