So why are people really getting “the call” now?

[aegon]

Originally Posted by Mclark202

I got “the call” today actually, for a watch I put my name on a year ago. I declined the offer since I had already sourced the watch about two weeks ago.

So now someone else will get the call!

Thank you for not buying and trying to resell yourself.

[TickTockChuck]

I've been on a "list" for a BLNR for 2.5 years and not a peep, although this is a new AD I haven't bought from before as my prior AD lost their Rolex status. So still pretty slow here in Canada. I do sense Greys are slowing down in response to increasing interest rates. I can't see the craze continuing for Rolex indefinitely. It's a lot of money for most folks to tie up in a wrist watch that also costs big bucks to service every 5-10 years. I'm rethinking this whole Rolex thing too as it's not that much fun anymore. Could spend the money better elsewhere perhaps. Cheers!

[puma1552]

I'd say those who have been on a list for a long time and haven't heard anything - follow up with them, maybe mention you've been on the list for X years.

There's a good chance a lot of these watches are in the safe, and if they're not, checking in and mentioning the long wait brings you to top of mind.

[APhound]

I’ll say that I still prefer my money in watches than in the bank. I really enjoy having them and looking at them and of course wearing them. I consider them investments, but steady ones, I’m not expecting any big returns. I’ve bought a lot of watches this year and I will continue to buy Rolex and APs when my phone rings.


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[rdragon]

Originally Posted by Car32

He’s not buying new unworn BLNRs though. You can probably guess how I know.

Turned down completely or lowballed?

Originally Posted by Rico_Brasole

Neither is he buying fully stickered BLROs for anywhere near where he’s selling used BRLOs for. You can also probably guess how I know

Crazy though because when you sell to a grey the market is down. When you try to buy from a grey the market is hot and product is moving in record numbers. It’s all fugazi


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What did he offer?

[dannyboy123]

Originally Posted by Lovebird

A lot of the "I got the call" are for less popular models, the 36s, the TTs, and the PMs.

I got a rose gold olive dial very very quickly.

[jb335]

Originally Posted by Lovebird

A lot of the "I got the call" are for less popular models, the 36s, the TTs, and the PMs.

I’ve noticed that as well.


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[SDR581]

Originally Posted by Rico_Brasole

Neither is he buying fully stickered BLROs for anywhere near where he’s selling used BRLOs for. You can also probably guess how I know

Crazy though because when you sell to a grey the market is down. When you try to buy from a grey the market is hot and product is moving in record numbers. It’s all fugazi


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True...True.
I think he's relying on his street cred based on his pricing. And probably has even healthier margins than the AD.

Still waiting on my AD for a call for a BLNR or BLRO. If I never get the call so be it...It was probably never meant to be.

[www777]

Do you think full PM models like the subs and Daytonas are easier to get now?

[NigeG]

Originally Posted by Alex71168

Well I can say for sure you won’t get a SS sports watch easily here in the UK.

There is still a huge number of people on the register of interest but some are declining but there is still a big demand so not easy to get one sadly!

Agreed. Had an Expression of Interest appointment at two local AD’s last Friday. I got told lists are suspended on all SS Subs and GMT. I’ve been registered for a TT GMT at both.

One dealer I have no spend history - part of WoS group. The other is a family owned dealer I have spent north of £20k in four years including my Explorer 36mm last year.

Neither filled me with confidence that a call will come any time soon.


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[Rolexken]

Everywhere it’s buyers looking for watches not watches looking for buyers apart from a few TT and PM in ADs. No sign of the recent boom ending as far as I can see. I think we are in the next phase of availability hence more “I got the call” posts, but for nearly every model to be available for sale in the AD isn’t close imo.

[Moskus99]

Was at the AD today and they had 5-6 new watches for sale. Lots and lots of preowned. The new were a couple ladies models, a two tone sub, a two tone Wimbledon DJ, and a dj41 all steel. I asked if things were improving and they responded with “yea there are watches for sale today but who knows what things will look like tomorrow”

[jaychief]

in the past month I've had 3 calls from Rolex AD asking if I was interested in a white gold sky dweller....

[dg1111]

A few months back, I got a blue two tone sub that I had been on the list for for a little over a year. When I was deciding whether or not to purchase, I initially asked how far down the list for a black two tone. The SA said I was something like 6th or 7th on the list. I then asked how far down the list I was for a steel sub, and she laughed. I think this lines up with what a lot of has been said. You can get the less desirable models, but steel sports models are still hard to get.

[Calatrava r]

Originally Posted by Nads786

I really hope this is the case. I'm waiting on a Sub Date since March.

I doubt you will see Subs back in the case which are for sale anytime soon. Most dealers have lists extending out two or more years.

[BMWMotoRider]

Some of the lessened demand could be due to some of us that are not as happy with Rolex currently. I had the desire to purchase a few more references a year ago but after the AD games that I've experienced along with dealing with a 1 year old 126600 with 3235 movement issues that desire has subsided.

[Tseg]

Better phones?

[Podmornica]

Originally Posted by Calatrava r

I doubt you will see Subs back in the case which are for sale anytime soon. Most dealers have lists extending out two or more years.

This time next year subs will be in cases. Those waiting lists are made of flippers who are now ignoring the calls as there's no money to be made flipping a plain sub. When you count in the chrono24 fees or grey dealer profit, you will hardly get anything left and you have to hassle with the sale.

[fredos_rolex]

Originally Posted by Rico_Brasole

Judging by the pricing for some of these Trusted Sellers, I’d say they are still living in 2020.


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No doubt! One of the "Trusted Sellers" is still offering basic steel jubilee DJs for $5K over MSRP, LOL. You can get those straight from an AD anymore without much of a wait.

[Rolexatlast]

Maybe this is due to fewer watches going out the back door to greys, and are instead going to consumers

[HogwldFLTR]

Actually, it's because Rolex controls the US Fed. It's part of their methods of controlling the grey market. They've finally got it under control.

[monsieur_z]

Just basic capitalism? Offer and demand

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[Rico_Brasole]

Originally Posted by fredos_rolex

No doubt! One of the "Trusted Sellers" is still offering basic steel jubilee DJs for $5K over MSRP, LOL. You can get those straight from an AD anymore without much of a wait.

Yup. The story becomes more transparent when you have a fully stickered BLRO to sell to a gray dealer. Every “trusted seller” has offered well below what they are pricing their “like new 2020” version.

Their explanation- market is slow.

But try to buy from them and negotiate. It’s a business I get it. But many ppl on here pretend like the TS are their best buddies trust me they’ll juice you at the first opportunity


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[stockae92]

Does grey also have a "list", and they are selling to their "valued customers" for under advertised prices?

I understand grey are low balling for their buying, but they have to be moving their inventory as well given their "2020 advertised prices". unless there are people out there are still willing to pay that price.

[Rico_Brasole]

Originally Posted by stockae92

Does grey also have a "list", and they are selling to their "valued customers" for under advertised prices?

I understand grey are low balling for their buying, but they have to be moving their inventory as well given their "2020 advertised prices". unless there are people out there are still willing to pay that price.

Or they just move to other dealers …


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[BillA]

Anyone who thinks the TS's or gray guys help us need to look at history.
Prior to Covid, we could buy a SS Professional model at a discount (exceptions like SS Daytona, etc.) so we bypassed the AD.
In the last 2 years, AD's sell out the back door at a markup to grays, grays then markup again to us. If you need immediate gratification, then fine. If that is help, then I don't know my definitions.

[Filo25]

I bought a TT DJ 31 for a significant birthday for my wife back in Feb 2020, just before the Covid boom, and that was my only spend history with WoS in UK.

I had been looking for myself for a while without much success, had a call for the DSSD (JC dial) last July, since then I have also been offered a Root Beer and no date Sub, so definitely been getting easier for me anyway! Although those had all been on lists for a fair while.

[SDR581]

Regardless of how many watches Rolex makes they know how to control supply. The ADs Gray's and TS learned quickly how to do the same since 2020. This is the new norm....regardless of what happens in the economy all three entities know how to control the market supply. At least in the US anyway.

[Kevin of Larchmont]

So what happens to all the cash that’s locked up in these watches that Rolex has already built and ADs, Greys and TS are withholding while they are controlling the supply? How do they all run their businesses with full safes and no liquidity?

[Nads786]

Originally Posted by Kevin of Larchmont

So what happens to all the cash that’s locked up in these watches that Rolex has already built and ADs, Greys and TS are withholding while they are controlling the supply? How do they all run their businesses with full safes and no liquidity?

I think the analogy the above poster is thinking is similar to DeBeers and the diamond supply.


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