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jot_ · 25 April 2013, 01:25 PM

Evening all,

I was looking at the redesigned Rolex website and noticed that the 36mm OP and the Air King are now officially classified as ladies models? Doesn't really hinder the enjoyment of my AK - but what an odd choice for Rolex to make. Reminds me of the Breitling Transocean 38mm marketed as a ladies watch versus a men's.

Wonder why they moved away from the unisex designation it held before - or sorta held anyhow.

Shade · 25 April 2013, 01:28 PM

Well probably they did a survey and none of the guys are buying them alot these days?

threemonkeys · 25 April 2013, 01:47 PM

That's crazy. But as a secure dude I don't really care as I love my AK.

busytimmy · 25 April 2013, 01:59 PM

36mm is totally fine for a man to wear. Seems kind of trivial to change it, but I'm sure there's a point if Rolex has done it.

Lol-x · 25 April 2013, 02:03 PM

The new fancy colours of the 36mm Day-Date must be dedicated to ladies too.

On one view even the new Platinum Daytona is somewhat coloured for ladies with the light blue dial and LV brown bezel. Being platinum adds to the 'jewellery' aspect of this piece too.

The new releases from Basel have a very heavy feminine emphasis IMHO.

ecsub44 · 25 April 2013, 02:07 PM

Sign of the times, I suppose.

I think 36mm is a perfect size. The 34mm AK and OP are a tad small...but surely very adequate as a "man's watch".

Too bad that most things end up falling into the "bigger is better" category...

jonathan17 · 25 April 2013, 02:16 PM

Does this mean that i will pass down my inherited OP Date 15223 to my future daughter now instead of my future son?

***looking on the bright side I now have a heirloom piece good enough for a baby boy/girl

Lol-x · 25 April 2013, 02:19 PM

36mm is still a size acceptable for guys but ladies are also wearing 36mm without any problems.

watchf · 25 April 2013, 02:48 PM

So when is Rolex going to designate my 36mm YG DD as a ladies model

They just might a few years down the road since they now have the DD II to designate as the male version!

joe100 · 25 April 2013, 04:42 PM

I guess they sorta kinda took that direction. I wish they'd leave the mid sized models alone but they did do a pink indicie AK with the 114200 series so nothing new there

jot_ · 25 April 2013, 09:23 PM

Odd thing was - the 36mm DD and DJ still fall into the men's category - but the same sized OP doesn't.

Ah well - I still like my watch! :)

Jake B · 25 April 2013, 09:29 PM

Interesting. I don't think of them as being feminine.

I just think of the AK and the OP Date as being "Old school"...and I mean that in a good way, like they look good with a pair of Converse Chuck Taylor All-Stars, Levi's 501 button-fly jeans, and a white t-shirt.

Alanautumn · 25 April 2013, 10:05 PM

I noticed this as well. AK, date and OP no date are classic looking unisex. As opposed to a 28mm on jubilee which is obviously feminine. But I say wear what makes you happy no matter what category rolex put it under.

Sent from my iPad using Tapatalk HD

bonbonson · 25 April 2013, 10:28 PM

Nowadays i see women sporting subs,daytonas,explorers and once i even saw a DSSD. you would think the DSSD is way too large but she was able to pull it off. they even sport panerai which are also large. unlike before where women wear watches way smaller but i guess this is because of fashion trends... IMO there is nothing wrong wearing a 34mm watch. Vintage watches are very small in todays standards but many people still wear them. I very frequently wear my 34mm OP

crowncollection · 25 April 2013, 10:36 PM

Nothing wrong with the airking or op date I have many and feel comfortable they are still acceptable as men's models.

Sent from my iPhone using Tapatalk

jot_ · 26 April 2013, 11:13 AM

Quote:

Originally Posted by Jake B

Interesting. I don't think of them as being feminine.

I just think of the AK and the OP Date as being "Old school"...and I mean that in a good way, like they look good with a pair of Converse Chuck Taylor All-Stars, Levi's 501 button-fly jeans, and a white t-shirt.

Great analogy! I think you've got it spot on there.

bradiowausa · 26 April 2013, 11:32 AM

Quote:

Originally Posted by threemonkeys

That's crazy. But as a secure dude I don't really care as I love my AK.

Same Here

77T · 26 April 2013, 12:10 PM

The DJ is also being included in the ladies collection with fashionable dials: http://m.rolex.com/en/rolex-watches/...-m116200-0085/

dvdwyn · 26 April 2013, 03:31 PM

new funky colours daydate release with its leather strap are marketed for the ladies as well... i assume rolex is trying to make more women spend on rolex instead of hermes and bottega..

joe100 · 26 April 2013, 03:59 PM

I'm surprised they didn't make the Daytona a ladies model too!

I think they're just positioning models on their website based on sales figures. I'm quite sure the 34-42mm range can be purchased and worn by anyone. Trying to group a watch by gender is a blurry line. I know guys on here who wear the pink marker AK. Hell, I'd wear it, it's nice!

capote · 26 April 2013, 04:09 PM

Sign of the times

mmmk604 · 26 April 2013, 06:46 PM

I own a 36mm DJ and don't plan on upgrading to the 41mm version.
It'll make no sense to have a dress watch that's bigger than my 40mm sport watches.

Singslinger · 26 April 2013, 06:57 PM

Interesting.

I've seen women with 40mm Daytonas, GMTs and even Sea-Dwellers while a buddy of mine who weighs 200lbs and lifts weights looks comfortable with a 36mm Day-Date.

Personally I prefer the DJ II over the the 36mm DJ though.

Sous · 27 April 2013, 12:40 AM

I was at one AD and when I asked to see the Datejust, the male manager said, "That's a womans watch. I'll show you the Submariner." When I said, "Did I ask to see the G--d--- Submariner?" He stopped, and handed me what I asked for.

It's one thing to market watches a certain way, it's another for retailers to try and "shame" people away from what they want. AFAIC, the 1950's-1960's 34mm Rolex Date is still one of the nicest designed watches ever made.

joe100 · 27 April 2013, 01:40 AM

Quote:

Originally Posted by Sous

I was at one AD and when I asked to see the Datejust, the male manager said, "That's a womans watch. I'll show you the Submariner." When I said, "Did I ask to see the G--d--- Submariner?" He stopped, and handed me what I asked for.

It's one thing to market watches a certain way, it's another for retailers to try and "shame" people away from what they want. AFAIC, the 1950's-1960's 34mm Rolex Date is still one of the nicest designed watches ever made.

Well said!

Tools · 27 April 2013, 01:47 AM

Quote:

Originally Posted by jot_

Evening all,

I was looking at the redesigned Rolex website and noticed that the 36mm OP and the Air King are now officially classified as ladies models? Doesn't really hinder the enjoyment of my AK - but what an odd choice for Rolex to make. Reminds me of the Breitling Transocean 38mm marketed as a ladies watch versus a men's.

Wonder why they moved away from the unisex designation it held before - or sorta held anyhow.

No..

the website is NOT a classification guide nor is it a substitute for the Rolex Catalog and never has been.

The website simply shows the dial combinations for different models that have been designed with a Ladies tastes in mind..

They have Datejusts, Day-Dates, Yachtmasters and Daytonas with these special dials in the "Ladies" section too..

joe100 · 27 April 2013, 03:01 AM

Quote:

Originally Posted by Tools

No..

the website is NOT a classification guide nor is it a substitute for the Rolex Catalog and never has been.

The website simply shows the dial combinations for different models that have been designed with a Ladies tastes in mind..

They have Datejusts, Day-Dates, Yachtmasters and Daytonas with these special dials in the "Ladies" section too..

Agreed

AK40DJ50 · 27 April 2013, 11:32 AM

The first Rolex I owned was a classic Air King that I gave to my son when he turned 21. He wears it every day - a man's watch.

25 April 2013, 01:25 PM	#1
jot_ "TRF" Member Join Date: Jul 2012 Location: Toronto, ON Watch: Explorer I 214270 Posts: 310	Oyster Perpetual and Air King Now Ladies Models? Evening all, I was looking at the redesigned Rolex website and noticed that the 36mm OP and the Air King are now officially classified as ladies models? Doesn't really hinder the enjoyment of my AK - but what an odd choice for Rolex to make. Reminds me of the Breitling Transocean 38mm marketed as a ladies watch versus a men's. Wonder why they moved away from the unisex designation it held before - or sorta held anyhow.

25 April 2013, 01:28 PM	#2
Shade "TRF" Member Join Date: Jan 2010 Real Name: Norman Location: Jakarta Watch: All of 'em.. Posts: 2,926	Well probably they did a survey and none of the guys are buying them alot these days? __________________ My collections.. Plus PAM 233, 232, 249 & PAM 417.

25 April 2013, 02:03 PM	#5
Lol-x Facilitator Join Date: Nov 2005 Real Name: Steve Location: Omnipresent Posts: 33,588	The new fancy colours of the 36mm Day-Date must be dedicated to ladies too. On one view even the new Platinum Daytona is somewhat coloured for ladies with the light blue dial and LV brown bezel. Being platinum adds to the 'jewellery' aspect of this piece too. The new releases from Basel have a very heavy feminine emphasis IMHO. __________________ *Most folks are about as happy as they make up their minds to be.* ~Abraham Lincoln Nothing compares to the simple pleasure of a bike ride. ~John F. Kennedy ROLEXploitation - yeah I'm a victim

25 April 2013, 02:07 PM	#6
ecsub44 "TRF" Member Join Date: Feb 2011 Location: US Watch: Sub Posts: 3,175	Sign of the times, I suppose. I think 36mm is a perfect size. The 34mm AK and OP are a tad small...but surely very adequate as a "man's watch". Too bad that most things end up falling into the "bigger is better" category... __________________ *侘寂 -- wabi-sabi --* acceptance of transience and imperfection by finding beauty in that which is imperfect, impermanent, and incomplete Commissioner of WEIRD POLICE , Badge # ecsub44

25 April 2013, 02:19 PM	#8
Lol-x Facilitator Join Date: Nov 2005 Real Name: Steve Location: Omnipresent Posts: 33,588	36mm is still a size acceptable for guys but ladies are also wearing 36mm without any problems. __________________ *Most folks are about as happy as they make up their minds to be.* ~Abraham Lincoln Nothing compares to the simple pleasure of a bike ride. ~John F. Kennedy ROLEXploitation - yeah I'm a victim

25 April 2013, 01:47 PM	#3
threemonkeys "TRF" Member Join Date: Feb 2011 Real Name: Craig Location: Seattle-ish, USA Watch: GMTIIc, AK, LVc Posts: 7,022	That's crazy. But as a secure dude I don't really care as I love my AK.

25 April 2013, 01:59 PM	#4
busytimmy "TRF" Member Join Date: Dec 2012 Location: Sydney, Australia Watch: ing the detectives Posts: 3,745	36mm is totally fine for a man to wear. Seems kind of trivial to change it, but I'm sure there's a point if Rolex has done it.

25 April 2013, 02:16 PM	#7
jonathan17 "TRF" Member Join Date: Aug 2012 Real Name: jon Location: Singapore Watch: ??? Yes please! Posts: 622	Does this mean that i will pass down my inherited OP Date 15223 to my future daughter now instead of my future son? ***looking on the bright side I now have a heirloom piece good enough for a baby boy/girl

25 April 2013, 02:48 PM	#9
watchf "TRF" Member Join Date: Feb 2011 Location: Australia Posts: 2,458	So when is Rolex going to designate my 36mm YG DD as a ladies model They just might a few years down the road since they now have the DD II to designate as the male version!

25 April 2013, 04:42 PM	#10
joe100 2024 SubLV41 Pledge Member Join Date: Nov 2007 Real Name: Joe Location: New Mexico Watch: Explorer Posts: 12,840	I guess they sorta kinda took that direction. I wish they'd leave the mid sized models alone but they did do a pink indicie AK with the 114200 series so nothing new there __________________ It's Espresso, not Expresso. Coffee is not a train in Italy. -TRF Member 6982-

25 April 2013, 09:23 PM	#11
jot_ "TRF" Member Join Date: Jul 2012 Location: Toronto, ON Watch: Explorer I 214270 Posts: 310	Odd thing was - the 36mm DD and DJ still fall into the men's category - but the same sized OP doesn't. Ah well - I still like my watch! :)

25 April 2013, 09:29 PM	#12
Jake B "TRF" Member Join Date: Apr 2011 Location: Hong Kong Watch: Gold Sub 116618LN Posts: 2,820	Interesting. I don't think of them as being feminine. I just think of the AK and the OP Date as being "Old school"...and I mean that in a good way, like they look good with a pair of Converse Chuck Taylor All-Stars, Levi's 501 button-fly jeans, and a white t-shirt. __________________ Things are more like they are now than they ever were before.

25 April 2013, 10:05 PM	#13
Alanautumn "TRF" Member Join Date: Nov 2012 Real Name: Brad Location: Mississippi Watch: exp1 39mm Posts: 141	I noticed this as well. AK, date and OP no date are classic looking unisex. As opposed to a 28mm on jubilee which is obviously feminine. But I say wear what makes you happy no matter what category rolex put it under. Sent from my iPad using Tapatalk HD

25 April 2013, 10:28 PM	#14
bonbonson "TRF" Member Join Date: Oct 2012 Location: philippines Posts: 387	Nowadays i see women sporting subs,daytonas,explorers and once i even saw a DSSD. you would think the DSSD is way too large but she was able to pull it off. they even sport panerai which are also large. unlike before where women wear watches way smaller but i guess this is because of fashion trends... IMO there is nothing wrong wearing a 34mm watch. Vintage watches are very small in todays standards but many people still wear them. I very frequently wear my 34mm OP Last edited by bonbonson; 25 April 2013 at 10:44 PM.. Reason: incomplete

25 April 2013, 10:36 PM	#15
crowncollection "TRF" Member Join Date: Jan 2011 Real Name: David Location: australia Posts: 20,216	Nothing wrong with the airking or op date I have many and feel comfortable they are still acceptable as men's models. Sent from my iPhone using Tapatalk __________________ watches many

26 April 2013, 12:10 PM	#18
77T 2024 SubLV41 Pledge Member Join Date: Dec 2010 Real Name: PaulG Location: Georgia Posts: 42,016	The DJ is also being included in the ladies collection with fashionable dials: http://m.rolex.com/en/rolex-watches/...-m116200-0085/ __________________ Does anyone really know what time it is?

26 April 2013, 03:31 PM	#19
dvdwyn "TRF" Member Join Date: Dec 2011 Location: Earth Posts: 182	new funky colours daydate release with its leather strap are marketed for the ladies as well... i assume rolex is trying to make more women spend on rolex instead of hermes and bottega.. __________________ 87-88 – R / 89-90 – L / 90 – E / 91 – E / 91 – X / 91 – N / 92 – C / 93 / 94 – S / 95 / 96 – W / 96 / 97 – T / 97 / 98 – U / 98 / 99 – A / 00 Apr – P / 01 Aug – K / 02 Sep – Y / 04 Jan – F / 05 Jan to 06 Jul – D / 06 Jul to 07 Dec – Z / 08 Jan to 08 Nov – M /08 Dec to 10 – V / mid 10 to end 10 – G / 2011 to now – alphanumeric

26 April 2013, 03:59 PM	#20
joe100 2024 SubLV41 Pledge Member Join Date: Nov 2007 Real Name: Joe Location: New Mexico Watch: Explorer Posts: 12,840	I'm surprised they didn't make the Daytona a ladies model too! I think they're just positioning models on their website based on sales figures. I'm quite sure the 34-42mm range can be purchased and worn by anyone. Trying to group a watch by gender is a blurry line. I know guys on here who wear the pink marker AK. Hell, I'd wear it, it's nice! __________________ It's Espresso, not Expresso. Coffee is not a train in Italy. -TRF Member 6982-

26 April 2013, 04:09 PM	#21
capote "TRF" Member Join Date: Oct 2010 Real Name: Daniel Location: Sweden Watch: 16570 Posts: 7,315	Sign of the times

26 April 2013, 06:46 PM	#22
mmmk604 "TRF" Member Join Date: Jul 2012 Location: Canada Watch: 116610LN Posts: 1,594	I own a 36mm DJ and don't plan on upgrading to the 41mm version. It'll make no sense to have a dress watch that's bigger than my 40mm sport watches.

26 April 2013, 06:57 PM	#23
Singslinger "TRF" Member Join Date: Sep 2008 Location: singapore Posts: 6,424	Interesting. I've seen women with 40mm Daytonas, GMTs and even Sea-Dwellers while a buddy of mine who weighs 200lbs and lifts weights looks comfortable with a 36mm Day-Date. Personally I prefer the DJ II over the the 36mm DJ though.

27 April 2013, 12:40 AM	#24
Sous "TRF" Member Join Date: Oct 2012 Real Name: Paul Location: Ontario, Canada Posts: 307	I was at one AD and when I asked to see the Datejust, the male manager said, "That's a womans watch. I'll show you the Submariner." When I said, "Did I ask to see the G--d--- Submariner?" He stopped, and handed me what I asked for. It's one thing to market watches a certain way, it's another for retailers to try and "shame" people away from what they want. AFAIC, the 1950's-1960's 34mm Rolex Date is still one of the nicest designed watches ever made.

27 April 2013, 11:32 AM	#28
AK40DJ50 "TRF" Member Join Date: Mar 2010 Real Name: Tom Location: Toronto, Canada Posts: 1,506	The first Rolex I owned was a classic Air King that I gave to my son when he turned 21. He wears it every day - a man's watch. __________________ Datejust II 116333 Submariner 116610LN

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