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jldc · 11 August 2010, 10:13 AM

Just wondering. I'm new to the forum, but based on prior experience, when do you think we'll start seeing the Sub-C, either in black or green, on the forum BNIB below MSRP? Will it be more or less than six months? Obviously, it will depend on supply and demand, which are hard to know.

What do you think?

L

tulsaokusa · 11 August 2010, 11:03 AM

12-18 months IMO

buke45 · 11 August 2010, 11:11 AM

Sooner than you think!!! especially the black Dial

CoopJr · 11 August 2010, 11:12 AM

After Christmas at the earliest...IMHO. I think it will take at least that long to clear most lists.

The GMT Master · 11 August 2010, 09:02 PM

I'd conservatively estimate 12 months - could be sooner, depending on supply

toolr · 11 August 2010, 09:27 PM

July 12, 2011 @ 1031.

Joey_V · 11 August 2010, 10:09 PM

Is it even selling for above msrp here on trf? It seems not to have the impact as say when the GV came out.

SUPERDOC · 11 August 2010, 10:18 PM

I think that we'll see it without question.

I think you'll also see a re-birth of sales for the 16610 and the 16610LV

When you have the new and old subs side by side...it is VERY hard to justify the extra cost...

The GMT Master · 11 August 2010, 10:48 PM

Quote:

Originally Posted by SUPERDOC

I think that we'll see it without question.

I think you'll also see a re-birth of sales for the 16610 and the 16610LV

When you have the new and old subs side by side...it is VERY hard to justify the extra cost...

Have to disagree with you there. For me, the new bracelet and clasp is worth the extra cost alone, completely transforms the watch. The 16610 might remain popular with the existing Rolex customer base, but the 116610 will be instrumental in bringing new customers to the brand

tulsaokusa · 11 August 2010, 10:54 PM

Quote:

Originally Posted by toolr

July 12, 2011 @ 1031.

AM or PM?

snowbird · 11 August 2010, 11:38 PM

It happened pretty quickly with the TT version of the ceramic Sub, if that's anything to go on.

EchoBlueUK · 12 August 2010, 12:25 AM

Well into next year - premium price in the UK at the moment is £6,000 from resellers BNIB.

Michael M. · 12 August 2010, 12:37 AM

Quote:

Originally Posted by jasonsundberg

12-18 months IMO

Sounds about right

Lion · 12 August 2010, 12:44 AM

That's kind of hard to predict when supply will meet up with demand for the new Subs. Also different markets in the world will add to the supply equation as they run out of new watches and continuing or starting a customer want list!!!

Rolesor · 12 August 2010, 12:50 AM

as anticipation for the new expy II ramps up I think the subs will be easier and cheaper to get.

Naples09 · 18 August 2010, 03:28 AM

Looks like the answer to this question is Aug 2010. There is a posting in the for sale section for a new sub under list.

watchwinder · 18 August 2010, 03:39 AM

That didn't take long.

padi56 · 18 August 2010, 03:40 AM

Well if the 116610 sells in the same proportion as the 16610 and if Rolex can get production to full output a few weeks rather than months .

JJ Irani · 18 August 2010, 03:42 AM

Quote:

Originally Posted by padi56

Well if the 116610 sells in the same proportion as the 16610 and if Rolex can get production to full output a few weeks rather than months .
.

Exactly!!

I remember when the DSSD and Milgauss first came out, they were actually commanding premium prices. Today, you can get them pretty well discounted.

JJ

chris russell · 18 August 2010, 03:42 AM

appear in the world. It will be in Philadelphia. I see the seller being male, college-educated, wearing blue.

Jocke · 18 August 2010, 03:49 AM

They already sells below listprice in Germany. I guess in Europe there was not that hype that was expected. Same
with the Tudor Heritage, it's still in the windows. I guess the market is still slow.

chris russell · 18 August 2010, 04:04 AM

Quote:

Originally Posted by JJ Irani

I remember when the DSSD first came out, they were actually commanding premium prices. Today, you can get them pretty well discounted.

out of the store.

jeremyam · 18 August 2010, 04:39 AM

Based on what I've seen and heard on this forum and my general beliefs...

First, it depends on where you are. It's been mentioned on this forum that watches in Greece, Portugal (PIG Countries) are all selling below MSRP and will "do a deal..." I'm sure demand is relatively weaker in those countries then say China. A serious consideration.

Second, currency, specifically USD-Euro. This will help to dictate price of watches and margin at the AD level. A less serious consideration.

Lastly, the least important consideration and ultimately my opinion... I don't think the new SubC represents that drastic a change, at least visually. For the average buyer the price hop justification would be non-common-sensical at best. Uh, it's another $2500-3000 for this new band and clasp, see you even get Ceramic... Ok, but with $2500-$3000 I could go buy a new Omega PO- My personal opinion is that the new SubC can be had at MSRP now. I believe a number of buyers on this site paid MSRP. I would be interested in method of payment but I'm certain if MSRP can be had with a credit card (1-3% surcharge to vendor, and 1-2% back to you) then the AD will work with your cash...

You know the saying, "Cash is King." In my lifetime, I'm 27, I cannot think of a time when this expression was more true.

So, my answer to your question: 3-6 months. If you wanted the Ceramic, you could have picked up a GMTIIC a while ago, if you like the Maxi Dial then you'd be aware that this was offered almost half-decade ago and if you like the improvements to band/clasp, they could be had on various models for years now. People buy SUBs for their timeless look and clean, robust functionality. To this end, the new SUBC's aren't much better than the 16610 so hype dies fast.

J

FLB03TT · 18 August 2010, 04:47 AM

Supply and demand will determine discounting. Demand will undoubtedly be very high, at least for the next 6 months. After that only if Rolex severely limits production (which is highly unlikely) will prices not fall- percentage wise- to similar levels as presently exist for the 16610.

11 August 2010, 10:13 AM	#1
jldc "TRF" Member Join Date: May 2010 Location: USA Watch: SeaDweller Posts: 464	When do you think we'll see Sub-C's below list? Just wondering. I'm new to the forum, but based on prior experience, when do you think we'll start seeing the Sub-C, either in black or green, on the forum BNIB below MSRP? Will it be more or less than six months? Obviously, it will depend on supply and demand, which are hard to know. What do you think? L

11 August 2010, 10:09 PM	#7
Joey_V "TRF" Member Join Date: Jan 2008 Real Name: Joey Location: Dallas, TX Watch: SS Sub 16610 M Posts: 3,824	Is it even selling for above msrp here on trf? It seems not to have the impact as say when the GV came out. __________________ Current Rotation: Rolex Submariner Date (M) - 1/08, Rolex Milgauss GV (V) - 2/10, Rolex SS Black Daytona (V) - 6/10, Rolex GMTIIC (G) - 5/11, TAG Heuer Silverstone (286/1860) - 1/2015 Former-watches: Omega PO/2535.80/2254, TAG Carrera/F1x2/Monaco, Panerai 312K/292L Wish List: Panerai 270/505, Rolex SMURF, Rolex RG Daytona, Rolex DSSD

12 August 2010, 12:44 AM	#14
Lion "TRF" Member Join Date: Jan 2009 Real Name: Leo Location: Midwest Watch: GMT-II 16710 PEPSI Posts: 21,461	That's kind of hard to predict when supply will meet up with demand for the new Subs. Also different markets in the world will add to the supply equation as they run out of new watches and continuing or starting a customer want list!!! __________________ SS GMT-II 16710 PEPSI(Z-serial#) THE ONLY DIFFERENCE BETWEEN MEN AND BOYS IS THE PRICE OF THE TOYS!!! MontBlanc Meisterstuck Doue Silver Barley MontBlanc Meisterstuck Solitaire Doue Signum Proud Card Carrying Member of the Curmudgeons.....Yikes!!!

12 August 2010, 12:50 AM	#15
Rolesor "TRF" Member Join Date: May 2009 Real Name: Brandon Location: Toronto, ON Watch: 116234 Posts: 4,150	as anticipation for the new expy II ramps up I think the subs will be easier and cheaper to get. __________________ 116234 - Blue Concentric Dial - Fluted Bezel - Oyster Bracelet Tudor Black Bay 54 - Rubber Strap

18 August 2010, 03:40 AM	#18
padi56 "TRF" Life Patron Join Date: Jun 2005 Real Name: Peter Location: Llanfairpwllgwyng Watch: ing you. Posts: 53,063	Well if the 116610 sells in the same proportion as the 16610 and if Rolex can get production to full output a few weeks rather than months . __________________ ICom Pro3 All posts are my own opinion and my opinion only. "The clock of life is wound but once, and no man has the power to tell just when the hands will stop. Now is the only time you actually own the time, Place no faith in time, for the clock may soon be still for ever." Good Judgement comes from experience,experience comes from Bad Judgement,.Buy quality, cry once; buy cheap, cry again and again. www.mc0yad.club Second in command CEO and left handed watch winder

11 August 2010, 11:03 AM	#2
tulsaokusa Member Join Date: May 2010 Real Name: N/A Location: N/A Watch: 2010 SS/Black SubC Posts: 773	12-18 months IMO

11 August 2010, 11:11 AM	#3
buke45 Banned Join Date: Jun 2010 Real Name: Juan Location: Ponce, PR Watch: Your Butt Posts: 1,464	Sooner than you think!!! especially the black Dial

11 August 2010, 11:12 AM	#4
CoopJr "TRF" Member Join Date: Oct 2007 Real Name: Coop Location: U.S.A. Watch: Subs Posts: 6,455	After Christmas at the earliest...IMHO. I think it will take at least that long to clear most lists.

11 August 2010, 09:02 PM	#5
The GMT Master "TRF" Member Join Date: Jul 2008 Real Name: Chris Location: England Posts: 8,150	I'd conservatively estimate 12 months - could be sooner, depending on supply

11 August 2010, 09:27 PM	#6
toolr 2024 Pledge Member Join Date: Sep 2009 Location: Northwest Posts: 1,369	July 12, 2011 @ 1031.

11 August 2010, 10:18 PM	#8
SUPERDOC "TRF" Member Join Date: Jul 2007 Real Name: R.J. Location: Canada Posts: 1,546	I think that we'll see it without question. I think you'll also see a re-birth of sales for the 16610 and the 16610LV When you have the new and old subs side by side...it is VERY hard to justify the extra cost...

11 August 2010, 11:38 PM	#11
snowbird "TRF" Member Join Date: Sep 2009 Location: USA Watch: Sea-Dweller 16600 Posts: 2,157	It happened pretty quickly with the TT version of the ceramic Sub, if that's anything to go on.

12 August 2010, 12:25 AM	#12
EchoBlueUK "TRF" Member Join Date: May 2009 Location: UK Posts: 1,543	Well into next year - premium price in the UK at the moment is £6,000 from resellers BNIB.

18 August 2010, 03:28 AM	#16
Naples09 "TRF" Member Join Date: Nov 2009 Real Name: Jim Location: Naples, FL Posts: 1,795	Looks like the answer to this question is Aug 2010. There is a posting in the for sale section for a new sub under list.

18 August 2010, 03:39 AM	#17
watchwinder "TRF" Member Join Date: Jul 2010 Location: illinois Posts: 5	That didn't take long.

18 August 2010, 03:42 AM	#20
chris russell Banned Join Date: Oct 2008 Location: Peterborough, ON Watch: your mouth. Posts: 1,023	June 27, 2011 at 3:45PM Eastern Standard Time, the first Sub-c at below MSRP will appear in the world. It will be in Philadelphia. I see the seller being male, college-educated, wearing blue.

18 August 2010, 03:49 AM	#21
Jocke 2024 SubLV41 Pledge Member Join Date: Apr 2006 Real Name: Jocke Location: Sweden Watch: A dozen of Rolex's Posts: 22,541	They already sells below listprice in Germany. I guess in Europe there was not that hype that was expected. Same with the Tudor Heritage, it's still in the windows. I guess the market is still slow. __________________ This message is written in perfect swenglish. What is best a custom Rolex or a Rolex that is stuck in custom? Buy a professional camera and you´re a professional photographer, buy a flute and you own a flute.

18 August 2010, 04:39 AM	#23
jeremyam Member Join Date: Jul 2010 Real Name: Jeremy Location: Toronto, Ontario Watch: 16610 V Posts: 511	Based on what I've seen and heard on this forum and my general beliefs... First, it depends on where you are. It's been mentioned on this forum that watches in Greece, Portugal (PIG Countries) are all selling below MSRP and will "do a deal..." I'm sure demand is relatively weaker in those countries then say China. A serious consideration. Second, currency, specifically USD-Euro. This will help to dictate price of watches and margin at the AD level. A less serious consideration. Lastly, the least important consideration and ultimately my opinion... I don't think the new SubC represents that drastic a change, at least visually. For the average buyer the price hop justification would be non-common-sensical at best. Uh, it's another $2500-3000 for this new band and clasp, see you even get Ceramic... Ok, but with $2500-$3000 I could go buy a new Omega PO- My personal opinion is that the new SubC can be had at MSRP now. I believe a number of buyers on this site paid MSRP. I would be interested in method of payment but I'm certain if MSRP can be had with a credit card (1-3% surcharge to vendor, and 1-2% back to you) then the AD will work with your cash... You know the saying, "Cash is King." In my lifetime, I'm 27, I cannot think of a time when this expression was more true. So, my answer to your question: 3-6 months. If you wanted the Ceramic, you could have picked up a GMTIIC a while ago, if you like the Maxi Dial then you'd be aware that this was offered almost half-decade ago and if you like the improvements to band/clasp, they could be had on various models for years now. People buy SUBs for their timeless look and clean, robust functionality. To this end, the new SUBC's aren't much better than the 16610 so hype dies fast. J

18 August 2010, 04:47 AM	#24
FLB03TT Banned Join Date: Aug 2009 Real Name: Franz Location: Colorado/Florida Watch: PAM, G.O., G.P. Posts: 174	Supply and demand will determine discounting. Demand will undoubtedly be very high, at least for the next 6 months. After that only if Rolex severely limits production (which is highly unlikely) will prices not fall- percentage wise- to similar levels as presently exist for the 16610.

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