Customized Rolex - what the ..... ???

[Scarface]

I wonder if you guys have seen this:

http://www.discoverprohunter.com/concept/

http://bjsonline.com/watches/news/index.shtml

http://www.discoverprohunter.com/collection/

I wouldn't buy these - What about you?


PS: By the way, have a look at FAQs: e.g. "Q. Can the watch be serviced at a Rolex Service Centre?
A. No, As a General Rule, Rolex Service Centres do not service modified or customised watches. Therefore we have invested in our own service center based in London UK, with In House, Rolex trained, watch technicians."
....