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Old 3 March 2014, 09:48 AM   #1
Viv Savage
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Join Date: Aug 2009
Real Name: Ed
Location: Australia
Watch: Rolex, PP, AP, JLC
Posts: 612
Icon20 Rolex's Biggest Mistakes.

We all know that Rolex does things with great care and thought. There are faceless men in the organisation who we will never know. The company is very successful, we all know that, but Rolex is also fallible.

So what are some of the mistakes you think Rolex has made over the years?

I'm finding it hard to come up with some but I'll give it a go.

1) The premature glimpse of the Rolex Explorer II a year before its release in 2010.

2) The Rolex Daytona Beach series released at Basel in 2000. The yellow, pink, turquoise and green chrysoprase coloured dials and straps with white gold cases. These only lasted a few years.

3) The appointment of Bruno Meier as CEO after the sudden resignation of Patrick Heiniger. One has to question why Mr. Meier was only CEO for only three years.

So what are your thoughts, oh wise ones?

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