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Chewbacca · 18 March 2015, 01:15 AM

i just noticed i got hammered again with email ads this morning from car rentals, restaurants, car companies and even amazon. i went back to mid Feb and noticed the same inbound email traffic to my email addresses.

is this schedule done on purpose? is mid-month the rule for marketers with emails? any metrics to validate this is the most effective time to send these things out?

just curious.

Thanks

salem65 · 18 March 2015, 01:20 AM

Funny I got bombarded with prescription pill emails this morning.

Chewbacca · 18 March 2015, 01:26 AM

Quote:

Originally Posted by salem65

Funny I got bombarded with prescription pill emails this morning.

funny.

powerfunk · 18 March 2015, 01:31 AM

I worked for an email marketing company for years; people often asked us when the best time of week/month to send is. From my experience, time of the month didn't affect it as much as time of day and week. Open rates for holiday sales (like the deluge that's probably in your inbox now) usually weren't that good because so many people are doing the same thing at the same time. I recommended sending no more than 1-2 newsletters per month, and when senders sent more than 1 per week that's when open rates really dropped off.

anothernewphone · 18 March 2015, 01:43 AM

I'm in marketing and sales, but I haven't seen an influx of spam. I get dozens of Nigerian prince emails a day, though.

azguy · 18 March 2015, 02:53 AM

Tuesday, Wednesday and Thursday are the high traffic days IMHO.

jjnd08 · 18 March 2015, 03:04 AM

In my last role, we found we got the best click through rates/responses to mass emails sent out on Tuesdays.

Chewbacca · 18 March 2015, 04:25 AM

interesting.

Laszlo · 18 March 2015, 05:04 AM

Tuesdays are commonly used for e-mail marketing, I got slammed this-morning as well. I've been on an "unsubscribe" campaign and have spent the past two-weeks unsubscribing ... it's marketing overload even from my favorite retailers.

Britexpat76 · 18 March 2015, 06:50 AM

I get hundreds of E-mails telling me to consolidate debts or debt advice. Strange as I have no mortgage or loans

18 March 2015, 01:15 AM	#1
Chewbacca Banned Join Date: May 2012 Real Name: CJ Location: Kashyyyk Watch: Kessel Run Chrono Posts: 21,112	Any media, marketers, advertisers or sales people here? i just noticed i got hammered again with email ads this morning from car rentals, restaurants, car companies and even amazon. i went back to mid Feb and noticed the same inbound email traffic to my email addresses. is this schedule done on purpose? is mid-month the rule for marketers with emails? any metrics to validate this is the most effective time to send these things out? just curious. Thanks

18 March 2015, 01:20 AM	#2
salem65 "TRF" Member Join Date: Jan 2008 Location: Canada Watch: JS Watch co. 101 Posts: 1,395	Funny I got bombarded with prescription pill emails this morning. __________________ JS Watch 101 ▪ Grand Seiko SBGX061 ▪ Breitling A17364

18 March 2015, 05:04 AM	#9
Laszlo 2024 SubLV41 Pledge Member Join Date: Nov 2007 Location: San Francisco, CA Watch: Date & No Date Posts: 10,868	Tuesdays are commonly used for e-mail marketing, I got slammed this-morning as well. I've been on an "unsubscribe" campaign and have spent the past two-weeks unsubscribing ... it's marketing overload even from my favorite retailers. __________________ "You might as well question why we breathe. If we stop breathing, we'll die. If we stop fighting our enemies, the world will die." Paul Henreid as Victor Laszlo in Casablanca

18 March 2015, 01:31 AM	#4
powerfunk "TRF" Member Join Date: Jul 2011 Real Name: Rob Location: Boston, MA Watch: 1530 Posts: 3,799	I worked for an email marketing company for years; people often asked us when the best time of week/month to send is. From my experience, time of the month didn't affect it as much as time of day and week. Open rates for holiday sales (like the deluge that's probably in your inbox now) usually weren't that good because so many people are doing the same thing at the same time. I recommended sending no more than 1-2 newsletters per month, and when senders sent more than 1 per week that's when open rates really dropped off.

18 March 2015, 01:43 AM	#5
anothernewphone Banned Join Date: Feb 2013 Real Name: Bill Location: Plymouth Meeting Watch: 116520 Posts: 3,209	I'm in marketing and sales, but I haven't seen an influx of spam. I get dozens of Nigerian prince emails a day, though.

18 March 2015, 02:53 AM	#6
azguy Banned Join Date: Sep 2011 Real Name: ------- Location: ------- Watch: --------- Posts: 12,609	Tuesday, Wednesday and Thursday are the high traffic days IMHO.

18 March 2015, 03:04 AM	#7
jjnd08 "TRF" Member Join Date: Jan 2013 Location: United States Posts: 8,615	In my last role, we found we got the best click through rates/responses to mass emails sent out on Tuesdays.

18 March 2015, 04:25 AM	#8
Chewbacca Banned Join Date: May 2012 Real Name: CJ Location: Kashyyyk Watch: Kessel Run Chrono Posts: 21,112	interesting.

18 March 2015, 06:50 AM	#10
Britexpat76 "TRF" Member Join Date: Feb 2014 Real Name: James Location: Middle East Watch: AP ROO,GP FTC, YM Posts: 892	I get hundreds of E-mails telling me to consolidate debts or debt advice. Strange as I have no mortgage or loans

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