If Swatch group limits the sale of ETA movements

[gmh1013]

like Ive read in watch time mag.... wont some of these small swiss watch companies go out of Biz?
Im sure they dont have the money or a R and D dept to make an in-house movement.
Some of this companies use close to 100 percent of ETA....I wonder what will happen to Tudor if they cant an ETA from Swatch....Will Rolex make a "cheaper" movement or use Japanese movements?

[RedBaronF2001]

Originally Posted by gmh1013

like Ive read in watch time mag.... wont some of these small swiss watch companies go out of Biz?
Im sure they dont have the money or a R and D dept to make an in-house movement.
Some of this companies use close to 100 percent of ETA....I wonder what will happen to Tudor if they cant an ETA from Swatch....Will Rolex make a "cheaper" movement or use Japanese movements?

This has been a debate for years since the Swatch Group broke the news.

Since then? Business as usual ...

[Welshwatchman]

Originally Posted by gmh1013

like Ive read in watch time mag.... wont some of these small swiss watch companies go out of Biz?
Im sure they dont have the money or a R and D dept to make an in-house movement.
Some of this companies use close to 100 percent of ETA....I wonder what will happen to Tudor if they cant an ETA from Swatch....Will Rolex make a "cheaper" movement or use Japanese movements?

Sellita (born in China, living in Switzerland) has been supplying the ETA equivalents to swiss makers for the last few years.

No need for them to go Japanese or in-house.

[Mockingbird]

There are lots of other sources they can go to, Sellita is one good example.

Hayek originally stated that the reason for the withholding of ETA movements was to pressure the watch industry to move in-house, unfortunately this doesn't look to be the case with many companies.

It DID have a small positive impact though, some companies have been increasingly interested in developing in-house movements over the last three years or so.

What will be the final impact of this? Well, we'll probably have another company just take ETA's place (great business opportunity there), and some of the higher end manufactures who still use ETA movements in their entry models will most likely just develop basic in-house movements to put into those entry models, bumping up their prices. (PP recently developed their own handwind chronograph movement, IWC just brought out a decently sized basic movement a couple of years ago).

Another point to bring up is JLC. I recently (within the last 8 months) spoke to a JLC higher-up who told me that their goal is to reduce the amount of movements being sent out to other companies (AP, VC, etc). This, I hope, will pressure companies without Richemont ties to move fully in-house as well.

Nobody re

[htc8p]

great news for china.

[leeye]

small watch companies will have to look elsewhere. sellita and miyota seems popular for the standard ETA replacements.

others like Panerai and Breitling have developed their own line of movements.

[clew84]

I seem to be noticing Soprod movements as well being an alternative. From what I hear they are very good.

[TheDude]

Originally Posted by clew84

I seem to be noticing Soprod movements as well being an alternative. From what I hear they are very good.

They are better by most accounts but more expensive than ETA.

I have one watch with an A10.

Sent from my Galaxy Nexus using Tapatalk

[clew84]

Originally Posted by TheDude

They are better by most accounts but more expensive than ETA.

I have one watch with an A10.

Sent from my Galaxy Nexus using Tapatalk

Yes, the diver I am considering, the Aegir CD-2, uses a Fricker case and the A10 movement. The smaller guys can't get the ETA movements anymore so Soprod, Selita, etc., are going to be getting a lot of business.