Czapek

[rag5178]

Originally Posted by sgrossma

That guy listing the watch above MSRP is actually good for most parties. It is still very unclear what the secondary market dynamics are for Czapek, a brand most watch guys have never even heard of.

In fact, I'd go as far as to say that a 33 piece limited edition watch in 2022 is by nature designed to sell out fast, as it forces people to act fast and it creates buzz/hype. If you're going to blame anyone, I say blame Monochrome for not securing more pieces!

Monochrono: faster sell out times, which is good for future collabs (not to mention less risk of carrying EXPENSIVE inventory)

Czapek: looks good for the brand and as a result they sell more watches and get more orders.

Collectors who got one: good for collectors who aren't losing 50% out the door. Even for collectors who don't intend to sell (short term or long term).

Collectors who did not get one: sucks, but there are plenty of other great watches including other awesome variations of the Antarctique.

I disagree with most of your points. Czapek already had to close their wait list on Antarctique orders so they won’t be benefitting from increased hype. For their long term success, I think they would hope their watches find the hands of long term collectors, not flippers. Excessively high secondary market prices attract speculators. If this market turns sideways and people buying Antarctique have done it speculating on price, they may very well flood the secondary market and severely damage the brand.

Collectors who got one should already feel relatively safe in their purchase. There’s a two year closed wait list on Antarctique orders so it’s clear there is a market there, a high priced flip shouldn’t do much to change that.

For monochrome, I agree more hype for future releases probably benefits them.