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Old 31 January 2015, 02:15 AM   #1
Haywood_Milton
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UK AD just confirmed Eurozone RRPs up 7%

And no change in the UK at this point.

Apparently dealer margins in both have reduced, too.

Haywood Milton
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Old 31 January 2015, 02:26 AM   #2
Riva14
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Which AD confirmed this?
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Old 31 January 2015, 02:35 AM   #3
Haywood_Milton
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A UK AD this afternoon, 30th January 2015. I'm afraid that is as much as I will be saying about the source.

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Old 31 January 2015, 02:36 AM   #4
Riva14
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I just rang weirs in Dublin and there new price for a sub c is 7650 euro up from 7100
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Old 31 January 2015, 02:39 AM   #5
Haywood_Milton
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Happy it's true now ?

7% will usually mean some models up by a bit more than that and some a bit less; it will be the average.

Interesting that the UK RRPs have not moved ( yet....... ). The GBP is currently about 10% off what it was against the Swiss Franc, but GB ADs have been having a rotten time in the face of a flood of grey market watches from Europe in recent times, so perhaps this move is designed to allow them a little fairer competition.

Haywood Milton

Last edited by Haywood_Milton; 31 January 2015 at 02:40 AM.. Reason: Adding competition clause to para 3
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Old 31 January 2015, 02:50 AM   #6
Riva14
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Yeah Iam happy! I just bought my second sub c last wednesday !
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Old 31 January 2015, 02:53 AM   #7
Haywood_Milton
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A further AD just confirmed to me as well, as has a big "grey" importer.

Haywood M
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Old 31 January 2015, 02:55 AM   #8
tomchicago
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with swissy up so much, hard to imagine Rollies asking prices not going way up. welcome to currency wars.
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Old 31 January 2015, 03:09 AM   #9
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Chaps

I would not panic. The price of Rolex in terms of the euro is irrelevant to us, our concern is the exchange rate of the Swiss Franc to the Pound.

The Swiss pulled away from the euro on Jan 13th and the rate was 1.55 Francs to the Pound.

The next day it crashed to 1.27 Francs to the Pound which would send the cost of Rolex up by at least 18%.

However since the crash, the Pound has gained every day and is now trading at 1.38 and is still on an upward swing.

When a currencies pulls out of a locking mechanism, this always happens.

Regards

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Old 31 January 2015, 03:13 AM   #10
Haywood_Milton
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Who's panicking ?

HM
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Old 31 January 2015, 03:29 AM   #11
Rameez-Q
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Spoke to 2 AD's in Glasgow, one was expecting a price rise soon but not sure of when other said 2/3 weeks
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Old 31 January 2015, 03:32 AM   #12
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Chaps

I would not panic. The price of Rolex in terms of the euro is irrelevant to us, our concern is the exchange rate of the Swiss Franc to the Pound.

The Swiss pulled away from the euro on Jan 13th and the rate was 1.55 Francs to the Pound.

The next day it crashed to 1.27 Francs to the Pound which would send the cost of Rolex up by at least 18%.

However since the crash, the Pound has gained every day and is now trading at 1.38 and is still on an upward swing.

When a currencies pulls out of a locking mechanism, this always happens.

Regards

Mick
Rolex will increase in UK too. I'd imagine 3.3-4% lol. Interesting insight to FX
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Old 31 January 2015, 03:32 AM   #13
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I just rang weirs in Dublin and there new price for a sub c is 7650 euro up from 7100
Have the new prices in Weirs already taken effect?
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Old 31 January 2015, 03:42 AM   #14
Riva14
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Have the new prices in Weirs already taken effect?
Called them and they said they are in the process of raising the prices so I guess tomorrow or monday!
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Old 31 January 2015, 05:04 AM   #15
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And no change in the UK at this point.

Apparently dealer margins in both have reduced, too.

Haywood Milton
I have heard exactly this from a good AD source.
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Old 31 January 2015, 05:10 AM   #16
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It sounds as though all will become clear on Monday.
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Old 31 January 2015, 05:25 AM   #17
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Haywood - thank you for the heads up.

Appreciate your valuable insight.
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Old 31 January 2015, 09:25 PM   #18
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Called them and they said they are in the process of raising the prices so I guess tomorrow or monday!
Lucky that you just bought your sub. That's great timing
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Old 31 January 2015, 09:44 PM   #19
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I don't mind the higher price.

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Old 31 January 2015, 10:21 PM   #20
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I was asking the price of a Daytona 116505 and my AD in Greece
told me Feb 1st ....5% increase...we shall see
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Old 31 January 2015, 10:33 PM   #21
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11 % here as of tomorrow.
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Old 31 January 2015, 10:51 PM   #22
bayerische
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11 % here as of tomorrow.
Wow!
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Old 31 January 2015, 10:57 PM   #23
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Wow!
How much in Finland?
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Old 31 January 2015, 11:13 PM   #24
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Poland AD Kruk average +20% on all references...
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Old 1 February 2015, 12:09 AM   #25
Cymruwal
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Bought my 114060 Sub from an AD in Vienna, while on holiday there this week.
Phew ! just in time
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Old 1 February 2015, 01:18 AM   #26
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How much in Finland?
Not a clue.
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Old 1 February 2015, 01:52 AM   #27
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UK AD network have had their price from Rolex increased by 3% although I'd the AD pays in 30 day it gets 1% back. So the good news to UK buyers through UK AD remains the same. It will make the importing from an EU source that bit harder to do if you sell pre-owned unworn as many UK non official dealers do. UK AD network bearing the hit on the currency adjustment it seems but discounts made harder due to the margin being reduced further yet again. I don't see a UK price rise for now at least. My source showed me the correspondence from Rolex HQ...... Of course existing paid for UK stock still bought at the previous price will be attractive vs new UK stock now bought by the AD.
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Old 1 February 2015, 02:35 AM   #28
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I also went to a UK dealer today and they confirmed that prices will increase across Europe but not in the UK
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