“Inherent value” of precious metals?

[cerendigit]

In the world of watches I sometimes hear things such as:

“I would never pay such a markup for a steel watch, I’d rather add a bit more and get something made of gold”

“Id rather save up and get the blue dial Pepsi. Because it’s made of gold”

“.... People didn’t feel like spending that much money on a watch that is not made of precious metal .... “

I don’t share these opinions, but maybe I’m missing something.

Do you think that a watch made of gold is “better” (all else being equal of course) and thus justifies a higher price. Whereas a high price for a steel price is “not justified”? If so why?


Sent from my iPhone using Tapatalk