Pepsi production rumour?

[Bazil]

All these rumours seem strangely to have no bearing on the grey market prices for Pepsi, if anything they are gradually in decline, just looking on C24 and a lot of jewellers I follow, 14-15K gbp can get a really good Pepsi, if anything it’s all complete tosh ! Grey dealers trying to up the price with this mysterious production rumour, or could it be 41mm GMT on its way ?
Hhmmmmm

[rolexgs]

Originally Posted by Bazil

All these rumours seem strangely to have no bearing on the grey market prices for Pepsi, if anything they are gradually in decline, just looking on C24 and a lot of jewellers I follow, 14-15K gbp can get a really good Pepsi, if anything it’s all complete tosh ! Grey dealers trying to up the price with this mysterious production rumour, or could it be 41mm GMT on its way ?
Hhmmmmm

I noticed that grey market price of pepsi has been stable for the past few weeks, while other sport models including daytona has dropped.

[Bazil]

Interesting, jeweller I’ve used now dropping their 2021 Pepsi to £14,550 .. and I see 166500 going up slightly, so maybe tomato / tomayto ..
interestingly I’m seeing some models quite close to retail, Yatchmaster being one .. overall though I have no belief in production issues for a company like Rolex, plus I’d love one I really would, think they are the epitome of Rolex, of course many will argue other models like sub or Daytona but for me, Rolex Pepsi is the King ..

[Harry-57]

North of £14k is still around double MSRP. I love the BLRO. I'm still delighted to have scored one. I can pay it all sorts of compliments but a £14k watch it is not. Yes, I know that's the "market price", but it's wrong IMO.

[salnuaimi]

Originally Posted by Harry-57

North of £14k is still around double MSRP. I love the BLRO. I'm still delighted to have scored one. I can pay it all sorts of compliments but a £14k watch it is not. Yes, I know that's the "market price", but it's wrong IMO.

if IWC can sell their new ingenieur for 12k retail .. then pepsi well deserve 14k

[miama]

Believe what you want but, every single AD in my region told me the same story. One particular one is very honest with me, she's like a mom to me and told me it was the rolex representative that told them. The biggest dealer here said they didn't get any pepsis in 6 months. I don't think it's a rumor to make me stop complaining about having to wait for the pepsi because they reminded me about this problem as they allocated me my pepsi.

[Harry-57]

Originally Posted by salnuaimi

if IWC can sell their new ingenieur for 12k retail .. then pepsi well deserve 14k

[Podmornica]

Originally Posted by salnuaimi

if IWC can sell their new ingenieur for 12k retail .. then pepsi well deserve 14k

The problem is - they don't sell for 14K. There's no enough demand and buyers. That reference is laughed out in each Instagram post, as they jacked up the price and didn't even use their inhouse movement.

[Bazil]

No true, £14-£15,000 for a watch that retails at £9,150 is wrong, we all know that, but then so is most, and I say most, ADs requesting you buy a watch or jewellery you don’t really want or need simply to get the watch you do …
It’s all about how you as an individual want to spend your money, I bought a car north of £60K that depreciated almost 10% soon as I drove it .. it’s all about you as an individual, I’m not keen spending say £25K for the Daytona I want, I know my AD won’t get me it , so it’s all about wether I can stomach that price, or flip one I have ..

[Harry-57]

Originally Posted by Bazil

It’s all about how you as an individual want to spend your money, I bought a car north of £60K that depreciated almost 10% soon as I drove it .. it’s all about you as an individual

I'm the bloke who buys it when it's 3 years old for less than half the purchase price. I'm tight like that!

[Bazil]

Originally Posted by Harry-57

I'm the bloke who buys it when it's 3 years old for less than half the purchase price. I'm tight like that!

[TBC123]

To say Rolex can’t produce a blue and red ceramic insert is comical. Seems the clone market has no problem knocking them out in the thousands. Another urban myth started by folks with too much time on their hands.

[nr1416]

Originally Posted by tbc123

to say rolex can’t produce a blue and red ceramic insert is comical. Seems the clone market has no problem knocking them out in the thousands. Another urban myth started by folks with too much time on their hands.

x2

[Devildog]

Originally Posted by TBC123

To say Rolex can’t produce a blue and red ceramic insert is comical. Seems the clone market has no problem knocking them out in the thousands. Another urban myth started by folks with too much time on their hands.

Originally Posted by nr1416

x2

The cloned red and blue inserts are two separate thin pieces mounted on a metal disk. Easy to do and cheap to manufacture.

Rolex bi colour bezels are one solid piece of ceramic. The Pepsi bezel starts off as all red and a compound is added during the manufacturing process to create the blue half. Completely different and not at all comparable.

This whole production issue thing may be an urban myth, but to use the example you have as the rationale for your point? that just shows a complete lack of knowledge.

[Harry-57]

Originally Posted by Devildog

Completely different and not at all comparable.

Right on Scott. It's an interesting little bit of Rolex history, like so many bits of Rolex history.

Is it not the case that some (many?) OEM bicolour bezel inserts are two halves joined?

Now for the my AD said bit: the Rolex buyer, who is not overflowing with information and gossip but from time to time passes on small bits of information and hints which have been 100% accurate to date, once told me that the high production cost of the BLRO insert was why it first came out in WG. It would not have been cost effective to offer it on a sub £10k SS version.

[lee fowler]

I know of some AD's that have been told that they will not receive any Pepsi models this year here in the UK.

[geoffreyis]

Got mine today!! They are coming!!

[Harry-57]

Originally Posted by geoffreyis

Got mine today!! They are coming!!

Congratulations.

[travisb]

Originally Posted by geoffreyis

Got mine today!! They are coming!!

Congratulations!

[brandrea]

Originally Posted by geoffreyis

Got mine today!! They are coming!!

Congratulations Enjoy it

[MrMikee]

My SA in the UK told me there is an issue with the bezel production. Bear in mind, I’m not even on the list for one. Just general chat. I don’t see why she would lie

[spellmanski]

Has anyone seen any pictures or examples of cracked bezels?

[Podmornica]

Originally Posted by spellmanski

Has anyone seen any pictures or examples of cracked bezels?

Yes, quite a few .. There were photos on forum as well in some of the threads .. Crack looks like a tiny vertical hair line ..

[sski]

wonder if the bezel cracking issue is unique to BLRO only or does it include BLNR / CHNR / Submariners as well?

[dannyp]

Originally Posted by sski

wonder if the bezel cracking issue is unique to BLRO only or does it include BLNR / CHNR / Submariners as well?

Seems to be, and seems related to the difficulty of producing a bicolor bezel in red and blue. That difficulty is apparently absent when one of the colors is black, as it is on every other ceramic GMT combination (BLNR, CHNR, VTNR, GRNR, LN).

[Mystro]

you have to weigh though the possible misinformation by drive by new TRF members. It has become more common these days.

[jb335]

….yet the steel BLRO incomings keep trickling in…. Tell me again how your AD is all-knowing and a straight shooter….


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[rolexandlange]

I purchased a pre owned Pepsi BLRO ceramic with a hairline crack thru the bezel of the 14. Had to loupe it to see. The dealer I bought it from called it a scratch. A new bezel is like $300. It happens. It's not a big deal.

[Kadommi]

Anyone has heard the rumors that pepsi will be discontinued due to bezel production issue?

Or is all this part of a marketing strategy to shift the demand to other color combinations?

[garyk]

Originally Posted by Kadommi

Anyone has heard the rumors that pepsi will be discontinued due to bezel production issue?

Or is all this part of a marketing strategy to shift the demand to other color combinations?

Deja vu all over again…