2021 BLRO on Oyster @DavidSW

[Xerxes77]

I think he better put it on 50k
In this craziness he will found one who buy the watch

[Hollie_Rollie]

Probably the lighting but looks like a Coke!




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[fania123]

Sooooo glad I’ve no interest in any of these new pieces. I’m just sitting back and watching my 5 digit Rolex’s get more and more expensive.

[PBJ1925]

Happy to simply see these pop up in the wild. Hopefully local ADs can pump a few through the front door and we'll see some direct incoming threads soon.

[kultschar]

Can one not walk into a Rolex service centre and buy a Oyster?

[faz]

A few points to consider:

- asking price is not necessarily the selling price

- a quick story to demonstrate the point:

someone was yelling: "I want to sell my mother", another asked: "what kind of person would sell their mother? what kind of person are you?" The guy answered: "Don't worry, I would ask such a high price that no one would buy her at!"

There is something to be said about being the first grey dealer with a jubilee Skydweller or a 126710 on oyster (remember a few years ago, who was the first who had the 126710 on jubilee? yes, DSW). Having these items on your website, ready to be shipped, adds to your status of the top grey dealer in town. If I had that site, I wouldn't want to sell these right away... I get more traction from this type of hype than I do from actually selling that first BLRO.

- open market, he can ask $50k for all I care... I won't pay that much, but hey, if someone comes and pays it, good for them too.

[NYG1121]

Every year. Same thread.

[EEpro]

Gotta pay to be first. Looks like a Coke!

[bp1000]

Bat S…. Crazy

[Chiboy]

I would think these posts about gray market sellers and how much they are asking for a watch would be forbidden on TRF.

[NYG1121]

Originally Posted by Chiboy

I would think these posts about gray market sellers and how much they are asking for a watch would be forbidden on TRF.

I would second this. I actually think we need a separate section for watch price speculation and current market values etc. I think it would actually be kinda interesting to have that discussion separate from the main forum.

[Chadridv]

Yes we all know pricing in general is crazy. This price point will come down to the 126710 pricing of a a couple weeks back within the next few months IMO. It’s a brand new release, of course the first on the market is going to cost a fortune. Can’t believe anyone is even surprised by this anymore.

[franklee168]

David should pay rent since he's in so many peoples head.

[cvo]

Might as well purchase a PM GMT for that price. I could not have predicted the current trend. It is like people are realizing that life is too short to save a pile of money for nothing.

[Seaswirl]

Originally Posted by cvo

Might as well purchase a PM GMT for that price. I could not have predicted the current trend. It is like people are realizing that life is too short to save a pile of money for nothing.

White gold BLROs are going for over retail as well and north of $40k.

[Goin2drt]

Originally Posted by cvo

Might as well purchase a PM GMT for that price. I could not have predicted the current trend. It is like people are realizing that life is too short to save a pile of money for nothing.

I agree with the first part. For $10k more you get a PM. I however think people are just spending like drunken sailors and the days of actually saving a pile not for nothing but for actually retiring and not working your entire life has left some people.

Sure life is short. Sure if you got it spend it. Sure folks are at completely different $$ amounts. For us we are saving our piles to retire well before 60 and enjoy life not slaving for the man.

[Goin2drt]

Worse thing about it is he probably got it right from an AD who didn’t even bother calling or selling to a customer. End of the day one of them should go. No need for both ADs and Grays. If Rolex allows it then just get rid of the ADs.

[Bozack90]

I remember when they redid the explorer 1 years ago and everyone thought the grand people were paying over MSRP was a lot.

To each their own but I can't imagine shelling out that much of a premium for that.

[sxdcfv]

Agree that you either go with PM (if you can get one) or Root Beer which is a much better value even if you buy gray and just as nice as any ss piece.

[Goin2drt]

That was kind of my point. If a gray can get one that fast obviously from the back door of an AD, then why even have AD's. I went to an AD this weekend while visiting Louisville for shits and giggles and it was just stupid. They had probably 3 full cases, about 20 feet long with all the Rolex branding etc etc and had no joke 3 watches in the cases. Cases would hold I assume 50 - 75 if full. Why even have the real estate dedicated to sell air. If I was the AD I would cut that space down and use that real estate for something I could sell. To me that is a horrible brand image that Rolex is fine with as that is not a one off example.

[Hollie_Rollie]

Originally Posted by Goin2drt

That was kind of my point. If a gray can get one that fast obviously from the back door of an AD, then why even have AD's. I went to an AD this weekend while visiting Louisville for shits and giggles and it was just stupid. They had probably 3 full cases, about 20 feet long with all the Rolex branding etc etc and had no joke 3 watches in the cases. Cases would hold I assume 50 - 75 if full. Why even have the real estate dedicated to sell air. If I was the AD I would cut that space down and use that real estate for something I could sell. To me that is a horrible brand image that Rolex is fine with as that is not a one off example.

Problem is, perception or not, I think the ADs are making money hand over fist. I know my AD is. They have a relationship with local grey dealers so no doubt they sell out the back door. Heck, when I was in there purchasing something I was there for maybe 2hrs. My local grey who I know walks in and we joke about it. I hate what the greys stand for but ADs play the game too


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[Speedbird-1]

Originally Posted by Hollie_Rollie

Problem is, perception or not, I think the ADs are making money hand over fist. I know my AD is. They have a relationship with local grey dealers so no doubt they sell out the back door. Heck, when I was in there purchasing something I was there for maybe 2hrs. My local grey who I know walks in and we joke about it. I hate what the greys stand for but ADs play the game too


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It obvious but, Rolex, by not controlling this, are openly condoning and approving the grey market.

[1665fan]

Originally Posted by Hollie_Rollie

Problem is, perception or not, I think the ADs are making money hand over fist. I know my AD is. They have a relationship with local grey dealers so no doubt they sell out the back door. Heck, when I was in there purchasing something I was there for maybe 2hrs. My local grey who I know walks in and we joke about it. I hate what the greys stand for but ADs play the game too


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Inform Rolex... this is the BS they don’t want

[Hollie_Rollie]

Originally Posted by 1665fan

Inform Rolex... this is the BS they don’t want

Nooooooooooo. I was picking up my BLRO lmao! I have no metrics on this but I wouldn’t be surprised for every 1 hot watch that goes to the end user 2 go out the back door. And then there’s the end user who can’t pass up and easy 20k that sell it to the greys (and I don’t blame em for that).

[Mendota]

Originally Posted by Goin2drt

That was kind of my point. If a gray can get one that fast obviously from the back door of an AD, then why even have AD's. I went to an AD this weekend while visiting Louisville for shits and giggles and it was just stupid. They had probably 3 full cases, about 20 feet long with all the Rolex branding etc etc and had no joke 3 watches in the cases. Cases would hold I assume 50 - 75 if full. Why even have the real estate dedicated to sell air. If I was the AD I would cut that space down and use that real estate for something I could sell. To me that is a horrible brand image that Rolex is fine with as that is not a one off example.

I read an article last year from a really respected watch journalist who covered that exact topic. He interviewed over 60 of the largest ADs from around the world and they have all been complaining to Rolex about this very subject. He said he also spoke with Rolex representatives and between what they said and what the ADs reported, Rolex is actually listening and planning to do something about it.

I posted it last year and immediately got flamed. Most didn't even read it and just assumed it was my own opinion so I must be wrong, while others were afraid that somehow the value of their own watches would be at risk if the insanity were to end. I'll see if I can find it again and PM it to you if interested. It was a really interesting read.

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[RadSS]

Originally Posted by Mendota

I read an article last year from a really respected watch journalist who covered that exact topic. He interviewed over 60 of the largest ADs from around the world and they have all been complaining to Rolex about this very subject. He said he also spoke with Rolex representatives and between what they said and what the ADs reported, Rolex is actually listening and planning to do something about it.

I posted it last year and immediately got flamed. Most didn't even read it and just assumed it was my own opinion so I must be wrong, while others were afraid that somehow the value of their own watches would be at risk if the insanity were to end. I'll see if I can find it again and PM it to you if interested. It was a really interesting read.

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I don’t think Rolex cares at all. People want their watches and they are even selling many that were never sought after. What they can do is increase production and penalize ADs that have watches move i to the grey market say less than 3-6 months. But are they doing anything?

[ippon20]

Originally Posted by RadSS

I don’t think Rolex cares at all.

I agree. Once that metal leaves Rolex SA it’s sold and gone in their eyes. The responsibility lies solely with Rolex USA on enforcement (if any) and the AD for accountability.


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[rambo99]

can they just got an oyster bracelet and put it on a jubilee pepsi, and sell it as a 2021 new oyster pepsi? anything on the warranty card which can distinguish it?

[1665fan]

David should teach us all how to build these bullshitt flipper relationships..... he’s the best at it........why doesn’t someone buy it for 29k and then ask Rolex where the watch came from????

[BloodyElbow]

Its seems like It’s not only Rolex prices defying logic these days looks at the PP and AP prices compared to retail. Strange times.