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Old 31 March 2012, 01:18 AM   #31
77T
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All the Fed does every time there is a problem is print money. Which = Inflation.
The Fed is not alone - the entire EU is awash in paper...

Prices will surely go up in the future - frankly Rolex has lagged behind some other luxury brands' price hikes as a % of base.

Interesting chart accompanied an article aout the money supply affecting Eurozone and all who trade there + in US.

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Old 31 March 2012, 01:47 AM   #32
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$8,800 puts a Sub-C in the US just over the current UK list pricing of £5,320 at 1.6 dollars to the pound.

On another subject I was amazed to see Breitling Navitimers now retailing at more than a Sub. Now that is serious price inflation. I paid UK£850 for mine 15 years ago and now they are £5,500; that's an annual increase of 13% every year.
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Old 31 March 2012, 01:54 AM   #33
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Let's say you owned a company....

And you were in it to make money....

What would you do? Keep your prices flat and sell out all your supply and struggle to keep up or raise prices to lower demand?

There is a giant watch vacuum in Asia and they are partially responsible for the increases. Rolex is just trying to meet demand, etc.

Am I happy about the increases? No, but if I owned the business, I'd do whatever I could to make it profitable and keep the brand image.
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Old 31 March 2012, 02:29 AM   #34
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See this is why I bought an automatic watch. Good luck finding a battery in the post apocalyptic world.
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Old 31 March 2012, 03:30 AM   #35
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I thought all the profits go to charity?
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Old 31 March 2012, 04:03 AM   #36
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I thought all the profits go to charity?
Yeah, but the charity is not us!
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Old 31 March 2012, 05:08 AM   #37
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"How Much is too much for a rolex? Prices going up! "

When the craftsmanship, quality and design goes down while the price continues to go up. It's happened to other manufacturers (not just watchmakers) and hopefully it does not happen and/or it's not happening to Rolex.
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Old 31 March 2012, 08:12 PM   #38
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is there a competitor that can replace rolex in terms of brand, market share and sales?
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Old 2 April 2012, 12:37 PM   #39
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Special thanks to the Fed for devaluing our money!
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Old 2 April 2012, 12:47 PM   #40
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I thought all the profits go to charity?
Profit is a balance sheet variable. Easy to sell millions of watches at high markup and show very small profit after salaries, bonuses, etc.
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Old 2 April 2012, 01:08 PM   #41
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As long as our current president is just printing money then our hobby will get more expensive to us. Hope it's ok to say that..
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Old 2 April 2012, 01:54 PM   #42
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As long as our current president is just printing money then our hobby will get more expensive to us. Hope it's ok to say that..

ummmmmmm
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Old 2 April 2012, 08:59 PM   #43
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any price is too high for those who can ill afford such luxury...

No price is too high for those with cash to burn...

I'm somewhere in-between the two poles
+1
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Old 2 April 2012, 09:17 PM   #44
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See this is why I bought an automatic watch. Good luck finding a battery in the post apocalyptic world.
Thats why I got the Exp2. The Mad Max of Rolex
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Old 2 April 2012, 09:43 PM   #45
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I thought all the profits go to charity?
Too bad Paul Newman didn't start rolex!
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Old 2 April 2012, 09:58 PM   #46
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2 words.......pre-owned.
I am with Dr. Bob on this one...........Pre-loved for me from now on. My last new Rolex purchase was my 16610!
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Old 2 April 2012, 10:24 PM   #47
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It's the value of the dollar. Did you know that the same 20 cents which purchased a gallon of gasoline in the late 40's and 50's would still buy a gallon of gasoline today if you had the value of two silver dimes at today's value of about $2.30 each. Silver Dollars are about 25.00 each so today you would be able to purchase a new Sub for same value of 320 silver dollars. ETC,ETC,ETC, OMHO.
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Old 2 April 2012, 10:35 PM   #48
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That is what happens when the US Dollar is losing value due to inflation.
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Old 2 April 2012, 10:44 PM   #49
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Wrong! U.S. dollar tanking because the Feds are up to their ying yang in debt, so U.S. buck is no longer attractive as it used to be. Gold is King and the Swiss Franck is hot!!

Inflation is actually quite low right now which is good for Interest rates which will remain low unless inflation gets out of hand.

J. Alan
Correct J. Alan!!

U.S. inflation is quite low

U.S. debt is quite high

Result: Fed prints more paper money which in turn devalues the dollar.


Inflation has absolutely nothing to do with the price of Rolex watches at this time.
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Old 6 April 2012, 06:48 PM   #50
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Fed is a useless organisation
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Old 6 April 2012, 08:10 PM   #51
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About two years ago for me
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Old 6 April 2012, 09:39 PM   #52
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The classic salesman tric... Buy NOW because in a "few" months the price will go up.

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