Rolex losing its mojo?

[gofore59]

Reading the current Revolution Magazine issue with Emmanuelle Chriqui on the cover and yet another Sea (boating / diving) themed article without any mention of Rolex. Corum, AP, IWC, etc. all featured.

Rolex is not featured like they used to be either because the styling is pretty much the same for 50 years so everyone is looking for the new trend OR Rolex is doing something to piss off the editors (like being difficult, not providing watches for the shoots, or just bad PR reps).

If Rolex does not step up they risk losing street credibility and market share.

Someone from Rolex needs to get involved...