Target audience of AP

[fai9al]

Originally Posted by jdkrut

I'm 42 and AP is my favorite brand. AP combines modernity with history with the highest level of watchmaking. No other manufacture does that.

Perfectly stated. Thank you

[nishant]

I could not have put it any better.

Originally Posted by Peterandwatches

AP has two lines (nobody cares about the Jules and Millenary collections), so it's RO/ROO.

Regarding the RO, I prefer the 5711 over the 15202, and I'd probably take a modern Rolex over the 15400, since it's just way too big. I would consider a 15300 through.

Regarding the ROO, I like the look of the ceramic divers, but otherwise, they generally are too big, and don't have that classic look. I just can't see the Safari being in style in 20 years, let alone passing it down to my children, and that's something important to me.

I also think it's knock that nobody cares about their vintage pieces, unlike Patek and Rolex. I do think they're cool as a brand, and I do want a 15300, but they are not my favorite overall brand.

[VICI]

It's also the marketing, sponsorship and references in music videos that have gotten some interested in the brand.

There are many that own an AP but are without the slightest clue about the brand. More about image or status seeking.

There are others that respect the quality of the time pieces and company are willing to take the time to visit the factory in Switzerland and document it here on TRF ;)

Whatever the reason to own, wear, posses an AP, it's probably a good one :) 🍻

[fai9al]

Originally Posted by Peterandwatches

AP has two lines (nobody cares about the Jules and Millenary collections), so it's RO/ROO.

Regarding the RO, I prefer the 5711 over the 15202, and I'd probably take a modern Rolex over the 15400, since it's just way too big. I would consider a 15300 through.

Regarding the ROO, I like the look of the ceramic divers, but otherwise, they generally are too big, and don't have that classic look. I just can't see the Safari being in style in 20 years, let alone passing it down to my children, and that's something important to me.

I also think it's knock that nobody cares about their vintage pieces, unlike Patek and Rolex. I do think they're cool as a brand, and I do want a 15300, but they are not my favorite overall brand.

ROO was launched back in '93 and they are pretty much still "in style."

[Jonmartin]

I'm 31 and got my second AP I bought my first AP at 26 when I got the AP Carbon grand prix . After I got rid of the AP CGP I always missed the AP brand and after dabbling other brands including Rolex I still had to have an AP and can't do without one in my collection now looking into getting a 15400.