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Old 5 January 2017, 09:31 AM   #1
phez
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SS Daytona C White Dial

Just saw one in Burlington Acrade, in London today priced at £16k!!

Really????
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Old 5 January 2017, 09:37 AM   #2
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It's only to much if no one buys it! If it sells, should have asked more....lol
Supply and demand.
My guess is, someone with more money than patience will buy it soon enough!
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Old 5 January 2017, 09:41 AM   #3
BigCFM
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£16k??
Absolutely ridiculous!!
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Old 5 January 2017, 10:27 AM   #4
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Incoming?
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Old 5 January 2017, 11:17 AM   #5
watchwatcher
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Bargain.
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Old 5 January 2017, 11:25 AM   #6
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"I really got to know it in the classic period of the black market. We'd run anything if people wanted it enough and had the money to pay. Of course a situation like that does tempt amateurs."
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Old 5 January 2017, 11:58 AM   #7
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Someone will come along and pay I suppose

Does anyone remember what premium was being charged for he BLNR in the UK when it first came out? It would be and interesting comparison.
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Old 5 January 2017, 12:17 PM   #8
Patton250
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If it's no big deal to a person's budget and they really want it then who cares?
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Old 5 January 2017, 12:22 PM   #9
Ruud Van Driver
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Quote:
Originally Posted by sleddog View Post
It's only to much if no one buys it! If it sells, should have asked more....lol
Supply and demand.
My guess is, someone with more money than patience will buy it soon enough!
With respect Rob, I think you mean more 'money than sense'

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If it's no big deal to a person's budget and they really want it then who cares?
Fair point; to each his own and all that but paying not far off double the MSRP is absolutely bonkers. Even more so when you consider what other watches are available for that sort of cash. A few quid more (speaking relatively here) would get you a mint PM Daytona with a ceramic bezel. Haggle hard enough in some parts of the world and you get a new one.

Good to see you back, Brett
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Old 5 January 2017, 06:02 PM   #10
SC11
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Someone will come along and pay I suppose

Does anyone remember what premium was being charged for he BLNR in the UK when it first came out? It would be and interesting comparison.
It didn't! They were readily available later that year after Basel it was only a while later did they pick up and then Brexit pushed them above retail.

D-Blue was the same over here.
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Old 5 January 2017, 06:23 PM   #11
Russell996
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Just saw one in Burlington Acrade, in London today priced at £16k!!

Really????
The same dealer has sold several at this price +.
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Old 5 January 2017, 06:25 PM   #12
Winnie Bloo
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A Daytona C at over list price.......No

Well it will be slightly over U.K. list if bought in the E.U.
I paid over U.K. List paying in €'s in Europe at a crap £ exchange rate.

Just saying.

I did say "slightly"
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Old 5 January 2017, 06:26 PM   #13
Old Expat Beast
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Someone will come along and pay I suppose

Does anyone remember what premium was being charged for he BLNR in the UK when it first came out? It would be and interesting comparison.
The Milgauss GV was selling for about double msrp when jt first came out and everyone assumed it was limited edition.
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Old 5 January 2017, 06:47 PM   #14
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The Milgauss GV was selling for about double msrp when jt first came out and everyone assumed it was limited edition.
Yeah and bet a few got burnt!

Correct me if I'm wrong but it's only been the Daytona that has maintained a premium or stayed very close to retail for the long run must others have been blips so to speak
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Old 5 January 2017, 06:48 PM   #15
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Hopefully the eventual buyer will be aware of actual MSRP. A non-WIS could buy it while assuming that $20k is MSRP, only to get a nasty shock down the road when he realizes it's a $12k watch
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Old 5 January 2017, 07:18 PM   #16
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The Milgauss GV was selling for about double msrp when jt first came out and everyone assumed it was limited edition.
Exactly! That watch has really taken a fall.
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Old 5 January 2017, 07:29 PM   #17
OmegaJJH
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The whole thing is rediculous.

I just don't understand Rolex's stance with limiting the watches so aggressively.

If Rolex produced enough watches at launch to meet demand then they would gain 100% of the profit from all of the people who have been forced to go and buy one at £16k+. Because of this Rolex have made 0% profit from these customers choosing to buy elsewhere.
Not to mention of course all of those buyers who aren't prepared to wait and just buy a different brand instead.
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Old 5 January 2017, 07:42 PM   #18
brandrea
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Quote:
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It didn't! They were readily available later that year after Basel it was only a while later did they pick up and then Brexit pushed them above retail.

D-Blue was the same over here.
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The Milgauss GV was selling for about double msrp when jt first came out and everyone assumed it was limited edition.
Interesting to know, thank you
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Old 5 January 2017, 08:00 PM   #19
pierrickboyer
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Do it


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AP, Rolex ...
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Old 6 January 2017, 03:12 AM   #20
Nyc27000
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The whole thing is rediculous.

I just don't understand Rolex's stance with limiting the watches so aggressively.

If Rolex produced enough watches at launch to meet demand then they would gain 100% of the profit from all of the people who have been forced to go and buy one at £16k+. Because of this Rolex have made 0% profit from these customers choosing to buy elsewhere.
Not to mention of course all of those buyers who aren't prepared to wait and just buy a different brand instead.
Not sure I follow this. The AD bought the piece from Rolex, and Rolex has made its profit. Rolex doesn't make additional profit if that watch sells to an end consumer at 16K.
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Old 6 January 2017, 03:36 AM   #21
tifosi
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Do it


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Old 6 January 2017, 03:38 AM   #22
Danny83
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It will sell soon
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Old 6 January 2017, 03:55 AM   #23
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It think it was in 2002 that I visited Philippe Dufour at his atelier in Le Solliat. Then, the Simplicity was going $30,000. I thought it was too much for such basic watch. A couple of weeks ago I read that a Simplicity went for some $250,000 at auction. Go figure.
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Old 6 January 2017, 03:56 AM   #24
WAK4
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Anyone want to pay me 16k GBP and I'd put serious though into selling mine...pretty sure my AD would understand, even if they did stick me at the back of the line when I ask for another...
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Old 6 January 2017, 04:18 AM   #25
OmegaJJH
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Not sure I follow this. The AD bought the piece from Rolex, and Rolex has made its profit. Rolex doesn't make additional profit if that watch sells to an end consumer at 16K.


Exactly!

If there was enough supply Rolex would have sold 2 watches in this scenario.

Rolex could easily stop these watches selling for £16k by supplying both the original AD purchaser and the guy buying it From them at a hugely marked up rate.


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Old 6 January 2017, 04:48 AM   #26
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To much $$$$ IMPO
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Old 6 January 2017, 04:51 AM   #27
GreenLantern
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Just a friendly reminder that the "lack of supply" is artificially created by Rolex.

It isn't that hard to make SS Daytona's. This isn't a Franck Muller tourbillon.
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Old 6 January 2017, 08:00 AM   #28
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BA have been behaving as if Brexit happened twenty years ago... they should be Bookies, they knew...
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Old 6 January 2017, 08:02 AM   #29
Lordofrolex
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insane!
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