“Interesting” Rolex display case

[Zakalwe]

AD in Corfu - admittedly slightly off the beaten track though in a very touristy location. That was it too, no other window displays round the corner with any watches, TT DJ’s or otherwise. Of course I wasn’t expecting to see any SS Pro references, but I can’t imagine a Rolex head honcho would think it’s anything other than a poor look.

On the other hand, maybe this is part of scarcity marketing 101 - we’re so exclusive, even we don’t have any watches!

[travisb]

Those displays are shipped directly from Rolex to the AD. It's not the decision of the AD themselves.
Pretty sad they have no watches to accompany it.

[jrs146]

An empty Rolex display case. What do you know!?!


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[Zakalwe]

Originally Posted by travisb

Those displays are shipped directly from Rolex to the AD. It's not the decision of the AD themselves.

You know what Travis I didn’t even clock the weird elephant until I read your post. I was though referencing the lack of any watches in the window. I do quite like the elephant though.

[stylinleems]

I like the new dealer displays (well backdrops). I wouldn't mind having that display (well all three - as I believe it's a set). Very Safari looking for Spring and the Christmas ones were nice too with the train theme.

[travisb]

Originally Posted by Zakalwe

You know what Travis I didn’t even clock the weird elephant until I read your post. I was though referencing the lack of any watches in the window. I do quite like the elephant though.

I realized that when I went back and re-read your initial post.

[Brew]

Is an elephant the right look for Rolex?

I don't think so.

[wigdog63]

They may be implying that it's easier to find an elephant in Corfu than a Rolex.
Interesting marketing strategy

[TimingIsEverything]

Originally Posted by wigdog63

They may be implying that it's easier to find an elephant in Corfu than a Rolex.
Interesting marketing strategy

[roadster198]

Maybe a customer was trying on the only watches they had

[mulgogy]

I would move the watches if I saw an elephant about to trample them too..

[Overwound]

Originally Posted by roadster198

Maybe a customer was trying on the only watches they had

LOL! This is what the new AD experience has come to be these days. A line of people all trying on the same watch...like a kissing booth at the county fair...lol! Sometimes the watch even goes in the back room and pretends it's not there.

[nicon]

Originally Posted by Zakalwe

AD in Corfu - admittedly slightly off the beaten track though in a very touristy location. That was it too, no other window displays round the corner with any watches, TT DJ’s or otherwise. Of course I wasn’t expecting to see any SS Pro references, but I can’t imagine a Rolex head honcho would think it’s anything other than a poor look.

On the other hand, maybe this is part of scarcity marketing 101 - we’re so exclusive, even we don’t have any watches!

Maybe you've been there right before closing? Many jewellery stores hide more expensive inventory (like Rolexes) in the safe for security reasons.

[Macnavara]

Both are nearly extinct

[Explorer2polar]

The Elephant has a good memory and even he cannot remember the last time a SS sports watch was in the display case !

[Daveclock]

Sorry you passed me as I was on the way out!
I was surprised to pick up at msrp a black dial daytona flanked by Hulk on left and old style GMT LN on right!
No discount though, sadly.

.....then I woke up, darn!

[Rentalcarman]

Maybe its a hint. Talk about the "elephant in the room" when there are no Rolexes to actually display!!

[joe100]

Rolex has done these animal displays for YEARS. The polar bear display is my favorite.

[AK797]

That should be in AP's window.