Are you buying the watch, or the image?

[mdwsta4]

I buy for me which is why I’ll never own a Daytona, Royal Oak, or countless other hype pieces. While I understand there are plenty of people that like those watches for what they are and not the hype, they do absolutely nothing for me personally. Definitely a good thing for my wallet

[Big Kahuna 0311]

Strictly for the image

[Verdi]

How many people use the GMT function when they travel?
How many people dive with their Subs and Sea-Dwellers?
How many people climb, trek with their Explorers?
How many people use the chrono function on their Daytona'?
Very few based on my experience. The vast majority buys these models because of their looks, marketing, status symbol/obtainability. Not for their intended use.

In my case, I wanted a GMT because I worked in aviation and I travelled to different continents on a weekly basis. Turns out that I did not need a GMT watch (I had an Explorer 2). It became a hassle to constantly fiddle with it, especially when the layover is only 24 hrs. So, I stopped using it.
I can understand why a GMT watch was useful in the past, before we had all these digital devices. Nowadays, a GMT function is becoming as romantic as a chrono.

Having said all this.....I am as guilty as anyone else because I still want a Pepsi. But if I don't get one at retail I shall eventually get a 5 digit ref which has the great advantage of playing with the bezels.
I like to justify myself by telling everyone I am a WIS.

[travisb]

It can be easy to be swayed by images and pics. Always try on what interests you to see how you really feel about it first hand. If the feeling isn't there, cross it off your list. Never buy the hype.
I think the BLRO is near perfect.

[amh]

One must do some soul-searching before indulging in luxury brands - Rolex included

https://www.youtube.com/watch?v=FGDB22dpmwk

Who's the richest person on the planet? Even in 2023 it has been Bernard Arnault at times (LVMH group.) Image certainly sells these things.

So while I like Rolex, I wouldn't be caught dead with anything that says "Rolex" on it (Hat, shirt, umbrella, pen.... and I'm not eligible to receive their coveted Christmas chocolate box ) Douchey IMO.

[WatchSmith]

I was 15 years old in 1968 when I saw my first Rolex pepsi GMT and it ignited a fire in me I've never been able to put out. I didn't know anything about Rolex but I knew one day I would own one of these beautiful watches, and ten years later I purchased a 1675 and wore it for decades.

So for me it was and still is the watch, not hype. I'm a watchmaker and get to see every piece and part that makes up these timepieces and they are pretty incredible.

[mmbiker]

I remember trying on the Daytona SS back in 2018. It look way smaller and than I imagined but still wants it even after 5 yrs of wait…

If business is well, I’ll just get the YG Daytona and call it a day.


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[NewYorkRanger]

The name means a lot, but also means quality for many.

I also go off of market value - it is only worth what someone will pay for it. If a Rolex was $10,000 but instantly falls in value to $3000 after buying it, then that is not a good sign you are using your money wisely and are overpaying.

[Barrier25]

Definitely best to try on in person if possible, as you never know until you’re wearing it. Also, not every watch is for every person…


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[Number3]

Originally Posted by Barrier25

Definitely best to try on in person if possible, as you never know until you’re wearing it. Also, not every watch is for every person…


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So true. I had lusted after the new Pepsi on jubilee for ages until I finally got to try one on. I was genuinely disappointed with the feel of it and couldn’t wait to put my Sub back on. Should have seen the SA’s face when my missus said that it looked like a kids watch!

Still adore looking at them in pictures though - just shows.

[Nads786]

Originally Posted by Number3

So true. I had lusted after the new Pepsi on jubilee for ages until I finally got to try one on. I was genuinely disappointed with the feel of it and couldn’t wait to put my Sub back on. Should have seen the SA’s face when my missus said that it looked like a kids watch!

Still adore looking at them in pictures though - just shows.

I felt the same way about the Pepsi on oyster. I was I. Vegas for a conference and the Aria AD had one on display.

I really want to check out a five series GMT, I think I would really like them.


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[Gaussian]

Originally Posted by Nads786

I felt the same way about the Pepsi on oyster. I was I. Vegas for a conference and the Aria AD had one on display.

I really want to check out a five series GMT, I think I would really like them.


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“Kids watch”

It all depends on the wrist but I would agree if I were shopping for myself. A bit sad as I love the look of the GMTs, Day-Dates, etc. Just not on myself.

I almost don’t enjoy looking at new Rolexes as there isn’t a one that I am able to get past my hand, let along latch on my wrist, to try on. It’s almost like car shopping and you cannot sit in it before you agree to purchase it.

There needs to be more Rolexes offered in 42+ mm.


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[SubDate]

Originally Posted by Number3

So true. I had lusted after the new Pepsi on jubilee for ages until I finally got to try one on. I was genuinely disappointed with the feel of it and couldn’t wait to put my Sub back on. Should have seen the SA’s face when my missus said that it looked like a kids watch!

Still adore looking at them in pictures though - just shows.

I literally had the same exact experience with my wife! Sub all the way.

[Nads786]

I finally got to try the Pepsi on Jubliee and then tried on a Sub date, the sub in the 21 width oyster felt so much better to me.


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[SubDate]

Yep I did the same earlier this week! Been wearing a Sub Date for over a year and I couldn’t believe how narrow the jubilee felt. Honestly it felt like jewelry compared to the Sub.

[JJGreen]

I've tried on the watch you're talking about and I honestly think the opposite. I think it's awesome and a fair price (at retail).

I usually chase the watch, but in the few instances, both gold, I chased the image. Those didn't last too long in the collection.

[AF_Rob]

I have made the mistake of buying the "idea" of a particular watch rather than considering how it fits into my collection and my life. A particular watch is great based on its own merit. However, when one adds particulars to their daily life, other watches in their collection, that can quickly change.

[csaltphoto]

The watch. Although the Submariner has a carefully cultivated image it's also the real deal. Been there done that kind of watch. Wanted one since I was a kid and finally made it happen 5 years ago. Not a day goes by when I don't enjoy owning it.