rolex keeps stopping..why?

[deedee8]

i just bought a brand new ladies datejust last week from an AD...since then i have been wearing it every day and love it..however, after taking it off at night..when i go to put it on in the morning it has either stopped completely or the second hand is still going but the time is off by anywhere from 2-4.5 hrs....i was just wondering if anyone knows what could be causing this??...
i have a call in to the store again...when i first called they told me it was never wound enough in the first place...but as an example,this last time, i wore the watch all day thurs...took it off at night...fri i put it on at about 2pm, it still had the right time...wore it the rest of fri...took it off at night...this morning it was stopped and off by 4hrs and 20 min...