Any love for Jules Audemars?

[RUK]

Originally Posted by AK797

AP excels in sports prestige, and the Jules is a bit like the Cellini for Rolex, I'd look more at PP and Lange and JLC in this lane.

Originally Posted by Peterandwatches

No, not at all.

Originally Posted by el1125

While some models are drop dead gorgeous, the residual value on them is awful unfortunately

Originally Posted by benlee

AP doesn't do very well in the dress watch category. While the JA line have some nice models, IMHO, most pale in comparison to offerings from PP and Lange.

Originally Posted by watchucallit

I actually like their appearance and had considered in the past but I agree with the others. There are other options and they don't keep value well

Originally Posted by lapince

AP would not exist anymore IMO without their RO and ROO line, their dress models are nice but there are so much nicer ones from other brands, in the time I've been on this forum can't remember once when a member got an AP dress watch, always RO or ROO, for dress, PP, ALS, FPJ and a few others have so much nicer propositions than AP, you want a "sporty" dress watch you go PP Nautilus or AP RO, a sport watch you go ROlex, AP ROO or RM, a dress watch you don't go AP….

Thanks every one.. Great to have all these opinions. Its a shame that a brand with that history has boiled down to one model. I bet the watch makers there still want to make complicated movements and dress watches.

Do agree that value retention and mass appeal is important.. Will look at the PP and VC alternatives