Rolex Boutique: No men's watches

[TomLou]

Originally Posted by GaryInDenver

Hello. First time posting on the forum.

I just became interested in buying a Rolex watch. I never thought I would be interested in such a thing until I sat next to an airline pilot on a flight a few months ago who described to me how much he liked Rolex watches and how he owned a few. He explained some of the models and what he was looking to get. He had also explained how some of the models were tough to find on the retail market, and that you had to put yourself on a waiting list, while others would be otherwise available.

I thought it sounded too expensive and not something I would ever do.

Then a few months pass buy and I decided to look at the Rolex website to see what he was talking about.

And now I am hooked.

So I went into the local Rolex boutique only to see almost all of the displays empty except for about 3 ladies watches in the entire store.

How can there be no inventory at all? I felt like I was in the Monty Python cheese shop sketch.

Is it this way at other ADs/boutiques?

Is Rolex going out of business?

The three ladies Rolex you saw in stock you can buy at regular retail.
The watches you saw in the beautiful hard cover catalog and you now want
can only be bought at a premium in the “black market” if you must have it now
and not wanting to wait. - for some of them the wait is forever !