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Rescue 26 · 1 January 2020, 06:33 PM

Popular models have just risen in price 10-12% in Australia. I had a hard time justifying buying a GMT CHNR 2 months ago at MSRP. If I hadn't already received my watch I would be cancelling the order after today's price increase. At what point do you say "it's not worth it"? Will the price increase have any affect on demand?

TswaneNguni · 1 January 2020, 06:44 PM

Quote:

Originally Posted by Rescue 26

Popular models have just risen in price 10-12% in Australia. I had a hard time justifying buying a GMT CHNR 2 months ago at MSRP. If I hadn't already received my watch I would be cancelling the order after today's price increase. At what point do you say "it's not worth it"? Will the price increase have any affect on demand?

No decrease in demand .

Nairn1980 · 1 January 2020, 06:50 PM

Quote:

Originally Posted by Rescue 26

Popular models have just risen in price 10-12% in Australia. I had a hard time justifying buying a GMT CHNR 2 months ago at MSRP. If I hadn't already received my watch I would be cancelling the order after today's price increase. At what point do you say "it's not worth it"? Will the price increase have any affect on demand?

I thought even getting one in AUS at MRSP was difficult?
You’d have done well at MRSP and if you cancelled someone would be only too happy to take your place

Helmi · 1 January 2020, 07:39 PM

As long as demand stay high and watches keep their value, I don't think the price increase will affect the buying decisions. People will always justify it that they can get their money back or more at resale.

joli160 · 1 January 2020, 08:13 PM

Increase of <10% means nothing for most Rolex buyers.
If you can afford 10K you will also be able to fork out 11K.

This minor increase has zero effect on the demand

Ian Macdermott · 1 January 2020, 08:26 PM

For me it will have bugger all effect on my Rolex buying decisions. Am I so wealthy that it makes no difference.

No it's the plain fact that Rolex currently don't make a watch I have any interest in buying, which is rather fortuitous given the lack of stock.

Roddypeepa · 1 January 2020, 08:27 PM

Just checked out uk.

DJ 41 on oyster 126300 gone from 5650 to 6150.

Sub no date 5750 -6300

Hulk 6950 to 7450 so 8-10 per cent across seems right. Not sure it’ll curb demand as mentioned above already quite overpriced so another 10 per cent peanuts.

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AEC · 1 January 2020, 09:13 PM

I'm stalking a Black Bay 58, and it only changed by USD $75

-Ally- · 1 January 2020, 09:14 PM

No.

enjoythemusic · 1 January 2020, 10:36 PM

Worth and value VERSUS enjoying your time. You know the answer deep within your heart.

Nothing has changed in decades here, as will keep enjoying my love of mechanical timepieces.

IMHO the point in life is to enjoy your time

PS: Always remember, time is your most precious commodity.

TswaneNguni · 1 January 2020, 10:39 PM

Quote:

Originally Posted by enjoythemusic

Nothing has changed in decades here, as will keep enjoying my love of mechanical timepieces.

THC · 1 January 2020, 10:54 PM

Glad I bought mine last week

1William · 1 January 2020, 10:55 PM

No issues with the price increase. I will continue to buy what I want.

Tridor · 1 January 2020, 11:06 PM

No decrease in demand for those who really want a Rolex at any price, but it might dissuade those who have been on the fence.

Zakalwe · 1 January 2020, 11:06 PM

WIS will continue to buy what we want, because WIS!

Normal people and speculators won’t be put off so long as the resale market remains strong. Despite the angst on here about “investors” I genuinely think the average Rolex buyer is most interested in not taking a bath after spending 10k, rather than making money. So as long as they feel they could get their money back if they needed to, they will continue to buy.

mml4 · 1 January 2020, 11:07 PM

The key decision remains "Will an AD choose to sell me one".

Lenny1989 · 1 January 2020, 11:09 PM

Quote:

Originally Posted by joli160

Increase of <10% means nothing for most Rolex buyers.
If you can afford 10K you will also be able to fork out 11K.

This minor increase has zero effect on the demand

Not sure how true this is. Check the post on here about the London watch show. Apparently lots of people on this forum think long and hard before spending £35?! I’m with you, but lots are frugal on here which makes me wonder - how much are these people earning vs how much do they spend on watches each year - I’d love to know but will probably get banned for asking

beshannon · 1 January 2020, 11:17 PM

Quote:

Originally Posted by Rescue 26

Will the price increase affect your buying decision?

No, not at all

brandrea · 1 January 2020, 11:22 PM

No affect, the price increase was long overdue.

Bybybmw · 1 January 2020, 11:26 PM

I am more limited by the total cost than the increase. So those few watches that previously fit my budget still fit my budget even with the increase.

SydR · 1 January 2020, 11:30 PM

No.

I don’t get the concept of having to justify something to myself.

ratty · 1 January 2020, 11:34 PM

Quote:

Originally Posted by joli160

Increase of <10% means nothing for most Rolex buyers.
If you can afford 10K you will also be able to fork out 11K.

This minor increase has zero effect on the demand

I agree with this.

I think lots of people buy expensive products because they want then, not because they think they are good value.

I doubt that many people who are prepared to pay what is, let’s be honest, silly money for watches, will be put off by a 10% increase in price.

ratty · 1 January 2020, 11:37 PM

Quote:

Originally Posted by mml4

The key decision remains "Will an AD choose to sell me one".

This just about sums things up.

If an AD won’t sell me a watch the price really doesn’t matter that much!

ratty · 1 January 2020, 11:47 PM

Quote:

Originally Posted by Lenny1989

Not sure how true this is. Check the post on here about the London watch show. Apparently lots of people on this forum think long and hard before spending £35?! I’m with you, but lots are frugal on here which makes me wonder - how much are these people earning vs how much do they spend on watches each year - I’d love to know but will probably get banned for asking

I can afford to buy just about any watch I want, but I wouldn’t pay £35 to go and look at them in London. My wife and I have been invited to Rolex and PP watch shows and have been happy to go to different countries to attend them, but we have never been asked for a single penny to get into any of them.

sunnygps · 1 January 2020, 11:49 PM

BLRO at MSRP, I will take it any day. Price increase or not.

pj1369 · 1 January 2020, 11:51 PM

Increase doesn't impact my buying decision. Also, aren't these increases what help drive value of Rolex's up over time? In addition, to demand and consistent high quality builds...

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ap1 · 2 January 2020, 12:16 AM

None issue, supply scarce

peterpl · 2 January 2020, 12:16 AM

Increase wont affect crap. The increase in AU brings it more inline with the actual selling price in USD.

Its just bringing the gap closer to minimize the flippers.

Rolexavidfan · 2 January 2020, 12:23 AM

Yes. Price increase will affect my buying decision. I need to be choosy on the Rolex models I need to get moving forth.

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The Kermit · 2 January 2020, 12:24 AM

No

1 January 2020, 06:33 PM	#1
Rescue 26 "TRF" Member Join Date: Jul 2019 Location: AUSTRALIA Watch: GMT 1675 Posts: 37	Will the price increase affect your buying decision? Popular models have just risen in price 10-12% in Australia. I had a hard time justifying buying a GMT CHNR 2 months ago at MSRP. If I hadn't already received my watch I would be cancelling the order after today's price increase. At what point do you say "it's not worth it"? Will the price increase have any affect on demand?

1 January 2020, 07:39 PM	#4
Helmi "TRF" Member Join Date: May 2017 Location: Doha Posts: 2,065	Will the price increase affect your buying decision? As long as demand stay high and watches keep their value, I don't think the price increase will affect the buying decisions. People will always justify it that they can get their money back or more at resale.

1 January 2020, 08:13 PM	#5
joli160 2024 SubLV41 Pledge Member Join Date: Apr 2013 Location: NL Watch: Yachtmaster Posts: 14,758	Increase of <10% means nothing for most Rolex buyers. If you can afford 10K you will also be able to fork out 11K. This minor increase has zero effect on the demand __________________ Day Date 18238, Yachtmaster 16622, Deepsea 116660, Submariner 116619, SkyD 326935, DJ 178271, DJ 69158, Yachtmaster 169622, GMT 116713LN, GMT 126711.

1 January 2020, 08:26 PM	#6
Ian Macdermott "TRF" Member Join Date: May 2015 Real Name: Willy.B.Banned Location: Sheol Watch: ing the detectives Posts: 2,721	For me it will have bugger all effect on my Rolex buying decisions. Am I so wealthy that it makes no difference. No it's the plain fact that Rolex currently don't make a watch I have any interest in buying, which is rather fortuitous given the lack of stock. __________________ Welax no one other than wobblers muggers and sad WIS types notices your Wolex. The rest of the populace are way too busy staring at their shiny new iPhone 24s or worrying about paying the gas bill..

1 January 2020, 10:36 PM	#10
enjoythemusic 2024 Pledge Member Join Date: Nov 2012 Real Name: Steven Location: Glocal Posts: 21,169	Worth and value VERSUS enjoying your time. You know the answer deep within your heart. Nothing has changed in decades here, as will keep enjoying my love of mechanical timepieces. IMHO the point in life is to enjoy your time PS: Always remember, time is your most precious commodity. __________________ __________________ ----> Was Great Seeing Everyone At The TRF December 9 Tampa Meetup <---- https://www.rolexforums.com/showthread.php?t=968133 Love timepieces and want to become a Watchmaker? Rolex has a sensational school. www.RolexWatchmakingTrainingCenter.com/ Sent from my Etch A Sketch using String Theory.

1 January 2020, 08:27 PM	#7
Roddypeepa "TRF" Member Join Date: Feb 2019 Real Name: Mark Location: Southern England Watch: DJ41 SubC SMP mast Posts: 1,688	Just checked out uk. DJ 41 on oyster 126300 gone from 5650 to 6150. Sub no date 5750 -6300 Hulk 6950 to 7450 so 8-10 per cent across seems right. Not sure it’ll curb demand as mentioned above already quite overpriced so another 10 per cent peanuts. Sent from my iPhone using Tapatalk

1 January 2020, 09:13 PM	#8
AEC 2024 Pledge Member Join Date: Feb 2009 Real Name: Tony Location: Orchard Park, NY Watch: Idiot Savant Posts: 3,376	I'm stalking a Black Bay 58, and it only changed by USD $75

1 January 2020, 09:14 PM	#9
-Ally- "TRF" Member Join Date: Mar 2011 Location: Sunny Scotland Posts: 593	No.

1 January 2020, 10:54 PM	#12
THC 2024 SubLV41 Pledge Member Join Date: Jun 2013 Real Name: Tom Location: Mandeville La Watch: 126333 Posts: 10,666	Glad I bought mine last week

1 January 2020, 10:55 PM	#13
1William 2024 SubLV41 Pledge Member Join Date: Nov 2010 Location: North Carolina Watch: Rolex/Others Posts: 47,776	No issues with the price increase. I will continue to buy what I want.

1 January 2020, 11:06 PM	#14
Tridor "TRF" Member Join Date: Oct 2009 Location: The Ozone Watch: DD, DJ, SubC Date Posts: 1,666	No decrease in demand for those who really want a Rolex at any price, but it might dissuade those who have been on the fence. __________________ "Never complain about the air-conditioning on a private jet." - Michael Nesmith

1 January 2020, 11:06 PM	#15
Zakalwe "TRF" Member Join Date: Jun 2017 Real Name: Sal Location: London Posts: 2,496	WIS will continue to buy what we want, because WIS! Normal people and speculators won’t be put off so long as the resale market remains strong. Despite the angst on here about “investors” I genuinely think the average Rolex buyer is most interested in not taking a bath after spending 10k, rather than making money. So as long as they feel they could get their money back if they needed to, they will continue to buy. __________________ “Never argue with idiots. They will drag you down to their level and beat you with experience." - Mark Twain

1 January 2020, 11:07 PM	#16
mml4 "TRF" Member Join Date: Jan 2018 Location: USA Posts: 451	The key decision remains "Will an AD choose to sell me one".

1 January 2020, 11:22 PM	#19
brandrea 2024 SubLV41 Pledge Member Join Date: Jul 2013 Real Name: Brian (TBone) Location: canada Watch: es make me smile Posts: 78,089	No affect, the price increase was long overdue.

1 January 2020, 11:26 PM	#20
Bybybmw "TRF" Member Join Date: Oct 2019 Real Name: Marty Location: GMT -7 Watch: Rolex-2 Posts: 297	I am more limited by the total cost than the increase. So those few watches that previously fit my budget still fit my budget even with the increase.

1 January 2020, 11:30 PM	#21
SydR "TRF" Member Join Date: Oct 2019 Location: United Kingdom Posts: 338	No. I don’t get the concept of having to justify something to myself.

1 January 2020, 11:49 PM	#25
sunnygps 2024 Pledge Member Join Date: Jul 2014 Location: Texas Posts: 1,145	BLRO at MSRP, I will take it any day. Price increase or not.

1 January 2020, 11:51 PM	#26
pj1369 "TRF" Member Join Date: Nov 2016 Location: DC Watch: Rolex BLNR126720 Posts: 340	Increase doesn't impact my buying decision. Also, aren't these increases what help drive value of Rolex's up over time? In addition, to demand and consistent high quality builds... Sent from my iPhone using Tapatalk

2 January 2020, 12:16 AM	#27
ap1 2024 SubLV41 Pledge Member Join Date: Mar 2013 Location: usa Posts: 19,536	None issue, supply scarce

2 January 2020, 12:16 AM	#28
peterpl Banned Join Date: Aug 2012 Location: . Posts: 6,692	Increase wont affect crap. The increase in AU brings it more inline with the actual selling price in USD. Its just bringing the gap closer to minimize the flippers.

2 January 2020, 12:23 AM	#29
Rolexavidfan "TRF" Member Join Date: Jan 2011 Real Name: Har Location: Tukwila, WA Watch: Rolex Posts: 1,571	Yes. Price increase will affect my buying decision. I need to be choosy on the Rolex models I need to get moving forth. Sent from my iPhone using Tapatalk __________________ Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Rolex Go for the timepiece you love. You will save more. ...

2 January 2020, 12:24 AM	#30
The Kermit "TRF" Member Join Date: Jun 2018 Location: Uk Watch: Sub16610LV /OP/GMT Posts: 1,211	No __________________ Current watches Oyster Perpetual,16610LV “Kermit” Gmt “Coke” Gmt “Batman” CHNR TT “rootbeer”

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