The Rolex Forums   The Rolex Watch

ROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEX


Go Back   Rolex Forums - Rolex Forum > Classifieds > WatchOut!!!

Reply
 
Thread Tools Display Modes
Old 30 July 2016, 04:43 AM   #1
Etschell
"TRF" Member
 
Etschell's Avatar
 
Join Date: Dec 2013
Location: FL
Watch: platinum sub
Posts: 15,884
A whole new level of rip off

https://www.amazon.com/BUREI%C2%AE-T...ebachelorgu-20

check out the dial:

Name:  Untitled.jpg
Views: 439
Size:  53.0 KB
__________________
If you wind it, they will run.

25 or 6 to 4.
Etschell is offline   Reply With Quote
Old 30 July 2016, 04:46 AM   #2
DevinH
"TRF" Member
 
DevinH's Avatar
 
Join Date: Jul 2016
Location: Georgia
Watch: Rolex Submariner
Posts: 437
"Genuine original certification". Right......hahaha


Sent from my iPhone 6s using Tapatalk
DevinH is offline   Reply With Quote
Old 30 July 2016, 04:52 AM   #3
FrankNYC
2024 Pledge Member
 
FrankNYC's Avatar
 
Join Date: Aug 2012
Location: New York
Watch: SubC & Red;JLC RDM
Posts: 1,039
It has a familiar look, but I can't seem to put my finger on it...
FrankNYC is offline   Reply With Quote
Old 30 July 2016, 04:54 AM   #4
Etschell
"TRF" Member
 
Etschell's Avatar
 
Join Date: Dec 2013
Location: FL
Watch: platinum sub
Posts: 15,884
its even set to 10:10 !!
__________________
If you wind it, they will run.

25 or 6 to 4.
Etschell is offline   Reply With Quote
Old 30 July 2016, 04:59 AM   #5
FrankNYC
2024 Pledge Member
 
FrankNYC's Avatar
 
Join Date: Aug 2012
Location: New York
Watch: SubC & Red;JLC RDM
Posts: 1,039
It's whole different conversation, but, it is: mechanical, has a sapphire crystal, 316L (which Omega uses, I believe). It just makes me wonder what the mark-up on Rolex is.
Not that it matters, since Rolex is the best value out there, I think, compared to other watch makers
FrankNYC is offline   Reply With Quote
Old 30 July 2016, 05:01 AM   #6
SemperFi
"TRF" Member
 
SemperFi's Avatar
 
Join Date: Sep 2014
Real Name: Angelo
Location: Brooklyn, NY
Watch: Rolex Submariner
Posts: 42,164
Well, it's cheap enough.
SemperFi is offline   Reply With Quote
Old 30 July 2016, 07:31 AM   #7
returntorolex
"TRF" Member
 
returntorolex's Avatar
 
Join Date: Dec 2014
Real Name: Steve
Location: Atlanta
Watch: Jackie Stewart DD
Posts: 5,661
That date wheel looks suspect lol
__________________
Rolex - Tudor - Omega - Breitling - Oris - Grand Seiko - Timex - Casio - Ocean Crawler - Ganymede - American Waltham - Seiko - Gruen - Arethusa - Citizen - Sinn - Nodus - Formex
returntorolex is offline   Reply With Quote
Old 30 July 2016, 08:06 AM   #8
Snow-Dweller
2024 Pledge Member
 
Snow-Dweller's Avatar
 
Join Date: Mar 2014
Real Name: Clive
Location: The Alps
Watch: collections change
Posts: 6,284
It's neither claiming nor pretending to be a Rolex.
__________________
.
The path from WIShood to WISdom can have many turnings...
———————————————————————————————————

.
16803. 16570. 18038. 114300. GMW-B5000D.
Snow-Dweller is offline   Reply With Quote
Old 30 July 2016, 08:13 AM   #9
dysondiver
"TRF" Member
 
dysondiver's Avatar
 
Join Date: Jul 2010
Real Name: tom
Location: northern ireland
Watch: my fins
Posts: 10,063
the list is long .... just another watch.
theres only so many variations on the theme.
its flattery .
dysondiver is offline   Reply With Quote
Old 30 July 2016, 08:38 AM   #10
freefly
"TRF" Member
 
freefly's Avatar
 
Join Date: Jul 2010
Real Name: Eric
Location: AZ
Watch: 4&5-digit Sub/GMTs
Posts: 1,974
Yeah, I don't get it. If they would have simply changed/omitted the "Oyster Perpetual DateJust" on the dial, they'd be OK.
Countless other manufactures blatantly rip off Rolex designs, but not their trademarks, and do just fine (Invicta comes to mind).
If you are going to go to the trouble of branding with your own name/logos, it doesn't make much sense to "throw in" a couple Rolex trademarks as well.
freefly is offline   Reply With Quote
Old 30 July 2016, 08:40 AM   #11
freefly
"TRF" Member
 
freefly's Avatar
 
Join Date: Jul 2010
Real Name: Eric
Location: AZ
Watch: 4&5-digit Sub/GMTs
Posts: 1,974
Quote:
Originally Posted by Clivek View Post
It's neither claiming nor pretending to be a Rolex.
As above, with "Oyster Perpetual" and "Datejust" on the dial, Rolex legal might have a differing opinion on that.
freefly is offline   Reply With Quote
Old 30 July 2016, 11:26 AM   #12
GLADIATOR
"TRF" Member
 
GLADIATOR's Avatar
 
Join Date: Mar 2010
Real Name: Adam
Location: Costa Blanca,
Watch: YMII,GMTII,DAYTONA
Posts: 5,288
"Homage" watch - perfectly legal
a
__________________
The truth is incontrovertible. Malice may attack it, ignorance may deride it, but in the end, there it is. Winston Churchill
"We judge ourselves by what we feel capable of doing, while others judge us by what we have already done."
GLADIATOR is offline   Reply With Quote
Old 30 July 2016, 11:32 AM   #13
freefly
"TRF" Member
 
freefly's Avatar
 
Join Date: Jul 2010
Real Name: Eric
Location: AZ
Watch: 4&5-digit Sub/GMTs
Posts: 1,974
Quote:
Originally Posted by GLADIATOR View Post
"Homage" watch - perfectly legal
a
Actually, no.

Read my two previous posts...
freefly is offline   Reply With Quote
Old 30 July 2016, 11:37 AM   #14
GLADIATOR
"TRF" Member
 
GLADIATOR's Avatar
 
Join Date: Mar 2010
Real Name: Adam
Location: Costa Blanca,
Watch: YMII,GMTII,DAYTONA
Posts: 5,288
Quote:
Originally Posted by freefly View Post
Actually, no.

Read my two previous posts...
I do not think they are registered trade marks - just words.

I doubt Amazon would break the law, and they offer many "homage" pieces.

In no way is that watch claiming to be Rolex, nor does it use the Marque Depose of Rolex.

that is just my opinion, it is not legally standing
a
__________________
The truth is incontrovertible. Malice may attack it, ignorance may deride it, but in the end, there it is. Winston Churchill
"We judge ourselves by what we feel capable of doing, while others judge us by what we have already done."
GLADIATOR is offline   Reply With Quote
Old 30 July 2016, 12:06 PM   #15
marcusjcw21
Banned
 
Join Date: Jul 2016
Real Name: Marcus
Location: Buffalo, NY
Watch: Rolex 2 tone 1005
Posts: 351
Quote:
Originally Posted by GLADIATOR View Post
I do not think they are registered trade marks - just words.

I doubt Amazon would break the law, and they offer many "homage" pieces.

In no way is that watch claiming to be Rolex, nor does it use the Marque Depose of Rolex.

that is just my opinion, it is not legally standing
a
"Datejust" is a registered trademark in the United States. It has been registered since 1959. The application was filed in 1958. The registration number is: 72053420. You can confirm this by going to the uspto.gov website and using the TESS system.

The use by this new brand constitutes trademark infringement. Although I personally think it is a photo of an actual Rolex on which they photoshopped their logo and new phrases while leaving some of the text from the original Rolex in place.

The term "Oyster Perpetual" is also a registered trademark in the United States. It was initially registered in 1942 and then re-registered in 1978. Both registrations are still "live." The registration number for 1942 is: 0394881. The registration number for 1978 is: 1105602.

The owner of the trademarks is Montres Rolex, S.A. (society anonymous - which means "corporation" en francais) of Switzerland.

Have tried to steer clear of the forum for the day and give myself a self-imposed time-out, but I felt compelled to provide accurate information regarding this matter.
marcusjcw21 is offline   Reply With Quote
Old 30 July 2016, 12:55 PM   #16
freefly
"TRF" Member
 
freefly's Avatar
 
Join Date: Jul 2010
Real Name: Eric
Location: AZ
Watch: 4&5-digit Sub/GMTs
Posts: 1,974
Quote:
Originally Posted by GLADIATOR View Post
I do not think they are registered trade marks - just words.
freefly is offline   Reply With Quote
Old 30 July 2016, 01:06 PM   #17
crowncollection
"TRF" Member
 
crowncollection's Avatar
 
Join Date: Jan 2011
Real Name: David
Location: australia
Posts: 20,216
Technically I think Rolex do own the trademark to these words as they do submariner, crown clasp, oyster lock etc.


Sent from my iPhone using Tapatalk
__________________
watches many
crowncollection is offline   Reply With Quote
Old 30 July 2016, 01:12 PM   #18
GLADIATOR
"TRF" Member
 
GLADIATOR's Avatar
 
Join Date: Mar 2010
Real Name: Adam
Location: Costa Blanca,
Watch: YMII,GMTII,DAYTONA
Posts: 5,288
Well although, we know Rolex take no action against direct Rolex counterfeits i.e. ones that actually mention Rolex.

I am sure they would take action against the likes of Amazon to stop them selling "trademarked" items.

You can find many "homage" pieces on Amazon and no manufacturer has stopped it.

I have no legal knowledge in these areas, so will bow out now
Thanks
adam
__________________
The truth is incontrovertible. Malice may attack it, ignorance may deride it, but in the end, there it is. Winston Churchill
"We judge ourselves by what we feel capable of doing, while others judge us by what we have already done."
GLADIATOR is offline   Reply With Quote
Old 30 July 2016, 01:27 PM   #19
marcusjcw21
Banned
 
Join Date: Jul 2016
Real Name: Marcus
Location: Buffalo, NY
Watch: Rolex 2 tone 1005
Posts: 351
Quote:
Originally Posted by GLADIATOR View Post
Well although, we know Rolex take no action against direct Rolex counterfeits i.e. ones that actually mention Rolex.

I am sure they would take action against the likes of Amazon to stop them selling "trademarked" items.

You can find many "homage" pieces on Amazon and no manufacturer has stopped it.

I have no legal knowledge in these areas, so will bow out now
Thanks
adam
Do a google news search at news.google.com and type in "fake rolex" - You will see numerous news stories and new stories added every day or so about people getting busted for fake Rolex watches. The law firm of Gibney, Anthony, and Flaherty (GAF) actively pursues those selling replicas. They hire private investigators in local areas to conduct buys. They also buy items online to gather contact/identification info. They then build a case. Then they either move forward with a Cease & Desist letter and possible subsequent lawsuit, or they get the FBI, DHS, and/or local law enforcement involved. They are the most active of all major luxury brands in the protection of their trademarks. They are very litigious. By the way, GAF's address is 665 5th Ave... the same as Rolex's U.S. headquarters.

You can read about some controlled buys that turned into major cases by googling Rolex v. Meece and Rolex v. Melrose - Those are just two of a large number of cases GAF has conducted. They are consistently policing the internet for people or companies who are infringing on their trademarks.

I had a focus of corporate law in college.. I have a pretty fair amount of knowledge regarding intellectual property rights; the differences between copyright and trademark law; trade dress; and patent law. Feel free to pose any IP rights questions to me, and I'm sure I can provide an accurate answer - based in U.S. law of course.
marcusjcw21 is offline   Reply With Quote
Old 1 August 2016, 01:08 AM   #20
mysharona
"TRF" Member
 
mysharona's Avatar
 
Join Date: Apr 2016
Location: Charlotte, NC
Posts: 96
Lol. I love this description...
"The design of this premium men's watch is inspired by classic Swiss designs of the past, updated with 21st century innovation."

Sent from my HTC One M9 using Tapatalk
mysharona is offline   Reply With Quote
Old 1 August 2016, 01:09 AM   #21
mysharona
"TRF" Member
 
mysharona's Avatar
 
Join Date: Apr 2016
Location: Charlotte, NC
Posts: 96
I love this bit...
"The design of this premium men's watch is inspired by classic Swiss designs of the past, updated with 21st century innovation."

Sent from my HTC One M9 using Tapatalk
mysharona is offline   Reply With Quote
Reply


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

Wrist Aficionado

My Watch LLC

WatchesOff5th

DavidSW Watches

Takuya Watches

OCWatches


*Banners Of The Month*
This space is provided to horological resources.





Copyright ©2004-2024, The Rolex Forums. All Rights Reserved.

ROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEXROLEX

Rolex is a registered trademark of ROLEX USA. The Rolex Forums is not affiliated with ROLEX USA in any way.