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11 February 2018, 07:42 PM | #1 |
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Apple watch outsold more watches than entire Swiss watch industry
Apple sold more watches than Rolex, Swatch, and the rest of the Swiss watch industry combined
Apple is one of the biggest watchmakers in the world. How big? Based on newly available statistics, it now seems certain that Apple outsold the entire Swiss watch industry combined last quarter. Yep. The company best known for making iPhones outsold Rolex, Omega, and even Swatch last quarter — combined. That's according to Apple Watch sales estimates from industry researcher Canalys and IDC, and publicly released shipment statistics from the Federation of the Swiss Watch Industry. Canalys estimates that Apple sold 8 million Apple Watches in the last quarter of 2017. Apple's been making watches for four years. Switzerland has been making timepieces for centuries. http://www.businessinsider.com/warroom |
11 February 2018, 07:48 PM | #2 |
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Oh come on!
How much is an iwatch compared to a Rolex???? Obviously you are going to sell more £/$200 of anything than £/$6000+ things. This means nothing. Sent from my Moto G (4) using Tapatalk
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11 February 2018, 07:50 PM | #3 |
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As an aside, Casio estimates it's just sold its 100 millionth G-Shock.
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11 February 2018, 08:00 PM | #4 |
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Exactly. You’re talking apples and oranges. A lot more people can afford a $500 watch then a $5,000 and up timepiece. I’ll bet Timex also sold more then all the Swiss industry combined as well.
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11 February 2018, 08:02 PM | #5 |
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and that Apple Watch will be ready for the trash in a years time, how desirable will your Rolex be after a year ?
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11 February 2018, 08:03 PM | #6 |
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its going to continue. Thats what happens when you sell a technology product with a finite life span of a year or two until the next one comes out to replace it. Apples and oranges.
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11 February 2018, 08:23 PM | #7 |
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And Justin Bieber outsold several real artists and musicians too.
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11 February 2018, 09:53 PM | #8 |
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Rolex outsold Ford full size pickups by about 300k units in 2017. I think they’re doing OK.
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11 February 2018, 10:14 PM | #9 |
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What would be a more interesting statistic is how many of those Apple Watch users download and use a Rolex watch face on their AW.
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11 February 2018, 10:32 PM | #10 |
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Lets see those apple watches become vintage, collectors items. Heck...lets see them after five year. I am sure that my Rolexes will be just as desirable after 5, 10 and even 20 years from now.
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11 February 2018, 11:02 PM | #11 |
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Ok, other than the statistic, what is your point? Many factors to consider and not really comparing comparable products.
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11 February 2018, 11:07 PM | #12 |
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APPLEs ...to oranges: Clever!
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11 February 2018, 11:09 PM | #13 |
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11 February 2018, 11:20 PM | #14 |
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Toyota sold more Camrys than Rolls Royce sold all of their models combined!
You can deduce nothing from meaningless comparisons like this. |
11 February 2018, 11:37 PM | #15 |
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12 February 2018, 12:16 AM | #16 | |
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No, hang on.... Chuck it in MY bin.. Sent from my Moto G (4) using Tapatalk
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12 February 2018, 12:22 AM | #17 |
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12 February 2018, 12:44 AM | #18 |
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Agree with the above comments. Also consider my wife has an Apple Watch for the fitness tracking and messaging abilities.
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12 February 2018, 12:56 AM | #19 |
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I use my Apple Watch for working out only. It’s good for that purpose for me. The short battery life makes me wonder why anyone would want to use it daily, but many people do.
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12 February 2018, 12:58 AM | #20 | |
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12 February 2018, 01:23 AM | #21 | |
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Mine uses her phone for fitness tracking and music when she goes out to exercise. She wears a Rolex all other times. |
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12 February 2018, 01:25 AM | #22 |
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Congrats on how excited you are, but what are you trying say with these stats? Are we to assume this is the next quartz crisis!?
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12 February 2018, 01:44 AM | #23 | ||
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12 February 2018, 03:11 AM | #24 | |
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My take is that it's fascinating. Most of the comments above are just talking about money, as in the AW is half the price so of course it'll sell more. Although true in that sense, we live in an age where money is easy to come by with 0% finance so an expensive watch is not out of the realms of feasibility for most people who earn an okay wage. Also, a £400 AW is expensive for most people on Earth, so it's not like a Series 1, 2 or 3 is cheap. Also, it astonishing as a tech company at the forefront of technology combined with design has put out a watch that cost hundreds of pounds and in the space of 3 years has overtaken some of their contemporaries. That's something worth discussing and mulling over, not to be hostile to the person starting the conversation. |
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12 February 2018, 03:44 AM | #25 |
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12 February 2018, 03:54 AM | #26 |
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There have been threads previously asking if 'we' as a community may be the last generation of machanical watch enthusiasts as the next one coming through seem to be more in favour of the iwatch or other smart phone based alternative.
No problem discussing the issue, I think the OP's final sentance stating that Apple have only been making watches for 4 years compared to Switzerland's centuries was the reason the forum (including myself) got so defensive. You are correct though, we shouldn't shoot the messenger, but maybe if the messanger could have phrased it slightly differently so it didn't seem so negative towards the Swiss watch industry. Sent from my Moto G (4) using Tapatalk
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12 February 2018, 04:09 AM | #27 |
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Ahhh, I see where the confusion lies. The text in the original post was not that of the poster. He simply "copy and paste'd" the article. The link in the OP does not take you directly to the article he is referencing, however, so I can see how many would think that the words in his post were in fact his.
Here is a link to the story he quoted. http://www.businessinsider.com/apple...in-2017-2018-2 |
12 February 2018, 04:14 AM | #28 |
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It’ll make more sense if we compare the turnover than number of sales. And honestly I never liked apple watches personally. I totally love my Mac but Apple watches are different story.
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12 February 2018, 04:16 AM | #29 |
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Reading the article it does say that "Apple does not give out Apple Watch sales data".
Still, last Q of 2017 means a lot of Christmas gifts that are now in the bottom of the dresser or junk drawer.
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12 February 2018, 04:30 AM | #30 | |||
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WOW, Tough crowd.. so, you don't want people to even post articles about whats happening in the world in Watch industry?
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