New Hulk?

[Chadridv]

I don't think slimmer lugs will change my mind. Love the LVC as is. But I'm not quite pleased with the aspect of the OPs mock up (sorry, just don't like that particular case shape).

This one is more of an SD4K lug shape. I still prefer the original, but this looks much better IMO.

[doboy007]

Originally Posted by Chadridv

I don't think slimmer lugs will change my mind. Love the LVC as is. But I'm not quite pleased with the aspect of the OPs mock up (sorry, just don't like that particular case shape).

This one is more of an SD4K lug shape. I still prefer the original, but this looks much better IMO.

Yeah, I like this one more than the one on 1st page, but I too prefer the original LVc.

[JParm]

While I love the slim lines of my 16710, I can say that I love my Hulk in it's current shape and form just as well. I've said it before, but I personally feel that the difference in case shape between the 5 and 6-digits is welcome, and even a nice change of pace when swapping between the 2.

[meganfox17]

Originally Posted by 904VT

I would disagree. Royal Oaks with integrated lugs look pretty darn good. Focus stays on dial here, in reality no different than previous case size, just a more tapered bracelet look. If anything, Rolex increases the size of the Bezel, but not the dial itself...

Maxi casing alone with a larger bracelet doesn't give the watch proper balance. The focus is still on the dial of an AP ROO because a proper ratio is maintained. Surely you must know the ratio of the sapphire crystal diameter of an AP ROO to integrated Gerald Genta lugs width remains constant and fixed whether it's Ref 15400 41 mm or Ref 15450 37 mm
I believe the Sub s.c diameter is somewhere between 29-30.5 mm right? Let's take the Hulk Ref 116610 LV . The s.c diameter ratio to the lugs width is 1.52 and if you increase the lugs to 22, the aesthetically pleasing so called golden ratio is lost, the ratio becomes 1.386 making the whole watch broader.
The OP 36 also has a s.c diameter to lugs width ratio of 1.52 .This explains why the OP 36 mm never looks small and always seems just about right to many people.
Now I'll show you a couple of facial features of a few Hollywood Celebrities before and after being given the "New Hulk 22 bracelet treatment" You tell me which facial feature in each photo is the most attractive and appealing

[Vaxe]

If the chamfer comes back I hope it's brushed and not polished. Then it'll look much better.

[Rogdogg]

I prefer the current original one if we're just basing it on that mock-up.
Still, I know many will love it. It is great photoshop work too. I wish I could do that.

[henry333]

Original for me

[sya]

It is nice, but if I already have a 116610LV, I wouldn't change to that one, doesn't make much difference for me

[Rashid.bk]

Originally Posted by Cru Jones

Nice effort, but I think the super case suits the LVc very well, and puts the focus on the dial, where it should be.

+1
The LVc is just fine as is. The beveled edges do not look good at all. If given the choice I prefer the older.

[Laglag]

a very close source ( i know you don't like such rurmors :) ) confirms that Hulk will be discontinued and replaced by a new model , only 1 week left to see that !

[Buzzlite]

Impossible source. Rolex keep such secrets under lock and key in a room with a handful of people. But I do think high chance of a discontinuation

[1William]

I like it.

[904VT]

Originally Posted by meganfox17

Maxi casing alone with a larger bracelet doesn't give the watch proper balance. The focus is still on the dial of an AP ROO because a proper ratio is maintained. Surely you must know the ratio of the sapphire crystal diameter of an AP ROO to integrated Gerald Genta lugs width remains constant and fixed whether it's Ref 15400 41 mm or Ref 15450 37 mm
I believe the Sub s.c diameter is somewhere between 29-30.5 mm right? Let's take the Hulk Ref 116610 LV . The s.c diameter ratio to the lugs width is 1.52 and if you increase the lugs to 22, the aesthetically pleasing so called golden ratio is lost, the ratio becomes 1.386 making the whole watch broader.
The OP 36 also has a s.c diameter to lugs width ratio of 1.52 .This explains why the OP 36 mm never looks small and always seems just about right to many people.
Now I'll show you a couple of facial features of a few Hollywood Celebrities before and after being given the "New Hulk 22 bracelet treatment" You tell me which facial feature in each photo is the most attractive and appealing

I see your point, but when you change the lug, bezel, and crown guard sizes as Rolex did from 5 to 6 digit, by proxy your "golden ratio" wouldn't necessary have to hold true. Rolex already showed us they don't care about going against their past or what has been adhered to. Pepsi WG, SD43, and all Current Maxi Subs and GMTs show us that.

I wouldn't discount it. Doesn't mean it's my preference again, but I wouldn't throw out the idea of Rolex making changes.

Don't have much to add on the symmetry of celebrity faces. Not my cup of tea.

The wide case narrow bracelet though may just be to Baselworld 2018 as the Explorer 1 short hands were to Basel '16

How Rolex gets to the new proportions though is what may be the surprise...

[AK797]

Originally Posted by 904VT

If you don't get excited around Basel time and find it fun to think about what may be released by Rolex, are you are really a WIS

I thought that sentence was going to end with - are you really alive?

[meganfox17]

Originally Posted by 904VT

If you don't get excited around Basel time and find it fun to think about what may be released by Rolex, are you are really a WIS

I feel very relaxed , keeping an open mind and looking forward to seeing ALL the watchmaker brands Swiss, Germans , Japanese etc and any microbrands showcasing their latest and innovative products not necessarily focusing on any single brand entity. Do you think that makes me a lesser WIS?

[904VT]

Originally Posted by meganfox17

I feel very relaxed , keeping an open mind and looking forward to seeing ALL the watchmaker brands Swiss, Germans , Japanese etc and any microbrands showcasing their latest and innovative products not necessarily focusing on any single brand entity. Do you think that makes me a lesser WIS?

Looking forward is the same as excited. May have been lost in translation. No ill will intended towards you

[Devildog]

Originally Posted by Justinmg

I like chamfers but those are kinda extreme, looks like the BB case

Good spot. That's where they came from

[904VT]

Originally Posted by AK797

I thought that sentence was going to end with - are you really alive?

You made some really good points Neil about Rolex potentially going up market. I believe that the shifting demographics/hobby interest may leave less room for the mid-level luxury watch segment. Rolex, Patek have managed to do a great job in managing the supply/demand of their watches to keep them more or less a store of value (real). Going forward, this may help "entice" customers in with shifting tastes to take the dive into the luxury market. Granted, this assumes less mid-level luxury purchasers and a small increase in high-level purchasers, but that's a dynamic i could see happening in the industry. Especially, if the world economy takes a slowdown.

[904VT]

Originally Posted by Chadridv

I don't think slimmer lugs will change my mind. Love the LVC as is. But I'm not quite pleased with the aspect of the OPs mock up (sorry, just don't like that particular case shape).

This one is more of an SD4K lug shape. I still prefer the original, but this looks much better IMO.

Is it possible Rolex produces a Anniversary hybrid model that previews the next generation alongside the current generation, a la the Kermit?

Could be any of which mock-ups, but a Hybrid Sub model LV, which I don't think has to be a Hulk necessarily as we know it today.

[Devildog]

Originally Posted by meganfox17

Maxi casing alone with a larger bracelet doesn't give the watch proper balance. The focus is still on the dial of an AP ROO because a proper ratio is maintained. Surely you must know the ratio of the sapphire crystal diameter of an AP ROO to integrated Gerald Genta lugs width remains constant and fixed whether it's Ref 15400 41 mm or Ref 15450 37 mm
I believe the Sub s.c diameter is somewhere between 29-30.5 mm right? Let's take the Hulk Ref 116610 LV . The s.c diameter ratio to the lugs width is 1.52 and if you increase the lugs to 22, the aesthetically pleasing so called golden ratio is lost, the ratio becomes 1.386 making the whole watch broader.
The OP 36 also has a s.c diameter to lugs width ratio of 1.52 .This explains why the OP 36 mm never looks small and always seems just about right to many people.

I don't often disagree Ms Fox but this time I have to.

Watches are not people

SD43 has almost an identical dial/crystal diameter to the 116610, but a 2mm wider bracelet. Many n here (myself included) think the SD43 is much better proportioned than the super cased sub.

Here's a mocked up 22mm bracelet on an unmodified 116600

[Devildog]

Originally Posted by Mousehunter

Honestly, a watch with the name of HULK should be in a SD43 frame

Like this one?

[904VT]

Originally Posted by Devildog

I don't often disagree Ms Fox but this time I have to.

Watches are not people

SD43 has almost an identical dial/crystal diameter to the 116610, but a 2mm wider bracelet. Many n here (myself included) think the SD43 is much better proportioned than the super cased sub.

Here's a mocked up 22mm bracelet on an unmodified 116600

That looks like it could be the new 126610LN

Could easily see the same bracelet being used across the diver range. Already on the SD43. Next Deep Sea could use the same SD43 bracelet and less expensive Glidelock clasp, as well for a cost savings to Rolex along with the addition of 3235 in a model update

Economies of scale with one production bracelet for all the SS divers. Gold models have the margins to support production of new gold bracelets.

[Chadridv]

From a poll I did on instagram. About 70 people vote so far...

[HL65]

Originally Posted by Cru Jones

Nice effort, but I think the super case suits the LVc very well, and puts the focus on the dial, where it should be.

X2

[AK797]

Originally Posted by 904VT

You made some really good points Neil about Rolex potentially going up market. I believe that the shifting demographics/hobby interest may leave less room for the mid-level luxury watch segment. Rolex, Patek have managed to do a great job in managing the supply/demand of their watches to keep them more or less a store of value (real). Going forward, this may help "entice" customers in with shifting tastes to take the dive into the luxury market. Granted, this assumes less mid-level luxury purchasers and a small increase in high-level purchasers, but that's a dynamic i could see happening in the industry. Especially, if the world economy takes a slowdown.

Yes, I think the market has really spoken on this, as the high resale prices have emphatically demonstrated, so Rolex cannot fail to see the market is pricing the brand higher than their rivals, whom they were far ahead of already, in the UK already 9 of the top 10 selling watches over £5K were Rolexes. It bodes very well for Rolex's future and Patek's too, but other brands will come under a lot of pressure.

[101031-28]

As much as I want to like a slimmer look, I remain a huge fan of the fat lugs on the 116610LV!

[lhawli]

I like the maxi dial and IMO the whole slimming lug thingy ain’t happening. If anything they may add the new 3235 caliber. If they did, I ain’t ever giving up my hulk with the legendary 3135 cal.


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[RollieRoll]

Yuck yuck

[TurboDiesel]

Im sure rolex had 1000s of mockups done before figuring out what looked best

[904VT]

Originally Posted by Chadridv

From a poll I did on instagram. About 70 people vote so far...

That's interesting. About what i would expect a pretty mixed reaction. Similar to when the Maxi case was launched. Not saying it will happen a revised case Sub, but if it did I would be happy with both a new Sub case (whether that be beveled or slim) and my Maxi Subs. Still adding a Maxi Smurf next to my collection, regardless of what is launched this or next year at Basel...