From the TOP OF THE WORLD to the BOTTOM OF THE SEA...

[Jake B]

Hey fellas,

I was at my folks' place in Canada visiting for a few weeks at the end of June-start July, & while I was there I decided to go Indiana Jones style uncovering some old treasure.

Turned up a bunch of old National Geographic magazines, many of which had, amongst the amazing old photos & articles, some really great vintage watch ads from brands like Omega, Tissot, Longines, Audemars Piguet, Le Coultre & Rolex to name a few.

The "Crown jewel" of my finds, though? The issue from July 1954 which documents not only Sir Edmund Hillary's conquest of Everest, but also a great article by Captain Jacques-Yves Cousteau on his adventures to the bottom of the sea by bathyscaphe










Inside this one, a very early, if not the first, full page Rolex Submariner print advert.






Thanks for lookin' boys..

Jake B