Another popular model going below retail

[rockysw]

Interesting to see that even the likes of DJ blue dial are coming under retail now (albiet slightly).

I know this wasnt the most popular model but a year or two ago blue DJ 41 in any configuration was hard to get from an AD.

I think this is a good thing. We need a more normal market.

Link below for reference (skip to deal of the week towards the end).

https://www.youtube.com/watch?v=f5ca...tchtrader%26Co

[magicwatch]

Maybe in UK, but in Canada that model is still 2-4g premium for grey.

[Travis29]

All DJs should be under retail.

[rockysw]

Originally Posted by Travis29

All DJs should be under retail.

agreed.

[rockysw]

Originally Posted by magicwatch

Maybe in UK, but in Canada that model is still 2-4g premium for grey.

its a start. In UK, this was quite hard to get but now things seem to be getting normal. Hopefully soon in Canada too.

[Sglider]

sorry, but the blue dial DJ is my favorite DJ outside a two tone champagne dial

[padi56]

Never believe anything you read see on YouTube most are clickbait or complete and utter boswellocks.

[hojlund]

this blue DJ is a one year old watch, not a new one. a brand new one is still above retail price.

[Marcjvr]

Considering Rolex is mass produced luxury jewelry all models should be under MSRP

But it’s not the case and it really doesn’t matter either way

[majidessa]

Originally Posted by Travis29

All DJs should be under retail.

Why?

The built quality and proportion of the latest datejusts starting with 126 are really good. They wear nicely and they look sharp. They are no longer flimsy, they have some heft with many dial option that are vibrant.

I say this because I own a 41 SS DJ blue dial with fluted bezel and jubilee bracelet along with other 4 Rolex watches ( Hulk, Batgirl, 41 ND sub and TT Daytona), and I can say it is a very pretty watch with a lot of presence

[RTG]

Originally Posted by majidessa

Why?

The built quality and proportion of the latest datejusts starting with 126 are really good. They wear nicely and they look sharp. They are no longer flimsy, they have some heft with many dial option that are vibrant.

I say this because I own a 41 SS DJ blue dial with fluted bezel and jubilee bracelet along with other 4 Rolex watches ( Hulk, Batgirl, 41 ND sub and TT Daytona), and I can say it is a very pretty watch with a lot of presence

Because with exception of covid crazy 2020-2023, no DJ ever traded above retail. It was the watch you bought because you liked it, and you didn't care about resale value. This is the way.

[salnuaimi]

above retail in dubai

[JSolution]

It’s just a DJ dial. Easily switchable at RSC I would presume :)

[Tim Plains]

Every mass produced model they make should resell below MSRP, in my opinion.

[rockysw]

Originally Posted by Tim Plains

Every mass produced model they make should resell below MSRP, in my opinion.

Agreed. Things are heading that way. Prices are definately down especially on not so hot models.

[GrailTime]

Originally Posted by padi56

Never believe anything you read see on YouTube most are clickbait or complete and utter boswellocks.

Agree when it comes to the grey dealers. They have incentive to keep the hype going.

This guy is wacky, but he knows what is up...

https://youtu.be/5PnjtqY-vcY?si=zudr2zFKtks9-MLH

Saying that ADs in the Caribbean are starting to offer discounts on some of the previous metal watches.

The Watch Market is Dead, as he says !!!

[Flypanam]

Originally Posted by Tim Plains

Every mass produced model they make should resell below MSRP, in my opinion.

This is the right answer. Forced scarcity and internet hype have made the watch business, in particular for Rolex, really freaking weird.

[Krash]

I bought a DJ41. I never gave a crap if it is selling above or below retail on the aftermarket. I’m wearing it one or the other and have no plans to sell it. Eventually my son will wear it but I plan on living a long time, so even that doesn’t matter.


Sent from my iPhone using Tapatalk

[kopi-c]

Originally Posted by rockysw

Interesting to see that even the likes of DJ blue dial are coming under retail now (albiet slightly).

I know this wasnt the most popular model but a year or two ago blue DJ 41 in any configuration was hard to get from an AD.

I think this is a good thing. We need a more normal market.

Link below for reference (skip to deal of the week towards the end).

https://www.youtube.com/watch?v=f5ca...tchtrader%26Co

When the average person could walk into an AD, make a purchase of any Rolex watch would be back to normal.

I do not really believe what YT videos have to say about the watch industry because it is not a credible source of info.

[928ktgold]

Originally Posted by padi56

Never believe anything you read see on YouTube most are clickbait or complete and utter boswellocks.

Padi this is simply not true. There is so much good watch content on YouTube from real aficionados. Most of the YouTube channels I watch don’t even sell watches. You’re selling yourself short. You are a real asset to this forum but are missing out on so much watch content.