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Old 29 March 2014, 02:32 AM   #1
Kadhytia
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Are the display pieces at Basel all dummy?

I noticed that all the rolex watches showing 10:10 in all the amateur press photos. So the watch doesnt have the movement in them or what? Since i am sure the crown is in place and not in "hack" mode.
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Old 29 March 2014, 02:39 AM   #2
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Originally Posted by Kadhytia View Post
I noticed that all the rolex watches showing 10:10 in all the amateur press photos. So the watch doesnt have the movement in them or what? Since i am sure the crown is in place and not in "hack" mode.
Or they just don't wind 'em.
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Old 29 March 2014, 02:43 AM   #3
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Can't comment on Basel itself but my Local AD ran a post Basel event last year and the plat Daytona that did the rounds was a show only model (no movement)
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Old 29 March 2014, 02:45 AM   #4
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Even if they have a movement inside, for a watch manufacturer it's easy to permanently set the movement to the hack mode. So even if the automatic watch gets accidently wound a bit due to moving them between cases, the hands won't move away from the "ideal" 10:10 position.
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Old 29 March 2014, 02:46 AM   #5
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I'd imagine that they are without movements or at least a non working movements. Otherwise when they are moved the movement would start and the time would change.
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Old 29 March 2014, 02:55 AM   #6
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Interesting...
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Old 29 March 2014, 02:55 AM   #7
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I'd imagine that they are without movements or at least a non working movements. Otherwise when they are moved the movement would start and the time would change.
Interesting because most of my Rolexes take at least 8-10 or more turns before the engine fires up. I'd be surprised if there was no movement at all inside. The weight of the watch would be off for anyone trying one on. Also, how can the reps demonstrate the features of the various models without a working movement - especially the new releases - be it how to set them, quick-set date, etc.?


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Originally Posted by pitbull666 View Post
Can't comment on Basel itself but my Local AD ran a post Basel event last year and the plat Daytona that did the rounds was a show only model (no movement)
For this I could see a dummy piece. But for the display pieces at Basel?
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Old 29 March 2014, 03:07 AM   #8
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Is it possible to take one gear out?
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Old 29 March 2014, 03:55 AM   #9
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Dummy's

I believe everything about them is the same, execpt they have no movements inside. Hands are permanently set (or glued) to 10:10.

Funny thing is I saw a fasion model in a magazine sporting a Blue WG Sub, set to 10:10. I assume Rolex has these dummy models to loan out for photo shoots, etc. without the risk of losing a fully functioning $35,000 watch.
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Old 29 March 2014, 04:05 AM   #10
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Then how would they show the functions of the new night indicator from the Cellini?
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Old 29 March 2014, 04:14 AM   #11
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Originally Posted by RolexguyinSF View Post
I believe everything about them is the same, execpt they have no movements inside. Hands are permanently set (or glued) to 10:10.

Funny thing is I saw a fasion model in a magazine sporting a Blue WG Sub, set to 10:10. I assume Rolex has these dummy models to loan out for photo shoots, etc. without the risk of losing a fully functioning $35,000 watch.
Well, that watch might not have even been WG. But the watches at Basel aren't exactly loose out there in the world on the wrist of a model at some random photo shoot.
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Old 29 March 2014, 04:35 AM   #12
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Well I think Rolex developed the technology required to incorporate mass and functionality into holographic images .... yea that's it .... that's the ticket .....
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Old 29 March 2014, 05:02 AM   #13
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They could easily just be minus the rotor for the auto models and then they wouldnt wind while moving. As long as they dont manually wind the watch they could still show most of the functions and then set them to 10:10 before putting it away without fear of it advancing time.
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Old 29 March 2014, 05:07 AM   #14
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I was under the impression they didn't have movements at all in them
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Old 29 March 2014, 05:28 AM   #15
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I was under the impression they didn't have movements at all in them
Me too, but then realized its not as if they are short on 3135s, 4130s etc. (unless its a brand new movement inside a new watch)

Also it would make them weigh a bit less. So I believe all of the movements are hacked to stay at 10:10 (with the date at 28)
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Old 29 March 2014, 05:33 AM   #16
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I was under the impression they didn't have movements at all in them
Me 3
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Old 29 March 2014, 05:41 AM   #17
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Interesting because most of my Rolexes take at least 8-10 or more turns before the engine fires up. I'd be surprised if there was no movement at all inside. The weight of the watch would be off for anyone trying one on. Also, how can the reps demonstrate the features of the various models without a working movement - especially the new releases - be it how to set them, quick-set date, etc.?

For this I could see a dummy piece. But for the display pieces at Basel?

They are behind glass and nobody can try them on.
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Old 29 March 2014, 06:16 AM   #18
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Man, you guys think of everything!!
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Old 29 March 2014, 07:40 AM   #19
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Quote:
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Interesting because most of my Rolexes take at least 8-10 or more turns before the engine fires up.
I can take my late model 16610 off of my watch roll after a week of non use, and just the action of getting the roll, opening it up, and taking the watch off will get the second hand moving again. Weird, because my GMT (16700) and a newer Millguass second hands won't move unless I wind it first.

Also, I don't know if anyone has noticed, but I was able to discern a serial number off one of the watches in the new offerings. Rolex seems to avoid the 6-o'clock photography to maybe avoid this but one slipped by.
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Old 29 March 2014, 08:17 AM   #20
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Rolex does use dummy or mocked-up watches in their shows and when they travel the country with "demo" models.

It's likely that the ones they let you try on are.. Better safe than sorry with all the turmoil and line of enthusiasts in and out of the Fair..
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Old 29 March 2014, 08:22 AM   #21
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They are behind glass and nobody can try them on.
Didn't realize that. I guess it makes some sense since they aren't selling anything there, and would like to just create interest for future traffic in the dealers showrooms. Kind of a drag though for the consumer to see all these gorgeous new watches and not be able to try them on.

But if that's the case it doesn't matter if there is a movement in them or not. I guess they are basically horological mannequins or maybe they are really just holograms.


Quote:
Originally Posted by Tools View Post
Rolex does use dummy or mocked-up watches in their shows and when they travel the country with "demo" models.

It's likely that the ones they let you try on are.. Better safe than sorry with all the turmoil and line of enthusiasts in and out of the Fair..

I suppose one reason for the increased safeguards is not just the normal security concerns but also because of all the new release prototype pieces. Sure wouldn't want any of those to go missing.
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Old 29 March 2014, 08:27 AM   #22
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JD said once that they are empty.
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Old 29 March 2014, 08:33 AM   #23
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I can take my late model 16610 off of my watch roll after a week of non use, and just the action of getting the roll, opening it up, and taking the watch off will get the second hand moving again.
My GMT2c is like this as well, after pulling it out of the case and moving it over to a surface to photograph it just starts ticking, My Deepsea is the same. But my SD4000 didn't, it needed winding.

I believe the watches they use are mockups as Larry stated. It looks so even the Ablogtowatch video handling the BLRO and the SD4C. He doesn't touch the bezel or the crown. After so much turning and moving they never start and surely he isn't the only reporter handling them. My GMT would would've cranked up long ago.
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Old 15 October 2019, 08:22 PM   #24
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They are dummy watches with no movements in them. Many AD's nowadays have dummy's in their display cases with signs saying for exhibition only as Rolex doesn't have enough stock for them to display.

Without these dummy's their stores would be empty.
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Old 15 October 2019, 08:48 PM   #25
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They are dummy watches with no movements in them. Many AD's nowadays have dummy's in their display cases with signs saying for exhibition only as Rolex doesn't have enough stock for them to display.

Without these dummy's their stores would be empty.


Wow how I wish this was true in the US! No dummy watches here, just empty slots alternating with datejusts.


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