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Old 13 July 2018, 02:50 PM   #1
Frank McKay
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Icon5 How much does a sales person at an AD make?

Seems like a job I would be very interested in as I would be around watches that I love everyday! and get to talk about them with people from all over the city and world. It seems that it’s the sales people at an AD who have a lot of leverage in terms of who gets what watch and when..

Also, if you’re a sales person for a Rolex AD and you’re interested in one of the latest and hottest watches e.g., DaytonaC, SS Pepsi, do you get auto added to a list? or get a discount? wonder how that works. Thx!
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Old 13 July 2018, 03:04 PM   #2
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1) if you ‘love’ watches, don’t go into watch Sales. Because if it doesn’t work, you’ll end up hating waches, and sales. Go into sales first, because you like people and want to help. The money will then come naturally and you can pick where you want to be. .
2) discounts for sales reps are nothing spectacular. In the current and near future market, you could do the same or better buying lightly used
3) salespeople in stores can have some influence on who gets on a “list”, but ultimately the management and ownership make the final call
4) to get a gig at a Rolex or premium manufacturer, start small and grow your personal brand (you, as a professional) in a sales role that’ll pay you to learn how to be around higher net worth clientele, or go the technical route and offer more value to get in the door. I’d actually go to watch making school and then become a subject mater expert and sell with more credibility, if I wanted to go into the biz and make a life out of it.
5) they don’t make as much off the watches as they do off jewelry. Maybe $35 - $45k to start and if you’re a 6 days a weeker, $100 - $150k after many many years.
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Old 13 July 2018, 03:11 PM   #3
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1) if you ‘love’ watches, don’t go into watch Sales. Because if it doesn’t work, you’ll end up hating waches, and sales. Go into sales first, because you like people and want to help. The money will then come naturally and you can pick where you want to be. .
2) discounts for sales reps are nothing spectacular. In the current and near future market, you could do the same or better buying lightly used
3) salespeople in stores can have some influence on who gets on a “list”, but ultimately the management and ownership make the final call
4) to get a gig at a Rolex or premium manufacturer, start small and grow your personal brand (you, as a professional) in a sales role that’ll pay you to learn how to be around higher net worth clientele, or go the technical route and offer more value to get in the door. I’d actually go to watch making school and then become a subject mater expert and sell with more credibility, if I wanted to go into the biz and make a life out of it.
5) they don’t make as much off the watches as they do off jewelry. Maybe $35 - $45k to start and if you’re a 6 days a weeker, $100 - $150k after many many years.
Awesome advice! much appreciated.
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Old 13 July 2018, 03:13 PM   #4
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Awesome advice! much appreciated.



Good luck with whatever you do, but seriously, if you love watches, become a watch maker. You’ll make lifelong connections at the schools and with manufacturers. It’s also a trade you take anywhere and it’ll always be in need. And you can then sell with credibility instantly.
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Old 13 July 2018, 03:16 PM   #5
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I've wondered too but don't know anything about their commission or etc.
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Old 13 July 2018, 03:32 PM   #6
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From what I know about myself and our members....not enough.
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Old 13 July 2018, 06:39 PM   #7
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Not as much as you'd think or I'd like

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Old 13 July 2018, 06:58 PM   #8
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Chris do you work in the Burlington Arcade now?
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Old 13 July 2018, 07:10 PM   #9
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Chris do you work in the Burlington Arcade now?
I'm on Bond Street, but we're trialling a second location on the Arcade too. I've spent a couple of days down there Graham

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Old 13 July 2018, 07:32 PM   #10
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Originally Posted by Frank McKay View Post
Seems like a job I would be very interested in as I would be around watches that I love everyday! and get to talk about them with people from all over the city and world. It seems that it’s the sales people at an AD who have a lot of leverage in terms of who gets what watch and when..

Also, if you’re a sales person for a Rolex AD and you’re interested in one of the latest and hottest watches e.g., DaytonaC, SS Pepsi, do you get auto added to a list? or get a discount? wonder how that works. Thx!
How much does a sales person at an AD make?.Not a lot if you believe all the posts lately on forum about no stocks at ADs and waiting lists decades long.
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Old 13 July 2018, 08:04 PM   #11
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Sales is a profession, it requires training, focus and following strategies.

Knowing the specs and product certainly helps, but let’s face it, the ‘work’ part will be trying to sell inventory that doesn’t move - meeting quotas to hit the commission targets.

Can you turn/sell a BLNR or Daytona shopper a Date-Just or Yatchmaster? Guess what, nobody is buying anything in the Bell & Ross case, but you got a quota...

This is about where the fun ends for most people. If you enjoy the thrill of the deal, negotiating and pitching, you’ll do well in sales.
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Old 13 July 2018, 08:40 PM   #12
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Originally Posted by Frank McKay View Post
Seems like a job I would be very interested in as I would be around watches that I love everyday! and get to talk about them with people from all over the city and world. It seems that it’s the sales people at an AD who have a lot of leverage in terms of who gets what watch and when..

Also, if you’re a sales person for a Rolex AD and you’re interested in one of the latest and hottest watches e.g., DaytonaC, SS Pepsi, do you get auto added to a list? or get a discount? wonder how that works. Thx!
I feel that you are looking at this through the eyes of a WIS.

Most watch buyers have no idea what they are buying and in some cases even why they are buying it. Sounds like a frustrating long day for very little pay.

Why would you get any discount or jump ahead of retail customers?
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Old 13 July 2018, 08:55 PM   #13
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Originally Posted by Frank McKay View Post
Seems like a job I would be very interested in as I would be around watches that I love everyday! and get to talk about them with people from all over the city and world. It seems that it’s the sales people at an AD who have a lot of leverage in terms of who gets what watch and when..

Also, if you’re a sales person for a Rolex AD and you’re interested in one of the latest and hottest watches e.g., DaytonaC, SS Pepsi, do you get auto added to a list? or get a discount? wonder how that works. Thx!
My missus sold Ulysse Nardin for years. It's no different than selling cars. The dealer sets quotas for the SA's and they meet them or out the door they go.

IIRC, Rolex ADs allow one employee purchase per year at some discount. No AD is going to defer customers so that employees can have popular models..
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Old 13 July 2018, 09:00 PM   #14
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Old 13 July 2018, 10:23 PM   #15
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Awesome advice! much appreciated.
Actually terrible advice.


In fact I know of someone personally who has done exactly that and it has worked out exactly the opposite of what was suggested here. Of course this person was extremely motivated and became the head of watch sales at an AD. He was actually at one time offered a position with a Patek Boutique in New York but turned it down because being where he currently is in the Midwest makes more sense financially and he sells a wider range of watches.

Basically he’s really really good at what he does and makes a six figure income. He sells to enthusiast all over the world from that shop in the Midwest. Well of course this may not be the norm but then again some are only limited by their own imaginations and some make the most of the opportunities they are given.
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Old 13 July 2018, 10:27 PM   #16
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Actually terrible advice.


In fact I know of someone personally who has done exactly that and it has worked out exactly the opposite of what was suggested here. Of course this person was extremely motivated and became the head of watch sales at an AD. He was actually at one time offered a position with a Patek Boutique in New York but turned it down because being where he currently is in the Midwest makes more sense financially and he sells a wider range of watches.

Basically he’s really really good at what he does and makes a six figure income. He sells to enthusiast all over the world from that shop in the Midwest. Well of course this may not be the norm but then again some are only limited by their own limitations and some make the very most with what opportunities they are given.
If you have that much sales talent, you could be doing better selling other goods and buying watches like the rest of us.
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Old 13 July 2018, 10:40 PM   #17
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If you have that much sales talent, you could be doing better selling other goods and buying watches like the rest of us.
Well actually in this specific case this gentleman has an extreme passion for watches and his collection of watches is also very very nice. I truly believe he has found his perfect fit. Fact is he was also the one that got me hooked on real fine footwear. By no means is this guy the norm. He’s actually selling what he was meant to sell. He knows and has a passion for watches and he is real great in sales.
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Old 13 July 2018, 10:54 PM   #18
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Let’s just say if your the guy that established and runs the vintage watch partnership with Leffot and your wearing John Lobb, Edward Green, Gaziano & Girling, and having Bespoke shoes being made by any number of shoemakers then your not your run of the mill every day watch sales person.
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Old 13 July 2018, 11:18 PM   #19
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By the way I hadn’t been on the Leffot website in awhile and I just took a look. The watches they currently have listed they may now be partnered with someone differently. But believe me initially the watch connection they had not too awfully long ago was with the gentleman I spoke about. Frankly I have no idea who CMT watches is but I don’t think this changes anything I said about this particular individual and his talent or nack for selling watches.
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Old 14 July 2018, 12:21 AM   #20
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id do that job for free. The employee discount would probably be more than they paid me anyway.
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Old 14 July 2018, 02:17 AM   #21
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Let’s just say if your the guy that established and runs the vintage watch partnership with Leffot and your wearing John Lobb, Edward Green, Gaziano & Girling, and having Bespoke shoes being made by any number of shoemakers then your not your run of the mill every day watch sales person.

By-golly that settles it!!!!
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Old 14 July 2018, 02:24 AM   #22
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By-golly that settles it!!!!
Well besides name dropping I truly believe he’s not only very successful he truly enjoys what he’s doing. It really is a case where one’s passion is married to one’s profession.
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Old 14 July 2018, 02:32 AM   #23
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Well besides name dropping I truly believe he’s not only very successful he truly enjoys what he’s doing. It really is a case where one’s passion is married to one’s profession.
That guy is probably more of an outlier than anything else. It's like people using the Bill Gates and Michael Dell didn't graduate college and they're billionaires so I don't need college either.
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Old 14 July 2018, 02:49 AM   #24
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That guy is probably more of an outlier than anything else. It's like people using the Bill Gates and Michael Dell didn't graduate college and they're billionaires so I don't need college either.

Absolutely, but he and the story is truly admirable and inspiring if you ask me. Heck, always worth mentioning things like this whenever the opportunity presents itself. So we were talking AD Sales People and I thought I would mention it.

Just keep in mind I’ve also seen a few of these sales guys from this AD to go onto careers representing a few different watch brands. So although they may never get where he got there are things you can do if you make the most of what you’ve got. It doesn’t hurt to work at a larger than average store in first place however.

To be honest I’m not sure how many opportunities exist now given the current state of things however.
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Old 14 July 2018, 03:12 AM   #25
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Easiest job in the world at the moment I suspect. The training must be very simple "no we don't have and SS sports in stock, would you be interested in the datejust "
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Old 14 July 2018, 03:25 AM   #26
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Easiest job in the world at the moment I suspect. The training must be very simple "no we don't have and SS sports in stock, would you be interested in the datejust "
Actually since they’re still trying to make a living it very well is an even more challenging task. You have to sell what you have which is of less variety and to some very pissed individuals who can’t possibly get what they really really want.

I have no clue cause I haven’t been in an AD in quite awhile. Blessing for me though I already have the watches they evidently don’t make anymore.
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Old 14 July 2018, 03:39 AM   #27
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Easiest job in the world at the moment I suspect. The training must be very simple "no we don't have and SS sports in stock, would you be interested in the datejust "
“Of course you may have the green sub at full retail, but first purchase this yellow gold day-date”.
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Old 14 July 2018, 03:44 AM   #28
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Actually terrible advice.


In fact I know of someone personally who has done exactly that and it has worked out exactly the opposite of what was suggested here. Of course this person was extremely motivated and became the head of watch sales at an AD. He was actually at one time offered a position with a Patek Boutique in New York but turned it down because being where he currently is in the Midwest makes more sense financially and he sells a wider range of watches.

Basically he’s really really good at what he does and makes a six figure income. He sells to enthusiast all over the world from that shop in the Midwest. Well of course this may not be the norm but then again some are only limited by their own imaginations and some make the most of the opportunities they are given.
this post may end up being the greatest ‘walking back’ of an opening statement since ‘Rolex Sucks’ to ‘Rolex is the Best’.


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Old 14 July 2018, 03:45 AM   #29
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this thread may end up being the greatest ‘walking back’ of an opening statement since ‘Rolex Sucks’ to ‘Rolex is the Best’.


*slow clap*





I salute you, Sir.


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Old 14 July 2018, 03:49 AM   #30
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There are salespeople, and there are employees who are just there when you show up to buy.
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